# Smartlook Reviews
**Vendor:** Cisco  
**Category:** [Session Replay Software](https://www.g2.com/categories/session-replay)  
**Average Rating:** 4.6/5.0  
**Total Reviews:** 874
## About Smartlook
Smartlook is an analytics solution for websites, iOS/Android apps, and various app frameworks, that answers the "whys" behind your users' actions. Learn more about our features ↩️ Brands can easily understand how customers precisely interact with their website and app by: - Watching recordings of every user, and seeing exactly what they see, down to the same resolution. - Using automatically tracked events generated within the website/app, from tapping a button to typing text. - Building conversion funnels and finding out where most of their users are leaving the website/app (and seeing what they did before they left). - Creating heatmaps of visitors’ clicks, scrolls, and moves, to highlight popular elements. Smartlook cuts out all the guesswork and gathers brands’ app data together on one central dashboard, which enables sharing and collaborating with colleagues. This means clear, data-driven decision-making for product managers, marketers, UX designers, and developers to constantly improve each website and app by reducing churn rates, boosting conversions, identifying and fixing bugs, and improving UX.



## Smartlook Pros & Cons
**What users like:**

- Users find Smartlook's **ease of use** impressive, thanks to its intuitive interface and helpful features for analytics. (3 reviews)
- Users value the **clean interface and customizable dashboards** of Smartlook, enhancing productivity and user experience. (3 reviews)
- Users value the **comprehensive analytics tools** of Smartlook for monitoring user actions and optimizing UI/UX decisions. (2 reviews)
- Users appreciate the **useful free plan** of Smartlook, ideal for trials and monitoring key metrics effectively. (2 reviews)
- Users love the **clean and attractive interface** of Smartlook, making navigation and insights seamless and efficient. (2 reviews)
- Affordable (1 reviews)
- Capabilities (1 reviews)
- Users value the **customization options** in Smartlook, finding custom dashboards crucial for focusing on key metrics. (1 reviews)
- Dashboard Customization (1 reviews)
- Dashboard Usability (1 reviews)

**What users dislike:**

- Users find the interface can feel **cluttered** , impacting usability despite its convenience. (1 reviews)
- Users find the **complex features** of Smartlook challenging, especially for heat map creation and limited tracking records. (1 reviews)
- Users find the **dashboard issues** frustrating, citing an overloaded interface and visual glitches in Smartlook. (1 reviews)
- Users find the **short data retention period** of Smartlook limiting for effective analysis and tracking over time. (1 reviews)
- Users find the **delays** in tracking records and heat map activation frustrating, limiting their overall experience with Smartlook. (1 reviews)
- Difficult Learning (1 reviews)
- Difficult Navigation (1 reviews)
- Display Issues (1 reviews)
- Error Handling (1 reviews)
- Users find the **frustration** from UI inconsistencies and overload makes Smartlook cumbersome to use effectively. (1 reviews)

## Smartlook Reviews
  ### 1. Smartlook Makes Troubleshooting Customer Issues Easy

**Rating:** 4.5/5.0 stars

**Reviewed by:** Rylee S. | Technical Product Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 28, 2026

**What do you like best about Smartlook?**

Smartlook is a good resource to help troubleshoot a customer's issue as you can see exactly how an issue occurred.

**What do you dislike about Smartlook?**

I dislike that sometimes recordings cut off and it misses the issue

**What problems is Smartlook solving and how is that benefiting you?**

Smartlook helped us troubleshoot customers issues without having to ask them step by step what they did.

  ### 2. Attractive, easy-to-use analytics for tracking user behavior

**Rating:** 3.5/5.0 stars

**Reviewed by:** Victoria M. | QA Engineer , Information Technology and Services, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 29, 2025

**What do you like best about Smartlook?**

- Clean, attractive interface that’s relatively easy to navigate
- Custom dashboards let us focus on the metrics that matter
- Useful Free plan - great for trials and small projects
- Good toolset for collecting analytics and monitoring user actions

**What do you dislike about Smartlook?**

- The interface can feel overloaded at times despite being convenient
- Occasional visual glitches/small UI inconsistencies appear from time to time

**What problems is Smartlook solving and how is that benefiting you?**

I mainly use Smartlook on my own to stay aware of how people interact with the internal portal our QA team relies on. It helps me see who visits, how they navigate, and what actions they take. It gives me a clear, visual way to monitor portal usage, which helps me anticipate issues and be more proactive in testing and improving the experience for the team.

