# Upfluence Reviews
**Vendor:** Upfluence  
**Category:** [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms)  
**Average Rating:** 4.6/5.0  
**Total Reviews:** 140
## About Upfluence
The #1 Influencer Marketing Platform for E-commerce brands on Amazon, Shopify, Magento, BigCommerce, and WooCommerce to run creator programs that sell. Fully integrated with all leading e-commerce solutions and the only influencer platform to natively integrate with Amazon, Upfluence empowers today’s marketers and e-commerce brands to increase sales through creators and affiliate partnerships, with ZERO fees taken from sales generated to maximize your ROI. Recruit creators and affiliates in multiple ways, scale your campaigns through automation and workflows, and simplify your payments - all in one end-to-end platform.



## Upfluence Pros & Cons
**What users like:**

- Users love the **seamless campaign management** and support of Upfluence, greatly enhancing their outreach and efficiency. (4 reviews)
- Users highlight the **exceptional customer support** of Upfluence, praising responsiveness and personalized assistance during onboarding. (3 reviews)
- Sales Increase (3 reviews)
- Communication (2 reviews)
- Users find Upfluence’s **support team exceptionally helpful** , making onboarding and campaign management seamless and intuitive. (2 reviews)
- Metrics Tracking (2 reviews)
- Options Variety (2 reviews)
- Training (2 reviews)
- Analytics (1 reviews)
- Creativity (1 reviews)

**What users dislike:**

- Users find Upfluence to be **initially complex** , requiring dedicated time and training to master its features. (2 reviews)
- Users experience **authentication issues** , such as invites mistakenly sent to supervisors, causing delays in access. (1 reviews)
- Users find Upfluence&#39;s interface **too complicated for average businesses** , requiring dedicated personnel for effective use. (1 reviews)
- Users feel that Upfluence has **limited automation options** , particularly regarding invoice generation and email flow conditions. (1 reviews)
- Users desire **more automation options** for email flows and automatic invoicing with Upfluence Pay for enhanced usability. (1 reviews)
- Pricing Issues (1 reviews)
- Users find the **pricing high** for smaller businesses, making it challenging to utilize Upfluence effectively. (1 reviews)

## Upfluence Reviews
  ### 1. Facilitate the Search and Segmentation of Influencers

**Rating:** 4.0/5.0 stars

**Reviewed by:** Marcelo N. | Consultor de Proyectos Senior, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 30, 2026

**What do you like best about Upfluence?**

I like that Upfluence is easy to use and that I can filter by what I need, whether it's platform or KPIs. It provides real metrics, giving data on followers, gender, age ranges, and geographic location, which helps me a lot in segmenting correctly. I also appreciate that we can find new content creators with more freedom and obtain interesting metrics. Additionally, the initial setup was very easy and intuitive.

**What do you dislike about Upfluence?**

Sometimes it takes a little while to update the new influencers I add to the platform.

**What problems is Upfluence solving and how is that benefiting you?**

I use Upfluence to find new influencers and access real metrics. It offers me the freedom to search for content creators, and with their demographic data, segment correctly.

  ### 2. Effortless Sourcing and Seamless Outreach Tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** James A. | Head of Influencer Management, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 15, 2025

**What do you like best about Upfluence?**

The filters and AI tools have helped source creators efficiently and the work flow tools make out reach seemlessly

**What do you dislike about Upfluence?**

some of the UI could be made a little more efficient however is mostly very user friendly

**What problems is Upfluence solving and how is that benefiting you?**

This platform has streamlined the process of finding creators who match our specific campaign requirements, making it both more efficient and organized.

  ### 3. The Campaign tool saves tons of time on manual tasks, boosts efficiency, and halved my IM team

**Rating:** 5.0/5.0 stars

**Reviewed by:** Even X. | Influencer Marketing Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 23, 2024

**What do you like best about Upfluence?**

Saved my team a lot of time on daily campaign process.
Made tracking sales results clearer than ever. 
Support team is top helpful, not just providing robotic answers but truly offering assistance.

**What do you dislike about Upfluence?**

Since it offers all features from finding influencers to tracking campaign performance, it took me 2-3 meetings with their team before I felt mastering the tool, there are many useful tricks that you'll need to attend a few meetings to learn.

**What problems is Upfluence solving and how is that benefiting you?**

Initial outreach to influencers is always a challenge while their scheduled follow-up feature has saved our team a lot of time. 
Manually checking creators' gifting lists and shipping addresses was a hassle, but Upfluence helps me collecting this information automatically from creators in the first step. I also no longer have to manually share sales results with each creator at the end of the month—they can easily check it in their creator space. All I need to do is toggle a button in Upfluence to share the sales info.

  ### 4. Easy To Navigate Platform For Bulk Outreach to Influencers, Good Support Team

**Rating:** 5.0/5.0 stars

**Reviewed by:** Rachael B. | Social Media Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 18, 2024

**What do you like best about Upfluence?**

Had an Individual Onboarding in my package which made set up and adaption super easy as they walked me through each step and gave me customized training. 
Was able to find 150 infleuncers to reach out to within a few hours and then make a campaign to bulk outreach. I liked the automated follow up emails if an infleuncer didn't answer. They have live customer support calls every week that I joined last week where they answer any questions I had an we were able to get my Shopify and Outlook email integrated easily.

**What do you dislike about Upfluence?**

The initial invite email went to my supervisor instead of me so it took an extra day to get the link to my email.

**What problems is Upfluence solving and how is that benefiting you?**

Finding influencers in bulk and being able to manage the outreach process. They have a draft submission link so we can review the influencers posts prior to them posting. This is very helpful because previously we were using only Dropbox and we would miss influencers submissions.

  ### 5. Great Platform for Influencer Marketing and Campaign Management

**Rating:** 5.0/5.0 stars

**Reviewed by:** Madalina A. | Ecommerce executive, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 23, 2024

**What do you like best about Upfluence?**

We’ve been using Upfluence for 7 monthsto manage our influencer marketing campaigns, and it has made the process much smoother and more efficient. The platform offers a vast database of influencers, making it easy to find the right fit for our brand. We especially appreciate the filtering options, which allow us to target specific niches and demographics quickly.

The integration with Shopify has been seamless, and the ability to track performance metrics in real-time has helped us optimize our campaigns on the go. The reporting tools are user-friendly and provide clear insights into influencer engagement, ROI, and campaign reach.

