### Contents

- [**Articles**](#resources-articles)
- [**Discussions**](#resources-discussions)
- [**Reports**](#resources-reports)

# Customer Journey Analytics Software Resources

##### Articles, Discussions, and Reports to expand your knowledge on Customer Journey Analytics Software

Resource pages are designed to give you a cross-section of information we have on specific categories. You'll find [articles](#resources-articles) from our experts, [discussions](#resources-discussions) from users like you, and [reports](#resources-reports) from industry data.

[ContentsExpand/Collapse Contents](#)
- [**Articles**](#resources-articles)
- [**Discussions**](#resources-discussions)
- [**Reports**](#resources-reports)

## Customer Journey Analytics Software Articles

[![How to Implement an Impressive Customer Marketing Strategy](https://learn.g2.com/hubfs/Customer%20Marketing@2x.png "How to Implement an Impressive Customer Marketing Strategy")](https://www.g2.com/articles/customer-marketing)

[
### How to Implement an Impressive Customer Marketing Strategy
](https://www.g2.com/articles/customer-marketing)
Many companies spend a vast amount of their marketing budget on acquiring new customers.

[
 ![Mara Calvello](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mara Calvello")
MC

](https://learn.g2.com/author/mara-calvello)

by Mara Calvello

[![5 App Design Tips for a Better UI/UX](https://learn.g2crowd.com/hubfs/app-design.jpg "5 App Design Tips for a Better UI/UX")](https://www.g2.com/articles/app-design)

[
### 5 App Design Tips for a Better UI/UX
](https://www.g2.com/articles/app-design)
Your app will live and die by its design.

[
 ![Bridget Poetker](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bridget Poetker")
BP

](https://learn.g2.com/author/bridget-poetker)

by Bridget Poetker

## Customer Journey Analytics Software Discussions

0

Question on: Appier AIRIS (formerly Woopra)
[How do you use Woopra?](/discussions/how-do-you-use-woopra)

How do you use Woopra?

Account Setup: Sign up for a Woopra account and create your profile. You may need to choose a pricing plan that aligns with your business needs. Website Integration: Install Woopra's tracking code on your website. This involves adding a JavaScript snippet provided by Woopra to the pages of your site. The code allows Woopra to collect data about user interactions and track their journey on your website. Tracking and Data Collection: Once the tracking code is installed, Woopra starts collecting data on user behavior, such as page views, clicks, form submissions, and other predefined events. Woopra captures this data in real-time, providing you with immediate insights into user activity. Customization: Configure Woopra according to your specific requirements. This may involve setting up goals, defining events, creating custom segments, and configuring funnels. Customization allows you to track and analyze the metrics that matter most to your business. Reporting and Analysis: Access the Woopra dashboard to view and analyze the data collected. The dashboard provides various reports and visualizations that help you understand user behavior, segment your audience, and track the performance of specific events or conversions. Use these insights to make informed decisions and optimize your marketing and sales strategies. Integration with Other Tools: Woopra integrates with a range of third-party tools, such as CRMs, marketing automation platforms, and customer support systems. Integrating these tools with Woopra allows you to leverage your existing data and streamline workflows across different platforms. Ongoing Optimization: Continuously monitor and analyze the data provided by Woopra to identify areas for improvement. Use the insights gained to refine your marketing campaigns, enhance user experiences, and increase conversions. Regularly review reports, experiment with different strategies, and track the impact of changes over time.

Answered: Kusum Pandey on July 1, 2023

[Your answer](/discussions/how-do-you-use-woopra/comments/new?remote=true)

0

Question on: Totango
[I would like for Totango to be able to send desktop notifications.](/discussions/i-would-like-for-totango-to-be-able-to-send-desktop-notifications)

I would like to see desktop notifications for: - account health status changed for account XYZ - renewals status for account XYZ is 123 - upsell opportunities for account XYZ

Hi Jon, The best way to ask for new features is to submit them here. Our product team listens very carefully and many of the features are coming directly from here. https://support.totango.com/hc/en-us/community/topics/360001294011-Product-Wishlist

Answered: Guy Nirpaz on September 23, 2021

[Your answer](/discussions/i-would-like-for-totango-to-be-able-to-send-desktop-notifications/comments/new?remote=true)

0

Question on: WebEngage
[Can we get a detailed day to day report of a journey?](/discussions/can-we-get-a-detailed-day-to-day-report-of-a-journey)

If a journey is published, it runs for around seven days, so there is a change in OR & CR each day, so can we get a report based on daily changes.

Yes

Answered: Suman Pandit on January 13, 2022

[Your answer](/discussions/can-we-get-a-detailed-day-to-day-report-of-a-journey/comments/new?remote=true)

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- [Next &rsaquo;Next ›](/categories/customer-journey-analytics/resources?discussions_page=55)

## Customer Journey Analytics Software Reports

Mid-Market Grid® Report for Customer Journey Analytics

Summer 2026

G2 Report: Grid® Report

Grid® Report for Customer Journey Analytics

Summer 2026

G2 Report: Grid® Report

Enterprise Grid® Report for Customer Journey Analytics

Summer 2026

G2 Report: Grid® Report

Momentum Grid® Report for Customer Journey Analytics

Summer 2026

G2 Report: Momentum Grid® Report

Small-Business Grid® Report for Customer Journey Analytics

Summer 2026

G2 Report: Grid® Report

Enterprise Grid® Report for Customer Journey Analytics

Spring 2026

G2 Report: Grid® Report

Small-Business Grid® Report for Customer Journey Analytics

Spring 2026

G2 Report: Grid® Report

Mid-Market Grid® Report for Customer Journey Analytics

Spring 2026

G2 Report: Grid® Report

Grid® Report for Customer Journey Analytics

Spring 2026

G2 Report: Grid® Report

Momentum Grid® Report for Customer Journey Analytics

Spring 2026

G2 Report: Momentum Grid® Report