--- title: Unifyr Reviews meta_title: 'Unifyr Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 505 reviews by the users' company size, role or industry to find out how Unifyr works for a business like yours. aggregate_rating: rating_value: 4.4 review_count: 505 scale: '5' date_modified: '2026-07-18' parent_category: name: Partnerships Management url: https://www.g2.com/categories/partnerships-management --- # Unifyr Reviews **Vendor:** Unifyr **Category:** [Partner Relationship Management (PRM) Software](https://www.g2.com/categories/partner-relationship-management-prm) **Average Rating:** 4.4/5.0 **Total Reviews:** 505 ## About Unifyr Unifyr One is a Partner Relationship Management (PRM) and Through-Channel Marketing Automation (TCMA) solution designed to give channel managers everything they need to build and scale a partner channel program. Unifyr (originally Zift Solutions, est. 2006) is dedicated to building products that serve the needs of all participants in the channel, including suppliers, partners, and agencies. Unifyr One integrates with all the platforms you already use. It's easy to onboard, train, and maintain channel partnerships. Build your portal, content library, deal registration workflows, market development fund initiatives, and more. Leverage the power of modern AI to assist you in accelerating your channel program. Learn more about why Unifyr One is the leader in PRM here. ## Unifyr Pros & Cons **What users like:** - Users appreciate the **intuitive interface and user-friendliness** of Unifyr, streamlining their experience effectively. (18 reviews) - Users value the **wide variety of integration options** and the responsive customer service of Unifyr. (10 reviews) - Users praise the **helpful and quick customer support** of Unifyr, ensuring satisfaction and timely issue resolution. (8 reviews) - Users appreciate the **seamless integrations** offered by Unifyr, enhancing usability and support for diverse operational needs. (8 reviews) - Users appreciate the **navigation ease** of Unifyr, making it easy to move through various sections effortlessly. (6 reviews) - Users value the **comprehensive Partner Engagement Dashboard** of Unifyr One, enhancing partner collaboration and performance tracking. (6 reviews) - Easy Access (5 reviews) - Users find the **support helpful and quick** , enhancing their experience and satisfaction with Unifyr's solutions. (5 reviews) - Integration Capabilities (5 reviews) - Solution-Oriented (5 reviews) **What users dislike:** - Users note the **feature limitations** of Unifyr, finding it complex and limited in customization for specific needs. (8 reviews) - Users find **limited customization options** frustrating, as advanced configurations require significant effort and may not be agile. (6 reviews) - Users find the **difficult setup** of Unifyr frustrating, often requiring extensive workarounds and additional education. (5 reviews) - Users find **slow implementation** challenging, especially for smaller businesses, impacting overall adoption and efficiency. (5 reviews) - Users find the **complex setup** of Unifyr challenging, as it requires time and effort to navigate effectively. (4 reviews) - Missing Features (4 reviews) - Users find Zift One **not user-friendly** , struggling with a clunky interface and lack of self-service options. (4 reviews) - Slow Performance (4 reviews) - Steep Learning Curve (4 reviews) - UX Improvement (4 reviews) ## Unifyr Reviews ### 1. Using Zift for more than two years for company business purposes **Rating:** 4.0/5.0 stars **Reviewed by:** Petra O. | Manažer marketingu, Mid-Market (51-1000 emp.) **Reviewed Date:** January 20, 2022 **What do you like best about Unifyr?** Using pre-prepared campaigns from Siemens, translated into my mother tongue **What do you dislike about Unifyr?** complicated work with contact, no possibility to quickly delete groups of contacts **What problems is Unifyr solving and how is that benefiting you?** always help me quickly to solve my issues, mostly with language mutation bugs ### 2. Well organised for campaigns **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** April 12, 2022 **What do you like best about Unifyr?** Zift Solutions is well suited for running scheduled campaigns both on social media and email. **What do you dislike about Unifyr?** It takes quite a while to have a fix for problems encountered on the platform. (Example authentication issues) **Recommendations to others considering Unifyr:** It is a great solution. It helps to ease the life of the marketer **What problems is Unifyr solving and how is that benefiting you?** It's very easy to be present on social media and schedule posts across various platforms with a reasonable amount of time ### 3. Quick support **Rating:** 4.5/5.0 stars **Reviewed by:** Samsara T. | Direccion, Small-Business (50 or fewer emp.) **Reviewed Date:** December 14, 2021 **What do you like best about Unifyr?** The ultra fast solutions to our problems **What do you dislike about Unifyr?** There is only English support; they can have a few Spanish technicians. **Recommendations to others considering Unifyr:** Have a little patience; it can be slow at some times, but once it charges goes straight to production **What problems is Unifyr solving and how is that benefiting you?** We use the Dell marketing platform, and we had some trouble with authentication ### 4. A solid tool that saves time **Rating:** 4.0/5.0 stars **Reviewed by:** Rodrigo H. | M, Small-Business (50 or fewer emp.) **Reviewed Date:** November 15, 2021 **What do you like best about Unifyr?** It's effortless to schedule and prepare posts for all your main social accounts. The email campaign tools are also easy to use, if slightly limited. **What do you dislike about Unifyr?** The email building tools are not very flexible compared to other mailing campaign solutions. **Recommendations to others considering Unifyr:** Give it a try first **What problems is Unifyr solving and how is that benefiting you?** We have centralized our social media and email marketing operations on Zift, and we save a lot of time. ### 5. ZIft is user friend and informative. **Rating:** 5.0/5.0 stars **Reviewed by:** Rendani D. | Managing Member, Small-Business (50 or fewer emp.) **Reviewed Date:** March 15, 2022 **What do you like best about Unifyr?** I like Zift because it assist me on marketing by informing my client about new technology and specials on social media. **What do you dislike about Unifyr?** So far i have not encounter challenges with Zift **What problems is Unifyr solving and how is that benefiting you?** I didnt experience any problem so far. it keeps me updated. ### 6. Great support, needed add credit to my portal was taken care of right away **Rating:** 5.0/5.0 stars **Reviewed by:** Tom B. | National Account Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** January 27, 2022 **What do you like best about Unifyr?