  ### 3. I use smartlook to understand user behaviour on our website

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Market Research | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 06, 2023

**What do you like best about Smartlook?**

I like the best about Smartlook is that it helps me easily create heat maps and thus receive visual analytics of user behavior on our website, for example where user drop-off happens, etc. I use this everyday at work to see how users are using our website, which button are they clicking on, which button they are skipping, it helps me as a PM to make informed UI/UX decisions.

**What do you dislike about Smartlook?**

There is not much that I dislike about Smartlook however I would say that they can improve their UI/UX to make it more easy to use and more straightforward, also they can improve dashboard analytics.

**What problems is Smartlook solving and how is that benefiting you?**

The main business problem that Smartlook is solving is that we have no visibility to what the user is doing on their end on our website and hence Smartlook gives us visibility into user behavior on our website.I use this everyday at work to see how users are using our website, which button are they clicking on, which button they are skipping, it helps me as a PM to make informed UI/UX decisions.

  ### 4. Smartlook for user behavior analysis

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Design | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 05, 2024

**What do you like best about Smartlook?**

Smartlook is easy to use and has a free usage option. I track users who visit my website several times a week. The feature of viewing user movements at a higher speed saves time. It doesn't put too much load on the website.

**What do you dislike about Smartlook?**

The downside is that it only keeps a 1-month tracking record when used for free. It's also more difficult to create a heat map than other similar applications, and the created heat map remains active for a short time and then deactivates automatically.

**What problems is Smartlook solving and how is that benefiting you?**

It helps me make my website better by showing me how users interact with my website, where are the pain points, and sections I need to improve.

  ### 5. Smartlook was okay, but now we use MS Clarity

**Rating:** 2.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 13, 2021

**What do you like best about Smartlook?**

Smatlook has a simple UI and is easy to set up, we are able to do custom heatmaps, funnels and other things that help us understand our users  - and potential users so we don't have to guess when we are making decisions.

**What do you dislike about Smartlook?**

It became cumberrsome to use and there were various issues. Price was also a concern, so we moved to MS Clarity recently.

**What problems is Smartlook solving and how is that benefiting you?**

- heatmaps
- user journey recordings
- funnels

  ### 6. Best to observe users and find bugs

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Media Production | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 12, 2024

**What do you like best about Smartlook?**

You will get all the user screen screen recordings. It's best for designers and PMs. It will also help you identify bugs and you can search specific users via custom user id. 
Heatmap is also of great use.

**What do you dislike about Smartlook?**

Sometimes it's slow. The player UI can be improved. It doesn't offer bulk search based on user ids

**What problems is Smartlook solving and how is that benefiting you?**

Smartlook is providing realtime user recordings. It is helpful to observe how users are behaving on mobile screens and what can be improved to give a better experience. It's of a great help for journey identification. It can give you journey distribution. We have identified multiple bugs through this, which would be impossible to identify without screen recordings.

  ### 7. Easy way to analyze user behavior on a webpage

**Rating:** 4.0/5.0 stars

**Reviewed by:** Shubham P. | Digital Marketing Associate, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 23, 2023

**What do you like best about Smartlook?**

The most helpful feature of Smartlook is that it makes it easier for us to analyze user activities behavior on our webpages. It helps us to improve the user interface and user experience on our website.

**What do you dislike about Smartlook?**

There is nothing much to dislike about Smartlook, but there are few things that needs to be improved for sure, like the filter options, error explanation and user interface. The filters should have more options like country and state selection to check the users interacting from our targeted locations. Second is error explanation. Sometimes the error does not properly explains what actually happened and what we need to improve. And the third is user interface. User interface might be difficult for the new users.

**What problems is Smartlook solving and how is that benefiting you?**

The major problem that Smartlook is solving for me is that we can see the session replay and check what a user from our targeted location has done in our website. Sometimes it happens that a user tries to submit the contact form, but face some technical problems and leave the site. Smartlook help us to check that and fix that problem. Also it help us to reach out to that user through the email or phone number that they were trying to submit through the form.