The customer support team has also been incredibly responsive and helpful whenever we've had questions or needed assistance.
Many thanks to Mai, who helped and saved me many, many times xx

**What do you dislike about Upfluence?**

Pricing might be on the higher side for smaller businesses

**What problems is Upfluence solving and how is that benefiting you?**

Real-time performance tracking

  ### 6. Way to difficult for both user and creators.

**Rating:** 1.0/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 22, 2024

**What do you like best about Upfluence?**

Spent 6 months using Upfluence and found it to be so time-consuming and unintuitive to use that I had to force myself to go on every day and find creators.  Even the creators who signed up for my campaign had difficulty using the deep link and getting paid- which is pretty bad when you're trying to establish a trusting relationship with influencers.  It's complicated, expensive, time-consuming and difficult.  If you have a staff person whose sole responsibility is influencer marketing, perhaps you'll have better luck.  I signed up for Levanta at the same time as I signed up for Upfluence.  In six months, Levanata generated 3x as many sales and took just minutes to use.  Plus on Levanta creators can sign up on their own- you don't have to pitch them.

I predict Upfluence will be sold or out of business in a year- way too much money, way too much work, small results.

**What do you dislike about Upfluence?**

Way too complicated for an average business to use unless yoy have a full-time dedicated person who spends all day doing nothing else.  Don't believe he reviews that it's easy to use.  I did.  It's anything but easy.

**What problems is Upfluence solving and how is that benefiting you?**

Upfluence didn't solve problems, but created them.  I had to involve support every step.

  ### 7. Great insights into the Influencer world and Great Customer Service

**Rating:** 5.0/5.0 stars

**Reviewed by:** An L. | Partner, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 11, 2024

**What do you like best about Upfluence?**

The platform provides great insights of what's behind the Influencers. Easy to manage multiple influencers and payout process is intuitive. On top of that, customer service is helpful.

**What do you dislike about Upfluence?**

So far we like what we've seen and used.

**What problems is Upfluence solving and how is that benefiting you?**

We had limited knowledge on who are the big influencers names in our industry. Having Upfluence made the process of finding them easier.

  ### 8. Campaign outreach made easy

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.)

**Reviewed Date:** October 22, 2024

**What do you like best about Upfluence?**

We have a Shopify store, and I love how well it integrates with Upfluence. We didn’t use any software before to manage our campaigns, and it’s really helping us scale, especially with outreach. I like that we can automatically import our product catalog and ship what influencers select. We also share discount codes with them and can track sales and pay commissions based on that. We just started using their payment app too. The onboarding team was super helpful—there are a ton of options when setting up a campaign, so it was great having someone guide us through it. I’m also really happy with their chat support. They host live Q&A sessions, and even though it’s a bit personal, I love the format—jump in with my questions for 10 minutes and then I’m done.

**What do you dislike about Upfluence?**

Pinned posts, isn’t available because it's private and they explained it's illegal to collect. Even though I’d love to have access to it, I really appreciate how careful and transparent they are about the data we can use. That means a lot to us.

**What problems is Upfluence solving and how is that benefiting you?**

Before, I was using spreadsheets and manually tracking which influencers to ship products to, and managing emails was a mess. I really like how this platform centralizes every step of the collaboration. I can also pay influencers directly, without needing to get every commission approved by the finance department.

  ### 9. Great product and smooth onboarding!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 20, 2025

**What do you like best about Upfluence?**

Product has been great so far and Sarah was super helpful with onboarding!

**What do you dislike about Upfluence?**

Nothing I have come across so far but have only been using for 2 weeks.

**What problems is Upfluence solving and how is that benefiting you?**

Upfluence has been great for Influencer outreach and organizing campaigns.

  ### 10. Best platform to build an authentic influencer marketing program and identify organic influencers

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 02, 2021

**What do you like best about Upfluence?**

The Upfluence platform is a must! Their Live Capture feature is incredible and allows you to efficiently identify influencers in your customer database.  As a Shopify and Klaviyo user, I was able to easily build an influencer network in just a few days. Their incredible campaign management tool makes the collaboration process very simple. The email feature has been really helpful to create personalized templates. Their customer support is extremely efficient and will answer all your questions.

**What do you dislike about Upfluence?**

So far I haven't disliked anything on the platform!

**What problems is Upfluence solving and how is that benefiting you?**

Our use case is quite particular and Upfluence allowed us to solve all the problems we were facing with other platforms.
First, Upfluence integrates with Shopify, which allows you to (1) identify influencers in your customer database (2) generate discount codes to send to influencers. You can manage everything without leaving the software. Then, the campaign management tool makes you save a lot of time because everything is automated, you can easily manage campaigns at scale. Finally, their CRM gives you an overview of your collaboration history with influencers.

  ### 11. Upfluence won me over

**Rating:** 5.0/5.0 stars

**Reviewed by:** Charles R. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 11, 2024

**What do you like best about Upfluence?**

The onboarding people are nice and onboarding went smoothly. Their in-house management is awesome. Best customer service you could ask for. The platform seems to have an endless amount of features.

**What do you dislike about Upfluence?**

The Upfluence platform didn't immediately work with our internal platform, but that has been addressed by their team and they've surprisingly found a way to make it work. Very impressed.

**What problems is Upfluence solving and how is that benefiting you?**

Upfluence helps us manage a large volume of influencers and content creators.

  ### 12. Great Influencer Management Software

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Consumer Electronics | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 24, 2024

**What do you like best about Upfluence?**

The platform is great, to have everything you need regaring influencer management in one place is priceless, specially if you have a small team.

Also, the 1:1 onboarding experience with Sarah was impecable! She was very helpful through all process, explained everything step by step, helped me creating campaigns, and gave me insightful tips and insights that were truly essential! :)

**What do you dislike about Upfluence?**

The only thing I would improve would be to have automatic invoices when topping up the Upfluence Pay account and also more options to automate the email flows (for now, the condition is limited only to replied to the email or not).

**What problems is Upfluence solving and how is that benefiting you?**

Helping me keeping things organized and also saving me tons of time with influencer search, payments and more!