** It's a complete solution, well thought out. **What do you dislike about Unifyr?** Nothing really,it's been a positive experience. Still learning about it capabilites **What problems is Unifyr solving and how is that benefiting you?** We are reaching customers with an organized process. ### 7. ZiftOne Takes it to the Next Level **Rating:** 5.0/5.0 stars **Reviewed by:** Jennette H. | Business Operations Manager, Computer & Network Security, Small-Business (50 or fewer emp.) **Reviewed Date:** December 23, 2021 **What do you like best about Unifyr?** Very courteous and knowledgeable support specialist **What do you dislike about Unifyr?** So far, I haven't found anything that I dislike. **Recommendations to others considering Unifyr:** Zift Solutions' professional and friendly staff are all about making sure customers are happy and their issues are resolved. **What problems is Unifyr solving and how is that benefiting you?** Zift provided me assistance with a website display issue ### 8. Excellent Customer Service **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer & Network Security | Small-Business (50 or fewer emp.) **Reviewed Date:** May 31, 2022 **What do you like best about Unifyr?** They got back to me very quickly with a solution for my problem. **What do you dislike about Unifyr?** I can't personally think of anything I dislike about Zift Solutions **Recommendations to others considering Unifyr:** None **What problems is Unifyr solving and how is that benefiting you?** Zift helped me get in touch with the proper people to get started marketing. ### 9. Good Partner Platform **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Networking | Mid-Market (51-1000 emp.) **Reviewed Date:** May 18, 2022 **What do you like best about Unifyr?** The backend reporting on partner usage is usable. **What do you dislike about Unifyr?** The recent service outages can be resolved with a HA design. I highly recommend doing this. **What problems is Unifyr solving and how is that benefiting you?** Launched a new partner program. Needed a complete solution that provided a portal and back-end analytic engine. ### 10. Onboarded 2 weeks ago **Rating:** 5.0/5.0 stars **Reviewed by:** Georgiana C. | P, Mid-Market (51-1000 emp.) **Reviewed Date:** June 04, 2021 **What do you like best about Unifyr?** I just started to use the tool 2 weeks ago. I like that this is a very simple tool, that can help you deliver demand generation activities. **What do you dislike about Unifyr?** I am still new on the tool, so I did not had time to find out that is not working, or what I dislike. **Recommendations to others considering Unifyr:** there are few things that needs to be improved: events, and SoME posts linked by product groups to diferent accounts. **What problems is Unifyr solving and how is that benefiting you?** I had questions regarding how to extract dedicate reports, and the team helpend me in order to make my job easier. ### 11. We have many many problems since there was the switch to zift. **Rating:** 3.0/5.0 stars **Reviewed by:** Leonardo R. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Unifyr?** I' don't know because all features are not working **What do you dislike about Unifyr?** It seems that data are not correctly migrated from salesforce to zift. There are errors in adding contacts to a deal and therefore no possibility to submit deals. I have problems in searching my customer. I see also customers of other people and not only mine ... **What problems is Unifyr solving and how is that benefiting you?** here are errors in adding contacts to a deal and therefore no possibility to submit deals. ### 12. By far the best marketing tool to acquire new prospects and become sticky with existing clients! **Rating:** 5.0/5.0 stars **Reviewed by:** Kirk B. | Chief Executive Officer, Small-Business (50 or fewer emp.) **Reviewed Date:** May 05, 2021 **What do you like best about Unifyr?** Creating and running campaigns with Zift is easy. The templates are user-friendly; however, if you need help, the support staff is accommodating and responsive. We were able to get our first campaign up and running within minutes. The automated social media settings are awesome! If you don't have the ability or time to create content, linking your account with your vendor/partners allows you to leverage their social media content which can be edited to conform to your company's needs. The user interface is very user-friendly. My email marketing tasks are simplified by this tool and we've been generating a good number of leads using it. The reporting is also fantastic; we know who has read or clicked our emails, and syncing with our CRM allows our reps to reach out to interested prospects. Our work efficiency has improved and the results are amazing! **What do you dislike about Unifyr?** There is a lot you can do with Zift - the capabilities are definitely advanced. Sometimes we felt overwhelmed and initially spent a good amount of time getting to learn the system. Once we became familiar we were able to launch new campaigns with ease and with a minimal amount of effort. There is also not enough self help or explanations with some of the fields. I believe that would be helpful for users to better understand how each section and subsection relates to the overall setup of the company or campaigns. **Recommendations to others considering Unifyr:** Get on board and start using the tool as soon as possible. If you would like to see an increase in your clicks and visibility, Zift will provide the platform and report needed to support your organization. **What problems is Unifyr solving and how is that benefiting you?** We needed a way to get our corporate and product messaging to our prospects as well as to our existing base. The solution would be required to run by itself and would also be hassle-free. We realized all those benefits with Zift. Once our campaigns were active, we have seen a15% increase in our opportunity funnel and this is all thanks to Zift Marketing tools. ### 13. Very good automation tool with high-level support. **Rating:** 5.0/5.0 stars **Reviewed by:** Jonathan S. | Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** June 28, 2021 **What do you like best about Unifyr?** This is undoubtedly the most efficient automation tool that I have worked with in the 6 to 5 years that I have been in office. The content is very good and adaptable to our language, Spanish. Exceptional support service, I had a configuration error, and they solved it in record time. Now I can schedule all my campaigns and take a few days off after a long time. Greetings from Panama Zift Team **What do you dislike about Unifyr?