A/B Testing Tools Resources
Articles, Glossary Terms, Discussions, and Reports to expand your knowledge on A/B Testing Tools
Resource pages are designed to give you a cross-section of information we have on specific categories. You'll find articles from our experts, feature definitions, discussions from users like you, and reports from industry data.
A/B Testing Tools Articles
A/B Testing Tools Glossary Terms
Marketers use cost per lead (CPL) to gauge the effectiveness of their marketing campaigns in generating leads. Learn how to calculate it and its benefits.
by Alyssa Towns
Product-led growth is a strategy for accelerating a company’s growth through its product’s success. Learn the benefits of creating a strategy.
by Kelly Fiorini
Conversion rate optimization (CRO) refers to the steps to increase the number of preferred actions on a digital platform. Learn more about its types.
by Sagar Joshi
A/B testing is a form of marketing experimentation to improve conversion rates. Learn how businesses use A/B testing for conversion rate optimization.
by Holly Landis
Email marketing lets you acquire and convert leads via email. Read on to boost your email marketing strategy using the provided tips and best practices.
by Kelly Fiorini
Bleeding edge refers to new technology that hasn’t been thoroughly tested. Learn more about the advantages and disadvantages of bleeding edge.
by Amanda Hahn-Peters
What is multivariate testing and why is it important as a software feature? Our G2 guide can help buyers understand multivariate testing and popular software with multivariate testing features.
by Anthony Orso
A/B Testing Tools Discussions
The ABsmartly platform supports a wide range of environments for experimentation and A/B testing. You can deploy experiments on web, email, app environments, and more, both server-side and client-side. The platform caters to various testing scenarios, including feature flags, split testing, multi-variant, multi-page, multi-platform, SEO tests, and cross-device testing, among others.
Read more about the benefit of online controlled experiments on www.absmartly.com/blog
Answered: maria burpee on September 19, 2024
Keyspider Search offered a versatile search engine for seamless integration into websites and applications, serving purposes like website search, enterprise search, content management, customization, customer support, internal knowledge management, community forums, contextual help, and multilingual support. By implementing Keyspider search solutions in these contexts, businesses and organizations can improve customer satisfaction, reduce support ticket volume, and enhance the overall user experience when seeking support or information.
Answered: Logan Nathan on September 21, 2023
DevCycle is a feature management platform that helps developers and product teams ship software confidently. It gives teams the ability and control to build, test, and roll out features safely while keeping release processes flexible and fast.
DevCycle is trusted across industries like technology, financial services, e-commerce, gaming, and has become the foundation for safer, more reliable releases at scale. Clients use it to experiment quickly, reduce production issues, roll back features, and deliver a smoother experience to their end users.
Answered: Serene Yeung on October 22, 2025
A/B Testing Tools Reports
Mid-Market Grid® Report for A/B Testing
Fall 2026
Grid® Report for A/B Testing
Fall 2026
Enterprise Grid® Report for A/B Testing
Fall 2026
Momentum Grid® Report for A/B Testing
Fall 2026
G2 Report: Momentum Grid® Report
Small-Business Grid® Report for A/B Testing
Fall 2026
Enterprise Grid® Report for A/B Testing
Summer 2026
Small-Business Grid® Report for A/B Testing
Summer 2026
Mid-Market Grid® Report for A/B Testing
Summer 2026
Grid® Report for A/B Testing
Summer 2026
Momentum Grid® Report for A/B Testing
Summer 2026
G2 Report: Momentum Grid® Report