  ### 13. So many amazing features and integrations

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 15, 2024

**What do you like best about Upfluence?**

So easy to see results from this tool. We use this platfomr daily, and it has integrated with many of our other marketing tech stack (social media posting, ECOM, emailing, etc.). We are not experts in influencer marketing, but the customer support team made it easy to put it in place and implement - now we can truly see and track our influencer marketing efforts through sales.

**What do you dislike about Upfluence?**

It has a little learning curve, but once everything is set up and in place, creating new campaigns is easy/

**What problems is Upfluence solving and how is that benefiting you?**

Showing our executive team that influencer marketing can be a real marketing and sales channel. Its not just "fluff" but real tangible business and performance metrics. We can now track ROAS.

  ### 14. Zero ROI for Upfluence

**Rating:** 0.0/5.0 stars

**Reviewed by:** Jessica S. | PARTNER, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 18, 2024

**What do you like best about Upfluence?**

The UX was easy to use to invite influencers to a campaign

**What do you dislike about Upfluence?**

- We had a 3 person team working full time to make this work plus we spent north of 3k a month on Upfluence fees.    We sent out at a minimum 100 influencer outreaches to 4 different brands that we represented during this trial.   We used attribution links and engaged with several influencers and had zero sales and no lift on our keywords.   We reached out and went in circles with their support team and got messages back that their finance department was out for weeks.   We were sold by the A team and delivered by the C team - we canceled after 6 months and deployed with done for you solution as this added zero dollars back to any of the clients we used this for in our agency.

**What problems is Upfluence solving and how is that benefiting you?**

We wanted influencer content that would INFLUENCE - we saw zero lift on any of the amazon associates or attribution links we used in campaigns.   A lot of their engagement was paid and did not translate into sales or improvement on key metrics like KW ranking or SEO

**Official Response from Upfluence Team:**

> Hello Jessica. We are sorry to hear we did not meet your expectations. We have been reaching out to discuss this issue. We thank you for your feedback. You can also reach us at support@upfluence.com 

  ### 15. Upfluence is a superior value to the competition offering great engagement and unparalleled service!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Robert P. | Chief Liaison Officer, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 26, 2023

**What do you like best about Upfluence?**

Upluence has very easy and adoptable user interface. The richness and accuracy of the data and the influencer search filter is deeply robust. The email integration offers a powerful AI tool that improves efficiencies and outcomes.  I have used several industry leading sequencing software's, CRM's, and platforms and found Upluence to be as easy and user friendly as it gets.  But what is most impressive outside of the data, integrations, and ChatGPT features is the customer service.  In a world where I must constantly be on guard for sales tactics, upselling, and lack of response time, Upfluence is as authentic and engaged as it comes.  Always willing to listen to suggestions, ideas and feedback as well as offering solutions to roadblocks and challenges in a timely, respectful manner.

**What do you dislike about Upfluence?**

I had a very positive experience - and any feature idea or suggestion  that I made, they were already on top of improving.  So nothing here to dislike. All upside.

**What problems is Upfluence solving and how is that benefiting you?**

Influencers, super influencers, are a tough not to crack.  Everyone wants their audience,  Years a ago a radio station with a million market reach was huge.  Now all it takes is 1 person and they know it.  So, getting their attnetion in a timely and effective manner, en masse, is not easy.  With Upfleunce, I was able to find a HUGE target audience that met my demographic needs easily - how else was I going to get theri attention.  The vlaue is well worth the investment.

**Official Response from Upfluence Team:**

> Hello Robert. Thank you for the great review. Always a pleasure hearing from our customers. Cheers!

  ### 16. Best platform for ECOM companies - helps you actually do business

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 13, 2023

**What do you like best about Upfluence?**

Upfluence makes is really easy to manage my IM campaigns and even easier to scale the succesful ones. I enjoy having things all aligned in one place (outreach, communications, shipping information, commission tracking, results, contracts, payments, etc.). 
We looked quite a bit at other platforms prior to deciding to switch to Upfluence  and ultimately, Upfluence was way above the competiton in many aspects (easy integration, easy to implement and use daily, great customer service, up to date analytics, etc.)

**What do you dislike about Upfluence?**

I would love to be able to use it easier on mobile or have a mobile app. Would make on-the-go campaign updates easier.

**What problems is Upfluence solving and how is that benefiting you?**

Oh so many things! Top 3:
1. Finding the right creators easily while saving countless hours
2. Creating content and campaigns at scale, the RIGHT way
3. Actually tracking the revenue from these campaigns so show real ROI (through affiliation)

**Official Response from Upfluence Team:**

> Thank you for the great review and for taking the time to provide us with some insights! Happy to hear you are enjoying the platform.

  ### 17. What a game-changing tool for marketers and brand managers

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 24, 2023

**What do you like best about Upfluence?**

this tool is really great for tracking the actual return on investment. It's super helpful in driving sales through affiliate links, and it makes managing campaigns a breeze, making sure our team is working at its best. It's user-friendly, too, and can be used by everyone in the organization, which really helps in breaking down those annoying silos. Plus, it's been awesome for discovering new influencers that we didn't even know existed and really aids in creating content that hits the mark with our audience. We use it everyday to keep on trakc of things. Its easy to use and it integrated easily with our other ecom tools

**What do you dislike about Upfluence?**

it's got a few bugs now and then, like most tools, but the support team is usually on it super fast and gets them fixed

**What problems is Upfluence solving and how is that benefiting you?**

It's been a total game-changer in boosting our team's efficiency and driving sales growth. The user-friendly interface, combined with its powerful features, has turned it into the cornerstone of our influencer marketing success. Honestly, it's become an essential investment for us.

**Official Response from Upfluence Team:**

> We're so glad you enjoyed your experience! Thanks for the positive review.

  ### 18. Game-changing platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Constance R. | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 01, 2023

**What do you like best about Upfluence?**

"The software's campaign management tools are top-notch. From identifying suitable influencers to creating engaging content briefs, the platform streamlines the entire process. I particularly appreciate the collaboration features, which allow seamless communication and feedback exchange between our team and influencers. This level of transparency has fostered stronger relationships and resulted in more authentic and impactful campaigns.

The affiliate management capabilities of this software are equally impressive. The platform provides robust tracking and attribution features, enabling us to accurately measure the contribution of each affiliate to our revenue. The seamless integration with popular affiliate networks has made it effortless to onboard and manage affiliates, further expanding our reach and boosting sales."