** It would be fantastic if, in the near future, we can post to Instagram feed with this tool. **Recommendations to others considering Unifyr:** It is a very useful tool for busy people. I recommend they give it a try. **What problems is Unifyr solving and how is that benefiting you?** It frees up more time for me to follow up on other business opportunities and saves on personnel resources. ### 14. Zift Account could not login | #184801 **Rating:** 4.5/5.0 stars **Reviewed by:** Soret S. | Technical Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** November 03, 2021 **What do you like best about Unifyr?** The email, schedulings, and workflows with great templates. Contact form is so great. **What do you dislike about Unifyr?** It seems very limited to customization from the templates. Would you please provide more flexibility to do the customize for available templates? **What problems is Unifyr solving and how is that benefiting you?** It helps me to minimize my time on webinar invitations to our partners. ### 15. Great solution very useful, take time to learn early on it will make your life easier! **Rating:** 4.5/5.0 stars **Reviewed by:** Fransisco C. | Partner Marketing Coordination Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** July 11, 2020 **What do you like best about Unifyr?** UX/UI looks great, and it really is one of the best marketing automation platforms with great support and I am going to continue learning more about preceived shortcomings and processes- I will admit, there is much that I am still learning and maybe that is why I think there even are shortcomings. But ultimately there is much good this platform offers and to be honest, I think it may be the best in the industry. **What do you dislike about Unifyr?** It would be great if we were able to do screenshares with support (maybe we can and I just do not know?). Sometimes I noticed we are not able to properly articulate issues to the support team, and it may give me the impression that support does not want to help, but this is probably a miscommunication that may make it seem like there are many small issues which impact general flow of "getting things done", but in all reality not much to dislike. **Recommendations to others considering Unifyr:** take the time to learn early on. be patient with their processes they mean well. **What problems is Unifyr solving and how is that benefiting you?** Zift is great to provide partners access to email/social media automation and access to customizable marketing resources. Able to offer co-branded resources and content to distribute. Can do automation for social media. Can use/edit/embed a microsite landing page. Even though many different options were demo'd (and last I checked still were being demo'd)- we chose to stay with Zift longer because the company truly does a great job and keeps making us happy. ### 16. easy and effective to use **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** May 10, 2022 **What do you like best about Unifyr?** Analytics part which helps to understand the usage and activity **What do you dislike about Unifyr?** I think I am good with the interface so far **What problems is Unifyr solving and how is that benefiting you?** getting visibility to the asset which we have created and keeping track of its usage ### 17. Zift - an intuitive and user-friendly platform. **Rating:** 5.0/5.0 stars **Reviewed by:** Sarah W. | Manager of Marketing and Communications, Small-Business (50 or fewer emp.) **Reviewed Date:** October 26, 2021 **What do you like best about Unifyr?** Zift has several different components that facilitate our digital marketing efforts like the ability to schedule posts in advance, and the ability to choose from a library of different assets, images, etc. **What do you dislike about Unifyr?** There is not much to dislike at all. A great platform, with great content. **What problems is Unifyr solving and how is that benefiting you?** More consistent marketing and messaging, access to more resources. ### 18. A complete Marketing Platform **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** January 25, 2022 **What do you like best about Unifyr?** I like the fack that I can have multiple leads for different campaigns. It's very easy to add leads and assign them to the campaign you like to use **What do you dislike about Unifyr?** It can be a bit more friendly when using your material for the campaign. This could also be me not doing a lot of my own campaign material **What problems is Unifyr solving and how is that benefiting you?** I'm using the platform for marketing to my customers and potential customers. The service is very intuitive and provides all the metrics in one simple dashboard. ### 19. I think you can review some fails in the plataform or improvments **Rating:** 4.0/5.0 stars **Reviewed by:** Catalina B. | Social Media Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** November 30, 2021 **What do you like best about Unifyr?** I like the campaigns that are available, the advertising material. **What do you dislike about Unifyr?** The errors that are in the social media post scheduler, the email send limit **Recommendations to others considering Unifyr:** Include post on Instagram and tips for those who complement the experience of those who do not have specific marketing knowledge **What problems is Unifyr solving and how is that benefiting you?** The benefits we obtained as a company was the option of starting mailing and social media advertising campaigns, as well as obtaining information thanks to the available playbooks. ### 20. Excellent and ready to go marketing platform **Rating:** 5.0/5.0 stars **Reviewed by:** Rakesh Subhakaran S. | Digital Marketing Executive, Mid-Market (51-1000 emp.) **Reviewed Date:** April 11, 2021 **What do you like best about Unifyr?** When you are working with Partner marketing, especially Social media Campaigns, and microsites it makes things simple and saves a lot of time. Integration is very effective and insights from tracking play a major role. The Collaterals section is a more effective option to keep it under one roof. Contacts are more helpful to maintain our database, expecting more filters and options in that segment. **What do you dislike about Unifyr?** Nothing much, as technology innovates Zift is also improvising. For email validations, if you can include a separate tool that would be great. Also for microsites, expecting more customization options. Not sure if it is being restricted by the partner, but if it is not the case then it will be more helpful to include our desired options in the microsite, especially in the forms section. **Recommendations to others considering Unifyr:** If you are a partner-driven organization then Zift Solutions are the perfect match for all your needs. It's a lifesaver, especially for the marketing team. **What problems is Unifyr solving and how is that benefiting you?