  ### 8. Smartlook is really good at helping you observe the user behavior

**Rating:** 2.5/5.0 stars

**Reviewed by:** Abdulhafeth S. | CEO, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 12, 2023

**What do you like best about Smartlook?**

We used it for https://quizplus.com I like the video recording, integrating it with the events,  and the user profile. Also it is one of the best in terms of easiness of usage

**What do you dislike about Smartlook?**

bugs in the recording.
bugs in the funnel reports
slow in fixing the issues
slow in handling long period of time

**What problems is Smartlook solving and how is that benefiting you?**

session recording and events montoring

  ### 9. The Best Real App tracker

**Rating:** 5.0/5.0 stars

**Reviewed by:** Mathew  V. | Mobile Apps, Computer Software, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 25, 2023

**What do you like best about Smartlook?**

app tracking for analytics with real time monitioring with ease of use and impementation with great feature in support and integration in frequency use

**What do you dislike about Smartlook?**

package plan steps need to add  more for the billing

**What problems is Smartlook solving and how is that benefiting you?**

customer flow can easily understand

  ### 10. Smartlook: A Must-Have for Website Analytics

**Rating:** 5.0/5.0 stars

**Reviewed by:** M. P. | Marketing Agency Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 06, 2023

**What do you like best about Smartlook?**

I recently started using Smartlook for my website and am thoroughly impressed with the app. The user-friendly interface makes it easy for me to navigate and understand the data. What I like best about Smartlook are the in-depth visitor recordings that provide valuable insights into user behavior. This has helped me make informed decisions on how to improve my website's user experience.

Another feature that I appreciate is the seamless integration with popular website builders and e-commerce platforms. This has saved me a lot of time as I no longer have to switch between different tools to get the information I need.

Overall, I highly recommend Smartlook for anyone who wants to understand their website's visitors better and improve their performance.

**What do you dislike about Smartlook?**

I haven't encountered any significant drawbacks with Smartlook. However, as every website and business has different needs and requirements, it's possible that some users may not find all the features they need in Smartlook. In such cases, it may be worth exploring alternative options to find the best fit for their needs.

**What problems is Smartlook solving and how is that benefiting you?**

As a website owner, I always struggled to get a clear picture of how my visitors used my site and their pain points. With Smartlook, I can now see exactly how visitors interact with my website, down to minor details. This has been a game-changer for me as it allows me to identify and fix any issues hindering my visitors' experience.

Smartlook also provides me with valuable insights into my website's performance, helping me make data-driven decisions on improving my site. For example, I could identify many visitors leaving my place after a particular page, which led me to revamp the entire user flow. This has resulted in a significant increase in user engagement and conversions on my site.

Overall, Smartlook is solving the problem of understanding my website's visitors and helping me make data-driven decisions to improve my website's performance. I am delighted with this app's benefits to my business.

**Official Response from Lara Pieterse:**

> Hi there,

Wow, thanks for the glowing Smartlook review. I'm thrilled to hear you are gaining so much value from the product. I you haven't already, I'd like to invite you to join our Smartlook community. It's a great place to learn more about Smartlook --> https://bit.ly/smartlook-community.

All the best,
Lara

  ### 11. best in industry to get insights on user journey and behaviour

**Rating:** 5.0/5.0 stars

**Reviewed by:** Priya P. | product designer, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 21, 2022

**What do you like best about Smartlook?**

it is very easy to use, i got introduced to it when i joined the company in march, and i picked it up and learned very fast, like in a week. as a designer, it helps me to the user behavior very well.

**What do you dislike about Smartlook?**

sometimes all sessions are not properly recorded, there are glitches, hangs or some screen are just not shown, although it is not frequent but yes this happens. one more frustration is that sometimes sessions are not recorded of nearly happened session like an hours ago or two hour ago, but smartlook does not tell upfront that these sessions are not well recorded but we have to check all one by one and find out that they are not well recorded.

**What problems is Smartlook solving and how is that benefiting you?**

Getting to know user behavior, their reaction on every screen. i also get to know the behavior and trigger on every screen as Smartlook provides me the heatmaps on the screen based on user clicks. i can see on which button users are clicking, on which text or banner they are clicking, and what their reaction was on every screen. this helps me re-iterate the flow and screen for the users. Behaviour funnels helps me in figuring out how users are reacting on every step of the funnel.

