Attribution Software Resources

SegmentStream is used for marketing analytics and optimization. It offers 3 solutions: 1. Automated Marketing Reporting to measure key metrics in one place. 2. Cookieless Attribution. It analyzes ad clicks, impressions, costs and user behaviour to measure the incremental impact of ad campaigns. 3. Optimization suit that offers specific budget recommendations.

Forensiq (a solution under impact.com) is used for fraud detection and prevention in digital marketing. It helps identify and block ad fraud, fake traffic, bots, click fraud, and suspicious conversions, ensuring that businesses only pay for genuine, high-quality traffic and leads.

The cost starts from 29$ (Lite Plan) for 1 user.