** Microsite integration with the website is very much useful for running campaigns. The social media scheduler works perfectly except for the fact that there are no options for timezone-based scheduling. Emails included under this portal are more effective and easy to use. Maintaining contact lists saves a lot of time. Collateral is a very helpful segment for sales and marketing teams. ### 21. The slicks that are sent through my social media accounts are amazing. I enjoy the different styles. **Rating:** 5.0/5.0 stars **Reviewed by:** Anthony M. | Owner/CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** April 08, 2021 **What do you like best about Unifyr?** The subjects are current and are a concern to any company within any business sector. My company has a focus on Corporate, Educational and Federal customers. I aslo like the color format that is used. My company primary colors are blue, white, some grey and florensent green. Several of the slicks that are uploaded on my LinkedIn account and Twitter, have the same color scheme. Which of course, is very beneficial to me. I lso have to admit, the posts I receive from Zift on a daily basis, is by far, more superior to very large majority of the other companies I follow on LinkedIn and Twitter. They also have a tendency to repost the same item or isuue too many times. Where as my company is constantly uploading new and current issue posts on a hourly basis. Which I really enjoy. **What do you dislike about Unifyr?** Nothing really, I'd like to see more "slicks" with animation or motion to them. My fav posts are the ones with some sort of animation to them. I also would like to see maybe some actual videos of subject matter experts speaking about the issues or concerns most businesses are currently dealing with. I just feel the more moving screens or videos I can post, the more my company's posts are different compared to what the majority of companies post on a daily basis. I also would like an easier way to re-upload past posts. I would go into past post library, find a post or posts I want to re-upload, but I can only do it one at a time. And once each post is reposted on a specific date and time, I have to start all over again from the very beginning within the past-post library. It doesn't go back to the very last place I was at within the past-post library. **Recommendations to others considering Unifyr:** I would highly encourage any company that has under 100 employees to use Zift as your "go-to" resource for for marketing posts on the major social media platforms. I use them for LinkedIn and Twitter, with very possitive results. **What problems is Unifyr solving and how is that benefiting you?** The image that I'm trying to project on my social media accounts. Any small company always wants to project themselves larger than they appear. Easpecially within the Federal sector. Their risk mitigation is lower when they know a smaller size company can compete up against much larger corproations. I have over 6200 connections on LinkedIn, and the majority of them are surprised when they realize how small my company is. The amount of marketing slicks that is obtained through Zift, gives me more marketing posts than some of the larger corporations I am connected with. ### 22. Could function better **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Construction | Mid-Market (51-1000 emp.) **Reviewed Date:** October 25, 2021 **What do you like best about Unifyr?** Zift works well as an online asset library and form builder. **What do you dislike about Unifyr?** My team has encountered several issues where our landing pages and contact forms simply stop working after the first launch and testing phase. Buttons to contact forms require further sign in, or the contact form at the bottom of the page simply doesn't work. We don't know how many messages we lost in our last campaign and are questioning the value and functionality. **What problems is Unifyr solving and how is that benefiting you?** It's a great organizational tool or building an entire campaign, when it works. ### 23. Very flexible platform **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Venture Capital & Private Equity | Enterprise (> 1000 emp.) **Reviewed Date:** September 23, 2021 **What do you like best about Unifyr?** Rich native functionalities, smooth partner on-boarding process **What do you dislike about Unifyr?** Reporting functionality side can be improved, more accurate data **Recommendations to others considering Unifyr:** Please make sure to test the system first, especially reporting side, before buying the product. **What problems is Unifyr solving and how is that benefiting you?** The adoption of the new platform is always important, ZIFT Solutions support us with 30-60-90 days onboarding process for partners ### 24. Makes HTML accesible for everyone **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Consumer Electronics | Enterprise (> 1000 emp.) **Reviewed Date:** July 02, 2021 **What do you like best about Unifyr?** I love the fact that everyone, without HTML knowledge, can start managing a website with just a simple training of 1 week. **What do you dislike about Unifyr?** Sometimes, they are not very communicative when they launch a new feature. **Recommendations to others considering Unifyr:** I would highly recommend it, especially if you are not an expert on HTML, as everybody is able to use it. **What problems is Unifyr solving and how is that benefiting you?** Thanks to Zift Solutions we can reach all our indirect channel and provide them with everything they need from marketing tools to sales tools, including training. The benefits are numerous, but one I would highlight is the simplicity of sharing promotion kits with all our partners. ### 25. Best in class solutions provider in the market **Rating:** 5.0/5.0 stars **Reviewed by:** Ashwini S. | Web Developer, Mid-Market (51-1000 emp.) **Reviewed Date:** July 08, 2021 **What do you like best about Unifyr?** Zift is the best-in-class solution provider, be it marketing or email campaigns. It made my work easier. It has many features to be explored. **What do you dislike about Unifyr?** User Interface can be improved with more and more features. **Recommendations to others considering Unifyr:** I have been using their solutions for a long time now and I am very much satisfied with their quality of service. Zift solutions provide solutions in a complete package where I don't need to go anywhere else. Make the most use out of their email template options **What problems is Unifyr solving and how is that benefiting you?