**Official Response from Lara Pieterse:**

> Hi Priya,

Thanks so much for writing a review. We really appreciate it. We are so happy to hear that the tool is intuitive and easy to use. I'm sorry to hear about the issues you've been having with the recordings. If these problems persist, please do reach out to our wonderful support team. They'll be happy to investigate the issue. We want you to have the best Smartlook experience possible!

All the best,
Lara

  ### 12. In-depth evaluation of its features, performance and room for growth in monitoring user satisfaction

**Rating:** 4.5/5.0 stars

**Reviewed by:** Sumant R. | Software Engineer, Information Technology and Services, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 16, 2023

**What do you like best about Smartlook?**

It is currently used in the organization's marketing, design and web development areas to see how users interact with our websites and mobile apps. So far, there are no issues. It is an excellent tool for user analytics and real-time experience understanding; through this tool, we can view real-time recordings of user sessions, track events, gather contextual information and much more. An implicit advantage of Smartlook is its ease of use; implementation is simple and does not require specialized technical knowledge, making it accessible to teams of all sizes. Moreover, it also supports various platforms such as websites, mobile apps and desktop applications.

**What do you dislike about Smartlook?**

One area of concern, for now, is the privacy of user data collected by Smartlook; more security measures may need to be implemented to ensure that user data is private and secure.

**What problems is Smartlook solving and how is that benefiting you?**

Smartlook has helped us a lot in terms of user analysis and understanding user experience in real-time; it puts a wide range of functions at our fingertips and is easy to use. It has effective capabilities for real-time data collection, robust analysis tools, and the ability to share information between teammates. In addition, it supports a wide range of platforms, including websites, desktop applications and mobile applications, which is helpful for our organization to have a presence in different digital channels.

**Official Response from David Frydl:**

> Hi Sumant, 

We're glad to hear that our platform has been beneficial to your organization in terms of user analysis and understanding user experience in real-time. We're proud to offer a range of functions that are easy to use and accessible to your team. We appreciate your feedback regarding user data privacy, and we want to assure you that we take data security very seriously at Smartlook. We follow strict privacy and security protocols to ensure that user data is private and secure, and we're always looking for ways to improve our security measures.

Thank you for choosing Smartlook, and we look forward to continuing to help you gain insights into your user experience and improve your digital presence across various platforms!

All the best,
David

  ### 13. Monitor and understand their members behavior

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Market Research | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 04, 2023

**What do you like best about Smartlook?**

One of the things that I like most is the ability to capture user sessions and replay them for analysis which is invaluable when troubleshooting technical issues or understanding user issues.

**What do you dislike about Smartlook?**

I find the platform to be quite clunky and unintuitive. Navigating through the different sections can be confusing at times, and it's not always clear how to access certain features or settings.

**What problems is Smartlook solving and how is that benefiting you?**

It has solved a number of problems I used to face in my work. One of the biggest challenges I used to have was understanding the issues customers faced when they interacted with our website or application. Smartlook has been an amazing solution for this, offering an advanced analytics platform that allows me to see exactly what customers are doing on our site.

  ### 14. Great option if you are looking for a better management of your user integration

**Rating:** 4.5/5.0 stars

**Reviewed by:** Victor S. | Senior Software Engineer, Information Technology and Services, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 08, 2023

**What do you like best about Smartlook?**

We liked the effectiveness Smartlook's platform has when it comes to having a daily follow-up of the behavior that the audience ends up having on each of our websites. It has tools to record in real time the actions visitors are having in our networks, and Smartlook does everything discreetly and efficiently. We love that it has a deep analysis management that allows us to visualize comfortably the criteria that the audience of our services may be having through our social networks, and in this way, we can address each requirement that we have and significantly improve where there are failures that at the moment we did not see and thanks to Smartlook we know it, in this way we can provide the audience with a more dynamic and pleasant experience on our websites.

**What do you dislike about Smartlook?**

So far, we must recognize that there are very few dislikes as such that we have of the Smartlook platform compared to the benefits it has brought to our organization. However, I consider it essential to note that they should make an update where they pay attention and look for an improvement to the heat map tool since its efficiency is not the best and tends to present inconveniences. Another minor annoyance we had is that we can not massively export data, which has become a big problem for our organization.