**What do you dislike about Upfluence?**

While the software offers a wide range of features, some advanced customization options are still in the works. More flexibility in tailoring the platform to our specific needs would be advantageous.

**What problems is Upfluence solving and how is that benefiting you?**

My role is to strategize and oversee our brand's marketing initiatives. This software has been instrumental in achieving our marketing objectives on multiple fronts. Firstly, it has allowed us to leverage the power of influencer marketing effectively. By identifying and collaborating with relevant influencers, we have been able to reach our target audience organically, resulting in increased brand visibility and customer engagement. Furthermore, the software's robust affiliate management capabilities have opened up new revenue streams for our business.

  ### 19. Revolutionizing product promotion and customer acquisition

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 02, 2023

**What do you like best about Upfluence?**

This influencer marketing and affiliate software has transformed the way we promote and sell our products. It has become an invaluable tool for our product marketing team, enabling us to reach our target audience effectively and drive customer acquisition. The platform's advanced influencer discovery and collaboration features have made it seamless for us to identify and partner with influencers who align with our product values.
The software's comprehensive affiliate management capabilities have allowed us to tap into a vast network of affiliates, expanding our product's reach and sales across various online media. The tracking and attribution features provide us with accurate insights into each affiliate's contribution to our revenue, enabling us to optimize our commission structure and incentivize top performers.

**What do you dislike about Upfluence?**

So far not much. The initial onboarding and integration process could be more seamless, particularly for product managers who are new to influencer marketing and affiliate management. Additional resources and training materials tailored for product managers would be beneficial.

**What problems is Upfluence solving and how is that benefiting you?**

Our focus is on promoting sales and driving the adoption of our products. This software has played a vital role in achieving our product marketing objectives. By leveraging influencer marketing and affiliate partnerships, we have been able to generate buzz around our products and drive targeted traffic to our website and generate more sales. The platform's robust campaign management tools have allowed us to efficiently collaborate with influencers and track campaign performance. The comprehensive analytics and reporting features have provided us with valuable insights into the effectiveness of our promotional efforts. Ultimately, this software has empowered us to enhance our product visibility, acquire new customers, and drive product adoption.

  ### 20. Boosting brand awareness and driving sales with this tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Val B. | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 01, 2023

**What do you like best about Upfluence?**

"This influencer marketing and affiliate software has been a game-changer for our brand. It has allowed us to amplify our reach and engage with our target audience on a whole new level. The platform's seamless integration with various social media channels and affiliate networks has made it effortless for us to identify and collaborate with the right influencers and affiliates.

The software's robust campaign management tools have streamlined our workflows and improved our overall efficiency. From content creation to performance tracking, everything is centralized in one user-friendly interface. The comprehensive analytics and reporting features provide valuable insights into campaign performance, influencer ROI, and revenue generated through affiliate partnerships.
"

**What do you dislike about Upfluence?**

Nothing much. Some bugs sometimes with posts not showing up, but usually an easy fix.

**What problems is Upfluence solving and how is that benefiting you?**

Our primary goal is to increase brand awareness and drive sales. This software has been instrumental in achieving these objectives. By leveraging influencer marketing and affiliate partnerships, we have been able to reach a wider audience and build trust with potential customers. The platform's robust campaign management tools have streamlined our processes, allowing us to execute and monitor multiple campaigns simultaneously. The comprehensive analytics and reporting features provide actionable insights, enabling us to optimize our strategies and allocate resources effectively. Overall, this software has empowered us to elevate our brand's presence and generate tangible business results.

  ### 21. Excellent software for project management

**Rating:** 5.0/5.0 stars

**Reviewed by:** Marie L. | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 30, 2023

**What do you like best about Upfluence?**

Our team has been using this software for several months now and it has been an excellent tool for managing our projects. The software is easy to use and has all the features we need to keep our projects on track. The customer support team has been very helpful whenever we've had questions or issues (shoutout to Paolo and his teammates I had on the chat).

**What do you dislike about Upfluence?**

None - We are very happy to be using this software - especially compared to the other ones we tried. It really works well for us.

**What problems is Upfluence solving and how is that benefiting you?**

We need to scale our outreach and monitor collaborations with all our affiliaites.

  ### 22. Great and easy to use software to manager influencers and affiliate marketing

**Rating:** 5.0/5.0 stars

**Reviewed by:** Maripaz F. | Enterprise (> 1000 emp.)

**Reviewed Date:** March 06, 2023

**What do you like best about Upfluence?**

As an experienced marketer in influencer marketing, I know it can be tedious and time consuming to manager influencer campaigns. With Upfluence, I can streamline my campaign, payments, affiliate links and so much more. It allows me to integrate easily with all my other tools and provides analytics and tracking so I can have clear results. They also on-boarded me into the tool and helped us run our first campaign. I definitely recommend - it is a game-changing tool.

**What do you dislike about Upfluence?**

Wheb you first start, there are a lot of features and plug ins which can be overwhelming. Fortunately, the team on-boarded us which made it easier to manage and understand.

**What problems is Upfluence solving and how is that benefiting you?**

Showing a clear ROI when working with influencers is difficult. With Upfluence’s analytics and the ability to do affiliate campaigns, the ROI is easy to track and link to sales, which is crucial for us.

  ### 23. Growing our brand with the Upfluence's platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Insurance | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 05, 2023

**What do you like best about Upfluence?**

As growth is a focus for us, I have found the perfect solution for our influencer marketing and affiliate management needs. This software has completely transformed our business, surpassing our expectations at every turn. We were able to collaborate seamlessly with influencers, track their performance, and measure campaign success, all from one convenient tool. The efficiency this software brings to our marketing operations is simply remarkable.

**What do you dislike about Upfluence?**

There's a slight learning curve to fully grasp all the features. However, the customer support team is readily available, ensuring a smooth transition.

**What problems is Upfluence solving and how is that benefiting you?**

The standout feature is the powerful influencer search and discovery capabilities. With access to a vast network of influencers, we easily found ideal brand ambassadors. Detailed analytics and insights allowed us to make informed decisions, maximizing our campaign ROI. Data-driven decision-making has revolutionized our marketing strategy.