** Email Campaigning is the best of all. I liked the option email template creation and saving for reuse. ### 26. Extreme PMCC page logon issue **Rating:** 4.5/5.0 stars **Reviewed by:** E B. | Sr. Solutions Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** March 09, 2022 **What do you like best about Unifyr?** Responsiveness and follow up! Really like the support **What do you dislike about Unifyr?** Everything worked well, no issues with the support **What problems is Unifyr solving and how is that benefiting you?** Marketing ### 27. Support team very helpful. **Rating:** 4.0/5.0 stars **Reviewed by:** anki p. | Digital Marketing Executive, Small-Business (50 or fewer emp.) **Reviewed Date:** February 10, 2022 **What do you like best about Unifyr?** The support team is very active and resolves all problems. **What do you dislike about Unifyr?** Some time marketing velocity central email campaign customization is very complicated. **What problems is Unifyr solving and how is that benefiting you?** My email campaign customization issue continues in the process. ### 28. Great/convenient tool **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Industrial Automation | Small-Business (50 or fewer emp.) **Reviewed Date:** December 15, 2021 **What do you like best about Unifyr?** All information can be held in a single place (lead, sales, marketing etc) ... very convenient. **What do you dislike about Unifyr?** The only thing I didn't like about our platform was the slight learning curve & I don't see any importing/exporting features yet **What problems is Unifyr solving and how is that benefiting you?** Tracking, reporting, and management of leads/sales pipeline.We're new to the tool but it appears to keep things clearly organized ### 29. Benefitting Instantly From Ziff Solutions for my multiple businesses **Rating:** 4.5/5.0 stars **Reviewed by:** Richard G. | CEO/Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** November 03, 2021 **What do you like best about Unifyr?** Access to marketing materials and ability to conduct marketing campaigns for delivering products and services to my customers **What do you dislike about Unifyr?** Nothing is coming to mind that I dislike. **What problems is Unifyr solving and how is that benefiting you?** Being able to quickly develop quotes and marketing white label solutions. ### 30. Great Platform to help you drive your Marketing campaigns **Rating:** 3.5/5.0 stars **Reviewed by:** Kyle K. | Senior Sales Executive, Mid-Market (51-1000 emp.) **Reviewed Date:** June 14, 2021 **What do you like best about Unifyr?** Zift gives us the ability to create campaigns spanning our entire marketing estate, allowing us to send content out to social media, email, and many other channels. Zift gives pre defined content taking away the administration and allowing us to focus on more prioritised items. **What do you dislike about Unifyr?** It would be great once the platform has reached a level of maturity where templates are more customizable, currently only allowed to edit certain content on pages. The ability to edit the actual body would be welcomed. **What problems is Unifyr solving and how is that benefiting you?** Addressing our entire audience has always been tricky. With Zift, we can reach out to everyone, all at once. ### 31. A very good tool **Rating:** 4.0/5.0 stars **Reviewed by:** Rita C. | Senior Customer Marketing Programs Manager @, Mid-Market (51-1000 emp.) **Reviewed Date:** December 17, 2021 **What do you like best about Unifyr?** I like the fact that you have Looker built-in, so you can create all the reports that you want. **What do you dislike about Unifyr?** Sometimes it is slow, especially on the reporting side. **What problems is Unifyr solving and how is that benefiting you?** Being able to update the PRM but at the same reporting on every metrics needed by the company. ### 32. The powerful tool for your web marketing activity **Rating:** 4.5/5.0 stars **Reviewed by:** Franks B. | Sales Director, Small-Business (50 or fewer emp.) **Reviewed Date:** December 22, 2021 **What do you like best about Unifyr?** Automatic social programs, powerful templates package, audience easy handling **What do you dislike about Unifyr?** Sometimes, too much details and sub-menus **Recommendations to others considering Unifyr:** Very powerful tool for your marketing activity in web **What problems is Unifyr solving and how is that benefiting you?** Marketing activity of new products, events, product cases, webinars. Mass emailing. Enhanced contacting with chosen target groups ### 33. quick, easily accessible support. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer & Network Security | Small-Business (50 or fewer emp.) **Reviewed Date:** November 16, 2021 **What do you like best about Unifyr?** Easily accessible support via the chatbox. The issue's resolved quickly. There for all needs, even simple matters. Very useful. **What do you dislike about Unifyr?** I did not come across anything to dislike, in regards to competitors i found the whole process very easy to navigate with a range of resources to help. **What problems is Unifyr solving and how is that benefiting you?** Benefits are helping with Marketing for business—lots of resources to use. ### 34. very easy to use **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Hardware | Mid-Market (51-1000 emp.) **Reviewed Date:** March 18, 2022 **What do you like best about Unifyr?** Simple and easy to UI, and enough progress reminders (mail). **What do you dislike about Unifyr?** not yet. Actually, I wish I could try not to use it. (It means I'm in trouble) **What problems is Unifyr solving and how is that benefiting you?** Product support portal issue, and account management issue. ### 35. Problem resolved in minutes **Rating:** 5.0/5.0 stars **Reviewed by:** Leena A. | Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** August 26, 2021 **What do you like best about Unifyr?** Easy to use portal, and your quick customer service. **What do you dislike about Unifyr?** Social Media accounts need to get linked every month. **What problems is Unifyr solving and how is that benefiting you?** I have ignored few products from Siemens in my setting but the post for the products appears on my upcoming post. there should be an option of deleting the campaigns also. Very easy to manage all my accounts in one go. ### 36. A great resource to reach out to existing and new accounts. **Rating:** 5.0/5.0 stars **Reviewed by:** Amanda B. | Account Executive, Mid-Market (51-1000 emp.) **Reviewed Date:** February 16, 2021 **What do you like best about Unifyr?** I like that there are a lot of different ways to search for campaigns, narrow it down by industry, technology, etc. I like that you are able to customize what you put into the campaigns as far as contact info, links, wording, subject line, etc. I like that it is user friendly and is easy to navigate. I have been using it for less than 6 months and I feel like I have a very good handle on the software. I also like that I am able to plan when my content will be sent out and it's customizable for each campaign. **What do you dislike about Unifyr?