Recommendations to others considering The Skills Connection:
If you are looking to be deliberate about analyst relations and do not know where to start (like we were), you cannot go wrong with The Skills Connection. It needed us just one intro call with them to make make up our minds - so would encourage you to have that one call which will clear all your doubts, answer all your questions. Review collected by and hosted on G2.com.
What problems is The Skills Connection solving and how is that benefiting you?
For a company founder or executive who is always thinking about how to pitch to a prospective customer, the shift in thinking needed for describing the business to an analyst is quite big - it is very subtle, yet big. Skills Connection helped us understand this very well. The best thing is that they will not do it for you - they will tease it out of you with the right questions, with the right nudges so that the resulting output is completely yours, fully authentic.
They helped me cultivate a very dispassionate way of looking at our own business also - many a time, I used to have a really hard time deciding what to cut in a presentation. Working with Skills Connection, during the discussions, they helped me do this better by repeatedly questioning what an analyst will want to know the most, and it is often the one that is most differentiated and one that can be proven (and is not just a claim).
Doing the whole process with them has given me a new skill - almost that of an analyst, and this way of looking at things is very helpful in separating the signal from the noise beyond analyst relations and analyst pitches. Review collected by and hosted on G2.com.