**What problems is Smartlook solving and how is that benefiting you?**

Smartlook's platform constantly brings us benefits since having the daily monitoring of the behavior that the audience is having on our websites and having a real-time recording from the beginning ends up giving us an idea of how the experience is being and how we can improve the experience of each user that enters our social networks, as well as we can identify in a much simpler way when a customer is potential and when not.

**Official Response from David Frydl:**

> Hi there, 

Thank you for sharing your experience with Smartlook! We're thrilled to hear that you find our platform effective in providing a daily follow-up of your audience's behavior on your website. We appreciate your feedback regarding the heatmap tool and data export, and we will certainly take note of your suggestions to improve our platform. Thank you for choosing Smartlook, and we look forward to continuing to provide value to your organization.

All the best, 
David

  ### 15. Thanks to Smartlook I have been able to improve my clients' experience

**Rating:** 5.0/5.0 stars

**Reviewed by:** Darya C. | Business Analyst, Information Technology and Services, Enterprise (> 1000 emp.)

**Reviewed Date:** January 27, 2023

**What do you like best about Smartlook?**

We mainly like Smartlook because its configuration is not so complicated, and the information support is attentive to provide assistance, making adapting the platform more dynamic and ensuring success quickly. It is a platform that collects important information from each of the people who visit our websites, giving us with this the opportunity to have an immediate response solution to any user or customer who has a problem; Smartlook even identifies when the problem is a console, this is one of the most appreciated tools since with other platforms that we used previously did not do it. Thanks to the information gathered from the audience that visits our internet platforms, our marketing department generates new strategies with much more effectiveness.

**What do you dislike about Smartlook?**

The platform tends to get a bit slow when you want to manage several things simultaneously. However, it ends up hosting solid results.

**What problems is Smartlook solving and how is that benefiting you?**

More efficient and solid results when creating new marketing strategies and carry out on our websites thanks to the information that Smarlook is responsible for collecting in advance of each of the users accessing our platforms. Since we started using Smartlook, we began to connect with clients who presented problems when they visited one of our websites, and in this way, we were able to address the issue at the time, providing a solution and guaranteeing a dynamic experience to the audience.

**Official Response from Lara Pieterse:**

> Hi Darya,

Thank you so much for taking the time to write a Smartlook review. We're thrilled to hear that you are enjoying the product and getting some solid results.

Have a great day!

All the best,
Lara

  ### 16. Great tool for our agency

**Rating:** 4.0/5.0 stars

**Reviewed by:** Joost D. | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 13, 2023

**What do you like best about Smartlook?**

Provides interesting views to the usability for our projects.

**What do you dislike about Smartlook?**

Maybe the pricing but in general we like it a lot

**What problems is Smartlook solving and how is that benefiting you?**

The use of our funnel in the website

  ### 17. Excellent alternative to interpret the interaction of users with our website

**Rating:** 5.0/5.0 stars

**Reviewed by:** Artem K. | Project Manager, Information Technology and Services, Enterprise (> 1000 emp.)

**Reviewed Date:** January 14, 2023

**What do you like best about Smartlook?**

Smartlook helps us obtain detailed information about the users that visit our websites in such a way we can track by video the actions of the visitors in a discreet, flattering and efficient manner. I like its dashboard; it has a good design and is customizable; it allows us to track what happens on our website comfortably and efficiently; the best thing is that it works in real-time. Through Smartlook's analytics, we have been able to determine critical factors in our website, such as which modules are the most frequented by visitors, from where they access the website, discover problems that may be facing our visitors and solve them as soon as possible to create a more comfortable user experience for visitors.

**What do you dislike about Smartlook?**

The only thing I liked least about Smartlook is that the heat maps are somewhat tricky.

**What problems is Smartlook solving and how is that benefiting you?**

Smartlook has helped us monitor in detail the behavior of visitors to our website, perform powerful analytics and resolve issues that may be interfering with visitors' user experience. The screen recordings can be retained and have supported us in making improvements to our website. The information obtained through this product has been instrumental in our decision-making to improve the web experience for our customers and visitors.