** Sometimes my emails don't send when I think they will! Sometimes when it's updating I don't have access to everything and sometimes it can load slowly. I wish it was also easier to make edits to a campaign once it has been set live. **Recommendations to others considering Unifyr:** It's a great tool to help up your marketing game. It's a great resource that helps you creatively conduct business. If you have any issues using the software, their support team is super responsive and get things resolved very very quickly. You can customize your emails and campaigns to your liking by adding your company's logo, changing the colors and making it curated to specific customers. I really enjoy utilizing this software and wish I had more partners using this product so I could help sell their solutions this way. **What problems is Unifyr solving and how is that benefiting you?** Creative ways to reaching out to new accounts. They have a lot of good information for one of the partners I work with. I never use to post on LinkedIn for work and this platform has made it incredibly easy for me to do so and plan ahead. ### 37. I have asked for help to Zift and I get a solution in a few hours. **Rating:** 5.0/5.0 stars **Reviewed by:** Juan M. | Senior Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** October 19, 2021 **What do you like best about Unifyr?** Support is always on line via chat. That I think is 24 hours. **What do you dislike about Unifyr?** maybe the graphic interface. but it is a estetic subject. **What problems is Unifyr solving and how is that benefiting you?** Coop Funds with Cisco ### 38. Super Customer Support **Rating:** 5.0/5.0 stars **Reviewed by:** John S. | Chief Operating Officer, Small-Business (50 or fewer emp.) **Reviewed Date:** December 29, 2021 **What do you like best about Unifyr?** Ease of working with them & their programs **What do you dislike about Unifyr?** Have not found an area I have had a problem with **Recommendations to others considering Unifyr:** Full-service platform with excellent support **What problems is Unifyr solving and how is that benefiting you?** Social Media content delivery ### 39. Support Assistance **Rating:** 4.0/5.0 stars **Reviewed by:** Peter-Marc R. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** December 01, 2021 **What do you like best about Unifyr?** Quick and Alert response to my query with adequate answer/resolution **What do you dislike about Unifyr?** I did not seen any issues that I could class as a dislike. **What problems is Unifyr solving and how is that benefiting you?** I had an issue logging into my account and it was resolved in the first 24 hrs ### 40. Great help with my Samsung partner account, Thanks **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** December 15, 2021 **What do you like best about Unifyr?** A very quick response and very personal. **What do you dislike about Unifyr?** Nothing to dislike. Good service and help resolved. **Recommendations to others considering Unifyr:** All Seems to work well in my experience. **What problems is Unifyr solving and how is that benefiting you?** Could not get into the webite and logging in. ### 41. Best support ever! Highly recommend Zift Solutions for Marketing Campaigns! **Rating:** 5.0/5.0 stars **Reviewed by:** Rohit K. | Sales and Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** June 16, 2021 **What do you like best about Unifyr?** Ease of use. Easy to create own email templates. Automatic posts to social media. Huge library of vendor related campaigns pre-loaded. Great customer support. **What do you dislike about Unifyr?** Nothing at this time. I have had no issues that went unresolved. The product works great. **What problems is Unifyr solving and how is that benefiting you?** We use Zift for email marketing campaigns and posts to social media. By using Zift, we can see who clicks on emails, how many times, etc. The social media plug-ins are great as they are automated and tied to our company social media accounts. ### 42. I was having issues logging in, Zift helped right away **Rating:** 4.5/5.0 stars **Reviewed by:** Christian G. | Account Executive, Mid-Market (51-1000 emp.) **Reviewed Date:** April 14, 2021 **What do you like best about Unifyr?** I liked their quick response. The problem was resolved immediately. I did not have to keep reaching out to them. They identified the problem and fixed it way quicker than I expected. This is great customer service. I would definitely recommend Zift. Without them, I would still be stuck unable to claim my rewards. **What do you dislike about Unifyr?** I have no complaints. Everything went well. This is a great company. I love everything about it. There is nothing to dislike in my experience. However, I am a bit annoyed about the way this review is structured. It takes an incredible amount of detail in order to receive the gift card. I don't feel like I should have to type a thesis in order to qualify for the gift card. Reviews should be short and sweet and not require you to fluff the info in order to qualify for the gift that is promised. My rating for G2 is a big 0 and I would not reccomend. I guess that would be my only serious complaint about Zift. Why would you use such a ridiculous review service. I feel like I will receive my doctorate in the english language before I get to the end of this review. Honestly guys, this is absurd. **What problems is Unifyr solving and how is that benefiting you?** I was not able to log into the spiff website. Now I can claim my rewards. This is a huge benefit to me and has given me the opportunity to make additional money. ### 43. Helpful, regardless of result. **Rating:** 5.0/5.0 stars **Reviewed by:** Shane R. | Operations/Customer Service Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** October 07, 2021 **What do you like best about Unifyr?** Brian Coons went out of his way to help, spending extra time and resources to get an answer. **What do you dislike about Unifyr?** I didn't get the result I wanted, but it wasn't anybody's fault. I needed to look elsewhere, and Brian guided me to the right place. **What problems is Unifyr solving and how is that benefiting you?** I am collecting documentation. I realized I can get my questions answered through Zift, even if they cannot provide them. ### 44. Amazing helppp and really appreciate the help **Rating:** 5.0/5.0 stars **Reviewed by:** Miranda w. | sales operations, Small-Business (50 or fewer emp.) **Reviewed Date:** March 29, 2021 **What do you like best about Unifyr?