  ### 24. Best influencer marketing for marketing and public relations teams

**Rating:** 5.0/5.0 stars

**Reviewed by:** Bénilde L. | Directeur de la stratégie sociale, Enterprise (> 1000 emp.)

**Reviewed Date:** June 27, 2023

**What do you like best about Upfluence?**

This great tool has revolutionized our PR efforts and yielded best results. This influencer marketing and affiliate software has become an indispensable asset in our public relations toolbox, empowering us to take our campaigns to new heights and show more than just fluff results behind PR.

**What do you dislike about Upfluence?**

Nothing. We love this tools. Might seem complicated at first, but it really is amazing!

**What problems is Upfluence solving and how is that benefiting you?**

From the moment we implemented this software, our PR strategies became more effective and efficient. We can effectively track the performance of our affiliate partnerships, measure their impact on brand visibility and reputation, and optimize our affiliate program accordingly. It has provided us with valuable insights to enhance our PR efforts and drive tangible business outcomes.

  ### 25. Ensure the power of influence and creators for our brand

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 20, 2023

**What do you like best about Upfluence?**

This influencer marketing and affiliate software has completely transformed the way we approach digital marketing. It is a game-changer that has empowered us to unleash the power of influencers and affiliates, driving exceptional results for our brand.
One standout feature is the influencer management capabilities. The software provides a vast database of influencers and advanced filtering options, allowing us to identify the perfect brand ambassadors for our campaigns. The collaboration tools facilitate smooth communication and content creation, resulting in authentic and engaging campaigns that resonate with our target audience.

**What do you dislike about Upfluence?**

It was difficult to integrate our tech stack at first, but Upfluence was able to help us get it done.

**What problems is Upfluence solving and how is that benefiting you?**

The software has streamlined our digital marketing workflow, saving us time and effort in campaign management and tracking. Its comprehensive analytics and reporting capabilities have provided us with valuable insights into the effectiveness of our influencer campaigns and affiliate partnerships. Armed with this data, we can make informed decisions, optimize our strategies, and allocate resources more effectively.
Overall, this influencer marketing and affiliate software has proven to be a catalyst for our digital marketing success. Its user-friendly interface, robust features, and actionable insights have elevated our brand's presence and driven remarkable results. If you're a digital marketer looking to harness the power of influencers and affiliates, this software is an indispensable tool that will take your campaigns to new heights.

  ### 26. Content marketing at its best through influencer Marketing

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Banking | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 05, 2023

**What do you like best about Upfluence?**

I have discovered this amazing tool that has revolutionized our content strategies and delivered amazing results. This influencer marketing and affiliate software has truly become an essential asset in our content marketing arsenal.
The software's influencer relationship management tools have been a game-changer for us. We can easily communicate, collaborate with our influencers, fostering strong relationships and aligning our goals. This level of streamlined communication has allowed us to execute campaigns more effectively and ensure the authenticity of our collaborations and some great brand content to share with our community.

**What do you dislike about Upfluence?**

The pricing of the software may be a consideration for some marketing teams. However, considering the remarkable value it brings to our marketing efforts and the return on investment we have experienced, it is well worth the cost.

**What problems is Upfluence solving and how is that benefiting you?**

We adopted this software to supercharge our content marketing strategies and optimize our influencer collaborations and affiliate partnerships. It has solved several pain points, including finding relevant influencers, streamlining communication, and effectively managing our affiliate and content creation program. The software has empowered us to elevate our content marketing campaigns, maximize our reach, and drive tangible business results.

  ### 27. Comprehensive tool for maximum freedom in managing influencer marketing

**Rating:** 5.0/5.0 stars

**Reviewed by:** Audrée Jade A. | Enterprise (> 1000 emp.)

**Reviewed Date:** March 03, 2023

**What do you like best about Upfluence?**

Upfluence software makes it simple and convenient to manage all aspects of influencer marketing. It is easy to navigate and allows for better interdepartmental collaborations. You can easily create influencers search, campaigns workflows, contract management and communications with our influencers. The analytics and integrations allows us to see a clear return on investment and generate revenue. Honestly, a great tool to have - I highly recommend it.

**What do you dislike about Upfluence?**

I don’t have much to say in terms of dislikes. It has streamlined my campaigns and lessened my frustration around influencer marketing.

**What problems is Upfluence solving and how is that benefiting you?**

It is allowing us to streamline and manage our influencer marketing campaigns and ensure a positive return on investment. This is giving us time back to be more strategic.

  ### 28. Really like this tool! My team can really see the result of their paid influencer campaigns

**Rating:** 5.0/5.0 stars

**Reviewed by:** Frederick D. | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 06, 2023

**What do you like best about Upfluence?**

As a marketing director, I wanted to see a positive return on our influencers and creator campaigns, not just basic metrics. With Upfluence in our tech stack, we are now able to create, track, monitor and optimize any campaigns and calculate a clear return with links to influencers sales through affiliations. It has made our partnerships with influencers even better and easier. I think any company looking to show their results to upper management absolutely needs this software. Highly recommend.

**What do you dislike about Upfluence?**

Althought the software can seem complicated, it is actually quite user-friendly. Even the integration are easy to configure. I just wish the emails would be a little more personalized to each influencer, but with new upgrades all the time, I am sure it will quickly be optimized.

**What problems is Upfluence solving and how is that benefiting you?**

So many problems and pain points we had. When you are allocating budget in marketing, you need to show a clear return on all campaigns, including influencer marketing, which was difficult to link to sales. With Upfluence, we no longer have that issue. With promo codes, commissions and link affiliation for sales, tracking is made easy. Thanks Upfluence for the great tool!

  ### 29. Great tool with ease of use and really helped our team show influencer marketing ROI

**Rating:** 5.0/5.0 stars

**Reviewed by:** estelle b. | Enterprise (> 1000 emp.)

**Reviewed Date:** March 06, 2023

**What do you like best about Upfluence?**

The influencer search tool makes it easy to find the best influencers to work with, not only based on fluff metrics but real, deep dive analysis. We are really able to target the right people for our audience and target market. The campaign tool makes it simple to oversee and follow our campaigns, saving us time and pains. We are also able to track results of each campaigns with real business metrics. Very useful tool!