**Official Response from Lara Pieterse:**

> Hi Artem,

Thanks for the review. We really appreciate you taking the time to give us feedback. We are happy to hear that you're getting so much out of the tool. I'm sorry that our heatmaps have let you down. The good news is that heatmaps are getting a major update so stay tuned!

All the best,
Lara


  ### 18. SmartLook helps me understand my website audience

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Higher Education | Enterprise (> 1000 emp.)

**Reviewed Date:** April 11, 2023

**What do you like best about Smartlook?**

Smartlook helps me understand my website traffic and identify places to improve for the purpose of user experiences. This helps me better manage my personal project.

**What do you dislike about Smartlook?**

Sometimes there are technical/server issues to me, probably like Chrome doesn't work and all the information is just keep loading. Once I switch over to other browsers, they typically work.

**What problems is Smartlook solving and how is that benefiting you?**

Smartlook helps me identify the traffic flows and provide insights through visual analysis and the dashboards. I was able to identify user experience issues and improve these things based on the data that Smartlook provides me.

  ### 19. Best Software for purpose

**Rating:** 5.0/5.0 stars

**Reviewed by:** John W. | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 07, 2023

**What do you like best about Smartlook?**

The recording filters most importantly by error!

**What do you dislike about Smartlook?**

The software does not always catch the full session.

**What problems is Smartlook solving and how is that benefiting you?**

Identifies errors and user confusion

  ### 20. Always stay on top your your user journeys and behaviours with Smartlook!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Nupur B. | Product Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 07, 2022

**What do you like best about Smartlook?**

Ease of capturing the entire screen and the ability to tag/comment at specific time frames for my dev team to take a look at the issues. They capture rage clicks quite well. All the sessions from the same IP/same user across days are captured and grouped, and it helps to get a holistic picture of what happened in the user journey.

**What do you dislike about Smartlook?**

When I was using Smartlook, they didn't have any capabilities to integrate with Clevertap/Google Analytics. I had to go through my funnels in GA/CT and identify the date, time, device and possible step/event in the flow where the users are dropping. Then go to Smartlook, and filter by date and device to figure out the potential users who dropped and guess why.

**What problems is Smartlook solving and how is that benefiting you?**

Smartlook was one of the critical tools used in my product to study user behaviour and improve user journeys. It was pivotal in enhancing some of the user onboarding flows. Smartlook also became a good source of truth for product decisions and also user interviews.

  ### 21. In Depth View of the User Experience

**Rating:** 4.5/5.0 stars

**Reviewed by:** Kailey H. | Customer Success Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 21, 2022

**What do you like best about Smartlook?**

SmartLook provides an indepth look at a customer's journey. I love being able to use their username/url to find their instances and the fact they are all linked together. It is very straightforward. The heat map tool is also really cool to look use and see which areas our customers spend the most time on.

**What do you dislike about Smartlook?**

The operating system can lag a bit.  I also would like a way to flag a little bit easier, especially putting flags at pinpoints in the user experience. It would be great to see continued improvement to the heat mapping as well.

**What problems is Smartlook solving and how is that benefiting you?**

We are able to see where customers get stuck, and if a client runs into an issue on our platform, we can quickly check the instance and see what exactly went wrong. It gives us eyes into the customer's journey, which helps to highlight critical problems and fix them quickly.

**Official Response from Lara Pieterse:**

> Hi Kailey,

Thanks so much for taking the time to write a review. We're so happy to hear that Smartlook is helping you improve your customer journey. Thank you for your feedback too. We have some heatmap improvements on the roadmap for Q4, so stay tuned. 

You can also join our online community to stay up-to-date on new feature releases, provide further feedback and improvement suggestions, or connect with the Smartlook team and fellow users. I've added the link below.

All the best,
Lara

  ### 22. Analytical reports of our websites to devise new marketing strategies

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jonathan S. | Search Supervisor, Marketing and Advertising, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 04, 2022

**What do you like best about Smartlook?**

I like Smartlook, its ease of use and configuration, plus the data that can be quickly compiled about the users that visit our websites. It provides useful statistics and analytical reports for our marketing team to study our website traffic and the origin of the audience and devise strategies to ensure a better web experience for visitors.

**What do you dislike about Smartlook?**

The graphs this tool provides could be more customizable and have more colors to differentiate the collected data points.