** Fast response and helped me get to the correct area. thank you so much for helping assist this with me. I got into the portal and was guided to the correct area. I highly recommend this company and will be doing more business in the future. We were trying to submit a deal registration and this made it possible for me to do so. **What do you dislike about Unifyr?** The email format for a reply is kinda confusing I could not always tell where the response was and what was not. Also It would of been nice if I did not have to email 2 different streams to get my answer figured out. I highly recommend this company and will be doing more business in the future. We were trying to submit a deal registration and this made it possible for me to do so. **Recommendations to others considering Unifyr:** They are super easy to work with and i Highly recommend them. Fast response and helped me get to the correct area. thank you so much for helping assist this with me. I got into the portal and was guided to the correct area. I highly recommend this company and will be doing more business in the future. We were trying to submit a deal registration and this made it possible for me to do so. **What problems is Unifyr solving and how is that benefiting you?** no problems was just trying to log into the portal and was locked out. It was saying that I had to confirm my email with the admin for our account and the admin no longer worked at veristor anymore. I had to request that we change the admin over to myself so that I could get into the portal. I highly recommend this company and will be doing more business in the future. We were trying to submit a deal registration and this made it possible for me to do so. ### 45. Swift&professional support **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** May 20, 2021 **What do you like best about Unifyr?** Once you get to know the structure, it is straightforward to use. **What do you dislike about Unifyr?** In some cases, the features are a bid limited or not 100% clear I am looking forward to the new Zift One **Recommendations to others considering Unifyr:** Make sure all new content contributors are aware od how the system works and what the consequences are of all actions. **What problems is Unifyr solving and how is that benefiting you?** Making product and service information available for Partners on one straight forward to use platfom. Consolidating all info on one platform ### 46. Overall Comprehensive Customer Service Excelling in Experience **Rating:** 5.0/5.0 stars **Reviewed by:** Hope P. | Project Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** March 30, 2021 **What do you like best about Unifyr?** The customer service with Zwift Solutions was much like the title of their name - swift! They were easy to work with and helpful with my grievance, turning a difficult situation into a positive one. That is the kind of customer service you want but don't always get. The customer service representative was attentive and easy to speak with, which made the hassle of having to reach out to customer service a better experience. **What do you dislike about Unifyr?** I wouldn't say that there is a dislike per se - I don't like having to contact customer service in general. Most things I tend to resolve or figure out on my own. When you have to contact customer service, it takes additional time that could be spent elsewhere completing working you already have to do. Contacting customer service, in general, is a hassle. Zwift Solutions did make it easy, even if I wasn't ready to contact them. It can be a challenge to make the customer service experience a positive one, as someone who has previously worked in customer service. **Recommendations to others considering Unifyr:** The customer service with Zwift Solutions was much like the title of their name - swift! They were easy to work with and helpful with my grievance, turning a difficult situation into a positive one. That is the kind of customer service you want but don't always get. The customer service representative was attentive and easy to speak with, which made the hassle of having to reach out to customer service a better experience. **What problems is Unifyr solving and how is that benefiting you?** I had to use Zwift Solutions customer service to log-in to a partner portal. In order to do my job efficiently, access to this partner portal is a necessity. I was unable to access and worked with Zwift Solutions to accomplish this task. Now I am able to work with our partner without any issues, accessing the portal with ease! ### 47. Zift makes email marketing easy **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** January 24, 2022 **What do you like best about Unifyr?** Very straightforward platform. Easy to set up email campaigns. **What do you dislike about Unifyr?** The platform counts everyone as a lead even if the email was just observed in the preview pane. **What problems is Unifyr solving and how is that benefiting you?** It allows me to stay in touch with my existing customers. ### 48. Zift Proves to be an Always Evolving, Time-Saving, and Thorough Tool **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Telecommunications | Mid-Market (51-1000 emp.) **Reviewed Date:** March 24, 2021 **What do you like best about Unifyr?** I like how hands-on the support staff and our CSR (Sammi) are with working with us. I always have a lot of questions, and even if an answer isn't available on the spot, I know they always work on the back end to find answers/resolves for me. I also really appreciate how helpful the staff is for our expert service hours used. Having the option to let them handle more complex requests directly saves us time, and I always learn new tips and tricks when they review their work with me. Overall the platform itself is so customizable and really allows us to organize things to cater to our partners -we have several different user types, so this is very important to us. **What do you dislike about Unifyr?** The tool itself is pretty advanced, and I feel like it is a little overwhelming for some of our clients at times. For instance, the create your own email tool often has my clients get stuck and not know how to move to the next step after naming their campaign (there is no "next" button, but instead a drop-down button in the upper-screen corner to "add content"). It's just these few little quirks that partners and myself have had to get used to, but the tool itself makes up for it with its many different abilities to deliver to so many areas of marketing. That said, I am ok with it because I think the advanced capabilities of the platform are valuable, and this shouldn't necessarily change. **Recommendations to others considering Unifyr:** If you are using Zift, your feedback is never ignored. Always share any hurdles you run into because they are always making improvements. I highly recommend getting some service hours built into your contract, because in the beginning, you will really benefit from having time with their experts to learn the in's and out's of your platform. I've heavily researched their knowledge base, done one on one meetings with their expert team, and I also never waste a minute I have with my CSR in our bi-weekly meetings -she's super helpful, resourceful, and highly knowledgable. **What problems is Unifyr solving and how is that benefiting you?