**What do you dislike about Upfluence?**

Nothing! So far the tool is meeting all my needs

**What problems is Upfluence solving and how is that benefiting you?**

Overall I am very happy and they often implement new features to make the tool better. If I had to be picky, I would love more tutorials or guides to help us even more. But honestly, the on-boarding was great, just for after.

  ### 30. Best tool for detailed targeting of influencers

**Rating:** 5.0/5.0 stars

**Reviewed by:** David H. | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 26, 2023

**What do you like best about Upfluence?**

I love their tool for searching for influencers. It lets you add specific criteria, dynamically generate lists, and easily save influencers you're interested in working with.

**What do you dislike about Upfluence?**

The learning curve is a little steep, but once you use it a few times it's a breeze.

**What problems is Upfluence solving and how is that benefiting you?**

Reaching influencers to run campaigns with

  ### 31. I love it!! Best influencers finding tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Erica W. | Blog Contributor, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 31, 2023

**What do you like best about Upfluence?**

it makes it so easy to find influencers with the prerequisites set by my clients, I love the keyword search feature

**What do you dislike about Upfluence?**

it's hard to find other platforms besides Instagram and youtube.

**What problems is Upfluence solving and how is that benefiting you?**

finding influencer contact information

  ### 32. Really impressed !

**Rating:** 5.0/5.0 stars

**Reviewed by:** Quentin V. | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 17, 2023

**What do you like best about Upfluence?**

The software is easy to use, has a lot of features, and is very customizable. The customer support is also excellent, and the team is always available to help us whenever we need it.

**What do you dislike about Upfluence?**

There are no significant downsides to this software.

**What problems is Upfluence solving and how is that benefiting you?**

Upfluence helped us to target the right influencers for our key audience (smb)

  ### 33. good service

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Medical Practice | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 22, 2023

**What do you like best about Upfluence?**

Kevin the CEO is a good guy and wants customers to succeed

**What do you dislike about Upfluence?**

The platform takes some time to learn.  Make sure you have a dedicated team to learn how to use it.

**What problems is Upfluence solving and how is that benefiting you?**

Help us find influencers and connect with them

  ### 34. Excellent software for managing collaborations

**Rating:** 5.0/5.0 stars

**Reviewed by:** Vincent D. | Enterprise (> 1000 emp.)

**Reviewed Date:** March 30, 2023

**What do you like best about Upfluence?**

It is very user-friendly, and it has helped us streamline our inventory management process. The customer service has also been providing great training and useful tips.

**What do you dislike about Upfluence?**

Nothing very negative to say about the software. It is only in English but it's the case of all Saas I'm using.

**What problems is Upfluence solving and how is that benefiting you?**

Need to centralize and manage collaborations in one tool between different teams.

  ### 35. A game changer for my team

**Rating:** 5.0/5.0 stars

**Reviewed by:** Candela  G. | Brand Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 14, 2022

**What do you like best about Upfluence?**

As a Brand Manager with long experience in influencer marketing, Upfluence was not an unknown software for me. The free software version was the most useful tool I had during past work experiences where the budget to work with was tight, so now that I am in a company where we have the opportunity to invest in tools that can improve our work it was a pleasure to find out that the premium Upfluence service is a game-changer for this profession.

**What do you dislike about Upfluence?**

Honestly there aren't many things that I don't like about upfluencer, I find it a very useful tool. However, I wish it could have more extended data about smaller influencers and Latin American based profiles

**Recommendations to others considering Upfluence:**

Go for it! You won't regret it

**What problems is Upfluence solving and how is that benefiting you?**

Influencer hunting was one of my biggest problems since it takes a lot of work to detect new profiles when you work with a diverse database. With Upfluence I find super easy to detect profiles that can match my objective

  ### 36. Horrible - Limited Capabilities + Not Worth the $

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Market Research | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 06, 2023

**What do you like best about Upfluence?**

The platform houses some decent information, but it does not compare to other competitor platforms that offer more advanced capabilities.

**What do you dislike about Upfluence?**

Customer Service was sparse, and the renewal process was very sneaky.

**What problems is Upfluence solving and how is that benefiting you?**

We used the platform as a research tool.

  ### 37. Great influencer manager and search tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kelianne L. | Influencer Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 07, 2022

**What do you like best about Upfluence?**

What worked best for us was the influencer search tool: it helped us target the audience we needed for campaigns and as well find new creators to work with. The filters are great and the reports for each influencer was very useful!

**What do you dislike about Upfluence?**

The managing tool for influencer campaigns is difficult to adjust, and limited and I found it a bit impersonal to work with (as influencer relations are important).

**Recommendations to others considering Upfluence:**

If you're looking for a tool that will save you time (especially for managing campaigns), it's definitely the way to go! They have all the tools in place to manage a campaign from a to z.

**What problems is Upfluence solving and how is that benefiting you?**

It's helping us find new audiences and grow our community. The filters in the search tool help a lot with that. As well, the dashboard with all the statistics and content created is very useful to see if we managed to reach our objectives. It helped us have a better view of what KPIs to look at.

  ### 38. If you want both data and freedom, Upfluence is the only choice for influencer marketing.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Joshua W. | Manager, Influencer &amp; Social Media Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 10, 2020

**What do you like best about Upfluence?**

Most influencer platform are opt-in on both the brand side and influencer side. This is extremely limiting and doesn't provide many benefits. The best part about Upfluence is that they make find influencers from their massive non-opt-in database easy and they give you all the data you need to make the right decision.

**What do you dislike about Upfluence?**

If I want to nit-pick a bit, their email functionality could use some tweaking. It does a great job when sending initial emails and letting you know when someone opens an email, but as doesn't handle people being copied "cc'd" on an email very well.

**Recommendations to others considering Upfluence:**

Understand that Upfluence isn't an agency that is going to execute a campaign for you. They help you find the influencers that will work the best to get your company's product/services in-front of your ideal audience.

**What problems is Upfluence solving and how is that benefiting you?**

Streamlining the process of discovering and reaching out to prospective influencers.
Getting more visibility into an influencer's audience without having to rely asking the influnecer for the information directly.
Tracking open rates of emails sent out to influencers.

  ### 39. Has everything you need to find the perfect influencer

**Rating:** 5.0/5.0 stars

**Reviewed by:** Carlos T. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 04, 2022

**What do you like best about Upfluence?**

The ease of the interface and detailed metrics for each individual account. Loved the rating systems for engagement and recommended pricing points based on those metrics. Overall a beautiful system that will be very useful moving forward.

