G2

Leif H.

Marketing Strategy Consultant

Mid-Market (51-1000 emp.)

10/6/2026

"Much less manual work collecting and reporting social metrics"

5/5

What do you like best about viral.app?

The biggest benefit is the time it saves us on data collection and metrics reporting. We track a network of partner accounts and need to compare posts at specific points after publication. The team set up a Google Sheets workflow for those snapshots and an intake process so partners can add accounts and videos through the sheet they already use. Review collected by and hosted on G2.com.

What do you dislike about viral.app?

Some reporting details need explanation at first. Instagram-only numbers can look different from the combined Instagram and Facebook totals shown in the Instagram app. Historical checkpoints also cannot be recreated if tracking started too late. The team has been helpful in explaining those cases, but it helps to understand them before reading the reports. Review collected by and hosted on G2.com.

What problems is viral.app solving and how is that benefiting you?

We have many partner organizations contributing accounts and posts, and collecting the performance data by hand takes too much time. viral.app automates that collection and feeds our Google Sheet with snapshots at 24 hours, 48 hours, 7 days and 14 days. Partners can submit new items through the sheet while our team manages tracking and tags in the app. Review collected by and hosted on G2.com.