** For us, the biggest simplest problem solved has been a quick and painless way to co-brand our resources for our channel sales clients to distribute. Our internal marketing team has won back countless hours where we can now focus on creating new content, instead of continually needed to work directly with partners for co-branding needs. We even have the option to create partner groups, so that each co-branded piece is formatted specifically for each of our client's needs. Another favorite is seeing our partners' activities and engagements with our content. This has helped us with reach outs to partners who might need some encouragement or help, and also helps us see what partners are good candidates to re-engage. We are also currently exploring ways to take advantage of the management of our marketing development fund program -I am excited to see the outcome of this tool consolidating our workflow, transparency, and accuracy in this new area we are building with Zift. ### 49. Powerful platform with great functionality, but complex to learn and implement effectively. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Electrical/Electronic Manufacturing | Mid-Market (51-1000 emp.) **Reviewed Date:** May 07, 2021 **What do you like best about Unifyr?** It has all the functionality for companies to use as their primary email delivery system. **What do you dislike about Unifyr?** There are so many functions that are not intuitive. It takes a lot of practice and training to learn all of the "not obvious" features. **Recommendations to others considering Unifyr:** Highly recommend that you have an employee who uses the platform also administer the program for your company. Our administrator has almost no daily interaction with the platform, so every issue must first be explained to the admin. **What problems is Unifyr solving and how is that benefiting you?** We provide the platform to our channel partners as a repository for all customer-facing marketing materials. We are now confident that our partners have ready access to approved marketing and product messaging. For the more advanced partners, they can send campaigns from the platform and receive performance analytics and leads. ### 50. all in one platform with email automation & Social Media engagement, **Rating:** 5.0/5.0 stars **Reviewed by:** THIRUPATHY R. | Sales Head, Mid-Market (51-1000 emp.) **Reviewed Date:** June 15, 2021 **What do you like best about Unifyr?** With considerable brand awareness with significantly less effort, we can engage the customer for an extended period. The strategy I liked. Simple and very effective. **What do you dislike about Unifyr?** There is no detailed report. How many times they open the mail with a time stamp. And live information if they are spending time in my mail. **Recommendations to others considering Unifyr:** yes, all one tool. marketing operations simplified **What problems is Unifyr solving and how is that benefiting you?** Mail automation. Engaging client with proper education to close the deal. ## Unifyr Discussions - [What partner portal software allows me to customize the experience without developers?](https://www.g2.com/discussions/what-partner-portal-software-allows-me-to-customize-the-experience-without-developers) - 2 comments, 2 upvotes - [What PRM supports multiple partner types like VARs, MSPs, referral partners, and affiliates?](https://www.g2.com/discussions/what-prm-supports-multiple-partner-types-like-vars-msps-referral-partners-and-affiliates) - 1 comment, 1 upvote - [Can I start with a basic PRM and expand to enterprise capabilities without migrating platforms?](https://www.g2.com/discussions/can-i-start-with-a-basic-prm-and-expand-to-enterprise-capabilities-without-migrating-platforms) - 1 comment, 1 upvote - [What PRM is right for mid-market companies scaling their channel program?](https://www.g2.com/discussions/what-prm-is-right-for-mid-market-companies-scaling-their-channel-program) - 1 comment, 1 upvote - [What PRM platforms use AI to improve partner management?](https://www.g2.com/discussions/what-prm-platforms-use-ai-to-improve-partner-management) - 1 comment, 1 upvote - [View Unifyr pricing details and edition comparison](https://www.g2.com/products/unifyr-unifyr/reviews?page=7&qs=pros-and-cons§ion=pricing&secure%5Bexpires_at%5D=2026-07-21+13%3A01%3A22+-0500&secure%5Bsession_id%5D=d8617931-6d89-4ada-9e44-bd33bd4c6915&secure%5Btoken%5D=283a3c3a6d41555bef804271507fc682bb2b5ed26d61472a72724c70ef9be663&format=llm_user) ## Unifyr Integrations - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) - [Microsoft Entra ID](https://www.g2.com/products/microsoft-entra-id/reviews) - [Pipedrive](https://www.g2.com/products/pipedrive/reviews) ## Unifyr Features **Control** - Role-Based Permissions - Opportunity Management - Recognized Escalation **Platform Basics** - Lead Management - Content Management - Group and User Management **Incentives Management** - Analytics/Reporting - Customization - Gamification - Design & Creation **Campaign Execution** - Email Marketing - Search Marketing - Web Syndication Management - Social Media Management - Events - Microsite Management **Incentive Types** - Rewards - SPIFs - Discounts - MDF Management - Rebate Management - Other Incentive Programs **Agentic AI - Secure Email Gateway** - Proactive Assistance **Reporting** - Campaign Performance - Partner Performance - Fund Tracking **Platform - Partner Relationship Management (PRM)** - Individual Portals - Content Repository - Revenue Tracking - Cross-System Integration - Workflow Automation & Notifications - Onboarding, Training & Certifications - Payouts & Global Compliance - Incentive Management - Recognized Escalation - Dashboards & Reporting - Marketing Tools - Deal Management **Agentic AI - Partner Relationship Management (PRM)** - Adaptive Learning - Autonomous Task Execution - Proactive Assistance - Natural Language Interaction **Additional Features** - Partner Engagement ## Top Unifyr Alternatives - [ZINFI Unified Partner Management (UPM)](https://www.g2.com/products/zinfi-unified-partner-management-upm/reviews) - 4.9/5.0 (700 reviews) - [Impartner PRM](https://www.g2.com/products/impartner-prm/reviews) - 4.5/5.0 (554 reviews) - [Channelscaler](https://www.g2.com/products/channelscaler/reviews) - 4.4/5.0 (445 reviews)