**What do you dislike about Upfluence?**

This is not something upfluence has full control over as my demographics and influencers are relatively new and very niche, but as the program expands I would love to see more focus on ttrpg accounts. For now we have to do more of our own legwork.

**What problems is Upfluence solving and how is that benefiting you?**

Finding influencers of every size in a very niche market, currently we are a small company that can really benefit from direct to consumer marketing. We hope to use the program more to improve that reach.

  ### 40. too expensive not for everyone!

**Rating:** 1.0/5.0 stars

**Reviewed by:** John S. | Senior Commercial Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 06, 2022

**What do you like best about Upfluence?**

I have been using influencer marketing for a while now, I have tried different software, I tried this software, they have a huge database of influencers and it can be filtered easily, but not for everyone, the price is too expensive, you can find similar software for a cheaper price.

**What do you dislike about Upfluence?**

I tried for three months , actually is not good value for the money

**Recommendations to others considering Upfluence:**

I would not recommend it.

**What problems is Upfluence solving and how is that benefiting you?**

The influencer insights are very helpful, if I find an influencer I can easily validate whether this influencer fits perfectly in my criteria, With a single window I can check everything about the Influencer.

  ### 41. Fantastic for reaching out and making connections with influencers

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kelly R. | Vice President of Customer Success, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 04, 2022

**What do you like best about Upfluence?**

I'm excited to tell you that we have discovered a winning strategy for influencer goals - Upfluence!

This powerful tool makes it easy to discover potential influencers, schedule a meeting with them, see their insights on your topic or video, and track your campaign. 

Upfluence is the only tool you need to find and work with the best influencers.

**What do you dislike about Upfluence?**

There are a lot of features so there is somewhat of a learning curve but it is pretty intuitive.

**What problems is Upfluence solving and how is that benefiting you?**

Finding influencers with an active, engaged user base.  Also, the metrics with suggested investment are helpful during negotiations.

  ### 42. The Best Software For Managing Influencers

**Rating:** 5.0/5.0 stars

**Reviewed by:** Winter G. | Marketing Influencer Coordinator, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 15, 2021

**What do you like best about Upfluence?**

Upfluence is by far the best software for managing influencers and is also the most convenient software. It's easy to navigate and keeps everything organized for me - without me having to do extra work. Everything is laid out on the dashboard which makes it so convenient. I used to manually import all the data into an excel sheet, but now it's all in one place and there's no need to jump around from email to email. Not only do they provide great software to help organize your workflow, they also provide helpful analytics for social media. Upfluence is the best bang for your buck by far and I'd highly recommend for everyone to try it out.

**What do you dislike about Upfluence?**

I haven't found anything I dislike about the software. Overall, it's made my life easier and lessened my workload, so I don't have any complaints.

**Recommendations to others considering Upfluence:**

If you do any sort of influencer marketing or outreach, this program is for you. It will make your life easier.

**What problems is Upfluence solving and how is that benefiting you?**

Upfluence has helped me solve my organization issues. Before the data was added manually and it was hard for anyone to jump on and understand what was going on at any given time, but now I don't have to spend any time organizing and the software does it all for me. Now, any of my coworkers can hop on and see exactly what's going on. Everything is laid out on the dashboard and this has definitely helped me save time and money. The more time I have to work on more important things, the more productive I can be. Upfluence is a total game changer.

  ### 43. The perfect tool to find influencers!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Shay F. | Founder and CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 24, 2022

**What do you like best about Upfluence?**

Upfluence is a great tool and extension to find influencers and to understand more about them. The database is very big, and the filters are great. 

Specifically, the option to see the suggested price is super helpful to determine if to approach an influencer or not. 
Also, all the demographic info of the followers is so valuable.
Another great option is the search by influencers that have email addresses.  

The extension connected to the account is such a great idea and saves so much time if you want to look for a few metrics and decide if you're going to add the influencer.

**What do you dislike about Upfluence?**

I have tested many influencer discovery tools. Upfluence is by far the best in the market!

**What problems is Upfluence solving and how is that benefiting you?**

Perfect solution for influencer discovery and outreaching

  ### 44. My opinion of Upfluence

**Rating:** 5.0/5.0 stars

**Reviewed by:** Style h. | Marketing Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 23, 2022

**What do you like best about Upfluence?**

Fast With just a few quick button clicks I can understand if the effect is suitable for my brand or not
Before knowing this tool, I used more than one tool to search for and analyze influencers, but now with Upfluence, everything I need is in one place

**What do you dislike about Upfluence?**

I spent half an hour looking for something negative in this tool and I didn't see anything negative
It is the best tool I have used to save time for my business, increase sales and increase my brand awareness

**Recommendations to others considering Upfluence:**

I recommend it without hesitation

**What problems is Upfluence solving and how is that benefiting you?**

I had an idea about the location of the followers of the influencer I chose and the rate of interaction with him .... I was facing the problem of not knowing the right influencer for my brand, but with Upfluence everything became easy and fast

  ### 45. Upfluence is THE tool for all things influencers

**Rating:** 5.0/5.0 stars

**Reviewed by:** Cezary M. | Growth Marketer, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 14, 2021

**What do you like best about Upfluence?**

Uplfuence integrates well with our existing tools and adds so much more. It has very detailed search options allowing you to find influencers that will perfectly match your brand!

**What do you dislike about Upfluence?**

It would be nice to have a more detailed tutorial explaining how to utilize the potential of this tool to the fullest. Upfluence could also be a bit more upfront about the different pricing tiers.

**Recommendations to others considering Upfluence:**

Contact their team and set up an intro call. That will speed up the onboarding.

**What problems is Upfluence solving and how is that benefiting you?**

We're finding ambassadors within our own customer base. Our organic ambassadors bring us more new customers, and as our customer base grows, Upfluence highlights new influential customers. It has given us a constantly growing list of real ambassadors and affiliates, that are more than happy to promote the brand and spread the good word.

  ### 46. Great Platform to find Influencers

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 17, 2022

**What do you like best about Upfluence?**

I started using the free google plugin for Upfluence to find influencers for my business. 
They have a huge database that allows me to narrow down my choice of influencers based on their audience, engagement, Estimated cost, etc.
It was hard to find relevant youtube influencers. But with the full access Upfluence platform, I was not only able to find new influencers but also build influencer programs to match our needs.
Just Fantastic!

