### Contents

- [**Articles**](#resources-articles)
- [**Discussions**](#resources-discussions)
- [**Reports**](#resources-reports)

# Customer Journey Analytics Software Resources

##### Articles, Discussions, and Reports to expand your knowledge on Customer Journey Analytics Software

Resource pages are designed to give you a cross-section of information we have on specific categories. You'll find [articles](#resources-articles) from our experts, [discussions](#resources-discussions) from users like you, and [reports](#resources-reports) from industry data.

[ContentsExpand/Collapse Contents](#)
- [**Articles**](#resources-articles)
- [**Discussions**](#resources-discussions)
- [**Reports**](#resources-reports)

## Customer Journey Analytics Software Articles

[![How to Implement an Impressive Customer Marketing Strategy](https://learn.g2.com/hubfs/Customer%20Marketing@2x.png "How to Implement an Impressive Customer Marketing Strategy")](https://www.g2.com/articles/customer-marketing)

[
### How to Implement an Impressive Customer Marketing Strategy
](https://www.g2.com/articles/customer-marketing)
Many companies spend a vast amount of their marketing budget on acquiring new customers.

[
 ![Mara Calvello](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mara Calvello")
MC

](https://learn.g2.com/author/mara-calvello)

by Mara Calvello

[![5 App Design Tips for a Better UI/UX](https://learn.g2crowd.com/hubfs/app-design.jpg "5 App Design Tips for a Better UI/UX")](https://www.g2.com/articles/app-design)

[
### 5 App Design Tips for a Better UI/UX
](https://www.g2.com/articles/app-design)
Your app will live and die by its design.

[
 ![Bridget Poetker](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bridget Poetker")
BP

](https://learn.g2.com/author/bridget-poetker)

by Bridget Poetker

## Customer Journey Analytics Software Discussions

0

Question on: Wicked Reports
[How does Wicked Reports work?](/discussions/how-does-wicked-reports-work)

How does Wicked Reports work?

In summary, here's how I'd say Wicked Reports works: - Identify what’s working at each stage of your marketing funnel. - Get the true view of your marketing campaigns attribution. - See the real value of your marketing strategies. - Make better decisions, with better data, faster.

Answered: Sam Sprague on September 30, 2022

[Your answer](/discussions/how-does-wicked-reports-work/comments/new?remote=true)

0

Question on: Tealeaf by Acoustic
[What is acoustic tealeaf?](/discussions/ibm-tealeaf-customer-experience-what-is-acoustic-tealeaf)

What is acoustic tealeaf?

For the best answer on that, it's best to look directly the acoustic help section. Link is below: https://help.goacoustic.com/hc/en-us/articles/360042521873-Why-Tealeaf-

Answered: Harvey Wyche on September 23, 2022

[Your answer](/discussions/ibm-tealeaf-customer-experience-what-is-acoustic-tealeaf/comments/new?remote=true)

0

Question on: Agentforce Marketing (formerly Salesforce Marketing Cloud)
[How do I access journey builder in Salesforce?](/discussions/how-do-i-access-journey-builder-in-salesforce)

How do I access journey builder in Salesforce?

Journey Builder has been extended to it's own Cloud. When you login to Marketing Cloud, you'll hover over the clouds and move to the far right where you will see Journey Builder as the 7th cloud option. You will then see a dropdown where Journey Builder and Automation Studio have been relocated. Simply click on it from there to access JB.

Answered: Ali Margello on September 9, 2022

1. **App Launcher:** &nbsp;Click the&nbsp; **App Launcher icon** &nbsp;(the 9 dots/waffle icon) in the top left corner of your Salesforce Lightning interface.
2. **Search:** &nbsp;Type "Journeys" or "Agentforce" into the search bar.
3. **Selection:** &nbsp;Select&nbsp; **"Journeys"** &nbsp;to open the canvas or&nbsp; **"Agent Builder"** &nbsp;if you are looking to create an autonomous agentic journey.

Answered: Pablo Caborno on April 21, 2026

[See more answers (1)](javascript:void(0);)

[Your answer](/discussions/how-do-i-access-journey-builder-in-salesforce/comments/new?remote=true)

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## Customer Journey Analytics Software Reports

Mid-Market Grid® Report for Customer Journey Analytics

Summer 2026

G2 Report: Grid® Report

Grid® Report for Customer Journey Analytics

Summer 2026

G2 Report: Grid® Report

Enterprise Grid® Report for Customer Journey Analytics

Summer 2026

G2 Report: Grid® Report

Momentum Grid® Report for Customer Journey Analytics

Summer 2026

G2 Report: Momentum Grid® Report

Small-Business Grid® Report for Customer Journey Analytics

Summer 2026

G2 Report: Grid® Report

Enterprise Grid® Report for Customer Journey Analytics

Spring 2026

G2 Report: Grid® Report

Small-Business Grid® Report for Customer Journey Analytics

Spring 2026

G2 Report: Grid® Report

Mid-Market Grid® Report for Customer Journey Analytics

Spring 2026

G2 Report: Grid® Report

Grid® Report for Customer Journey Analytics

Spring 2026

G2 Report: Grid® Report

Momentum Grid® Report for Customer Journey Analytics

Spring 2026

G2 Report: Momentum Grid® Report