I come from a media-buying background, so I judge any platform by one simple thing: whether it drops my sub-IDs. This one doesn’t. The Smartlink routing by geo and device is solid, sub-ID passing survives the entire chain, and the postback macros line up with what the traffic sources actually send. Spinning up a new offer takes minutes, and I don’t have to open a ticket just to get it set up. The automation rules are the part I underestimated most—I’ve got conversions auto-approving above a confidence threshold, with everything else queued for review, and that’s given me back roughly two hours a week. Review collected by and hosted on G2.com.

The advanced automation took me a while to wrap my head around. It’s powerful once it clicks, but I would have benefited much more from a worked example instead of just a feature list. Review collected by and hosted on G2.com.