**What do you dislike about Upfluence?**

I have nothing to dislike about this platform. Absolutely Love it!!

**What problems is Upfluence solving and how is that benefiting you?**

Huge time saver! I do not have to go to different platforms individually. This platform allows me to find influencers from Tiktok, Instagram, Youtube, etc. I can also narrow down my search which you cannot do on the social media platforms itself. I can narrow my search down to audience size, demographics, engagement, etc.
Seamless integration with Shopify.
Bulk mailing influencers (SAVES A LOT OF TIME).

  ### 47. SO insightful and necessary for day to day tasks!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Amanda P. | Theatrical Actress, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 16, 2022

**What do you like best about Upfluence?**

I love how organized the overall layout is. I love that they breakdown all of the influencers stats so I don't have to search for all of that myself or ask the influencer for it!

**What do you dislike about Upfluence?**

I don't like that some influencers aren't in the system. It just makes it so easy when they are so when they arent, it is disappointing.

**Recommendations to others considering Upfluence:**

It is such an easy and efficient platform to use. You no longer have to calculate the reach and insights of the influencers you are looking into! it is all provided for you on the Upfluence site! LOVE this!

**What problems is Upfluence solving and how is that benefiting you?**

I am finding insights for the influencers I represent as well as future influencers I want to represent. It also allows me to create list of creators that would be good for brands

  ### 48. Influencer Marketing made easy!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Photography | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 29, 2022

**What do you like best about Upfluence?**

I love how easy it is to filter influencers based on the qualifications we have determined. It is very useful compared to hunting influencer profiles one by one.

**What do you dislike about Upfluence?**

No dislikes so far. It's easy to use and it is helping us a lot. The customer support is approachable too. They're readily available whenever I had concerns.

**Recommendations to others considering Upfluence:**

Use Upfluence as a guide when choosing an influencer. But like any AI, you still have to do due diligence when using the software.

**What problems is Upfluence solving and how is that benefiting you?**

We are currently expanding our brand ambassador and affiliate program. Using Upfluence made it easier because back then I had to search for individual profiles and sort them manually.

  ### 49. Simple & Helpful

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nathalia V. | Production Coordinator, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 03, 2022

**What do you like best about Upfluence?**

I can use Upfluence at any Instagram Profile and ask for any profile that I want as well. I work with an influencer marketing powerhouse, so it's helpful that I can find tons of information without leaving my Instagram page.

**What do you dislike about Upfluence?**

Sometimes the server isn't working very well. I can't use the plugin at chrome, but I thinks it's normal, the server needs improvements sometimes. Also, I think the option "add profile" could take less time to get the profile to the plataform. For example, on Tagger, you can add them manually. So in a few days they are working with the analytics perfectly.

**Recommendations to others considering Upfluence:**

It's helpful and straightforward. You can use it at any time, and it fits your necessity.

**What problems is Upfluence solving and how is that benefiting you?**

I need to be very fast at my job because I need to know a lot of Instagram information in a few time. Using the chrome plugin is helping me to be more productive.

  ### 50. Perfect tool to scale your influencer marketing efforts

**Rating:** 4.5/5.0 stars

**Reviewed by:** Marion B. | Influencer Marketing Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 10, 2022

**What do you like best about Upfluence?**

How the whole campaign process is integrated directly into the software. From searching the influencers, to contacting them to hiring them, managing their publications and paying them, it's very time efficient.

**What do you dislike about Upfluence?**

I wish I had more people internally to help me run the campaigns as it is quite time consuming to be in touch with all the influencers and answering all their emails.

**What problems is Upfluence solving and how is that benefiting you?**

Scaling influencer marketing. With the whole process integrated, we don't have to manually look for influencers anymore nor contact them and use spreadsheets.


## Upfluence Discussions
  - [Does your software handle influencer payments?](https://www.g2.com/discussions/influencer-payments-2f29bd6a-de00-4f78-ade7-4b26d3ff7346) - 1 comment, 2 upvotes
  - [How can I analyze my campaign’s performance?](https://www.g2.com/discussions/performance-measurement) - 1 comment, 2 upvotes
  - [How can I manage my campaign on Upfluence Software?](https://www.g2.com/discussions/campaign-management) - 1 comment, 2 upvotes
  - [Can I contact influencers directly within the platform?](https://www.g2.com/discussions/influencer-outreach) - 1 comment, 2 upvotes
  - [What is influencer marketing platform?](https://www.g2.com/discussions/upfluence-what-is-influencer-marketing-platform) - 1 comment

- [View Upfluence pricing details and edition comparison](https://www.g2.com/products/upfluence/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-27+18%3A47%3A18+-0500&secure%5Bsession_id%5D=c6877bc0-5520-4cec-ae25-9ea00ed24a9c&secure%5Btoken%5D=31ee02654da7e10cbf55310e714ccbb401a2b2bc93712bdcf42c44ab824cb8e1&format=llm_user)

## Upfluence Features
**Identify**
- Blogger Database
- Blogger Search Engine
- Selection Criteria

**Influencer Marketing**
- Influencer Recruitment
- Influencer Scoring
- Audience Analysis
- Influencer Segmentation
- Influencer Collaboration
- User-Generated Content (UGC) Management
- Content Approval
- Campaign Analytics
- Reporting and Dashboards
- Data Importing and Exporting Tools
- Influencer Whitelisting
- Influencer Compensation
- Social Commerce
- E-Commerce Integration

**Manage**
- Import/Export
- Automatic Follow-up
- Multichannel Outreach
- Product Tracking
- Content Scheduling

**Agentic AI - Influencer Marketing Platforms**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Results**
- Curation
- Reports and Visualization
- Campaign Analytics

## Top Upfluence Alternatives
  - [Sprout Social Influencer Marketing](https://www.g2.com/products/sprout-social-influencer-marketing/reviews) - 4.2/5.0 (394 reviews)
  - [CreatorIQ](https://www.g2.com/products/creatoriq/reviews) - 4.6/5.0 (550 reviews)
  - [GRIN](https://www.g2.com/products/grin/reviews) - 4.5/5.0 (482 reviews)