**What problems is Smartlook solving and how is that benefiting you?**

Using Smartlook, we have been able to visualize impotent data about the audience on our website in real-time, from geographic location to device used. Its reports and analytics have been beneficial for our marketing team to study, develop and employ strategies, significantly improving the web experience. Smartlook provides statistical data and analytical reports that can be extremely useful to find critical points on websites and improve users' online experience.

**Official Response from Lara Pieterse:**

> Hi Jonathan,

Thanks for taking the time to give us your feedback. We're so happy you're making good use of our platform. I'll be sure to pass on your thoughts regarding the graphs. We really appreciate any feedback that will us improve the product.

All the best,
Lara

  ### 23. SL helped me understand what visitors of my page needs.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 13, 2021

**What do you like best about Smartlook?**

I like the option of watching visitor live and filter records with event i set up.

**What do you dislike about Smartlook?**

The scroll percentage screen is not working after some time, its just never ending loading.

**What problems is Smartlook solving and how is that benefiting you?**

I can clearly see with which part of website the visitors have the biggest problem and I can adjust it.

  ### 24. understanding player's journey was never easy since we decided to work with smartlook

**Rating:** 5.0/5.0 stars

**Reviewed by:** Asael I. | Chief Data Officer, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 16, 2023

**What do you like best about Smartlook?**

I have been a game developer and a BI manager for over than 10y, and as much as I'm data-oriented, I have never learned about my users the way that I did with recording sessions and their amazing dashboard

**What do you dislike about Smartlook?**

The fact that Smartlook does not let me unrecord some users that I do not want to record them

**What problems is Smartlook solving and how is that benefiting you?**

all the funnel analytics and the bugs that our players is experiencing while playing our game

**Official Response from Lara Pieterse:**

> Hi Asael,

Wow, thanks for giving us a top rating. We're thrilled to hear that Smartlook is working out for you! 

All the best,
Lara

  ### 25. Smartlook helps us to improve our website

**Rating:** 5.0/5.0 stars

**Reviewed by:** Gabriel G. | Senior Vice President of Marketing, Enterprise (> 1000 emp.)

**Reviewed Date:** August 06, 2022

**What do you like best about Smartlook?**

The highlight of this software is that it records each of the activities and movements of each user who enters the website and performs a series of analyses, such as sentiment analysis, behavioral analysis and funnel analysis, which allow us to recognize the flaws of our page, the sections that are most liked, the sections where users stop for longer and where they do not generate any interest, thus creating strategies that help us to attract more users and traffic to our page.

**What do you dislike about Smartlook?**

I would like to be able to export the videos and not just watch them from the application, I would also love that its interface was simpler, to have better organized all the tools and to make better use of them. Although all its analyses are very efficient and complete, some are not as easy to read as I would like, such as the funnel analysis, which does not clearly show the problem to be solved.

**What problems is Smartlook solving and how is that benefiting you?**

We love this tool because we can know in detail the entire journey of customers and users within the website. We get accurate information and deep analysis of the customer's journey, most visited sections, even the video recording of the entire journey of each customer, which allows us to know the tastes and interests of each user and improve their experience within our page.

**Official Response from Lara Pieterse:**

> Hi Gabriel,
Thanks for taking the time to write a review! We are so happy to hear you love Smartlook. Also, thank you for your feedback. You'll be happy to know that we are working hard on improving our UI, so stay tuned. You can stay up-to-date on all new Smartlook features and updates by joining our community (linked below).
All the best,
Lara

  ### 26. Smartlook Review

**Rating:** 5.0/5.0 stars

**Reviewed by:** Luisa H. | Gig Brand Ambassador (Product Expert at Intuit), Mid-Market (51-1000 emp.)

**Reviewed Date:** October 15, 2022

**What do you like best about Smartlook?**

I can screen share with customers and see their issues or concerns to assist them better.

**What do you dislike about Smartlook?**

When some windows or small screens pop up, we cannot see them and have no authorization to move through pages or click on links; many customers like to sit back and see us do the work.

**What problems is Smartlook solving and how is that benefiting you?**

The availability to see issues or errors in customers' products.

  ### 27. Strong customer support and data analytics tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Education Management | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 07, 2022

**What do you like best about Smartlook?**

Smartlook has been an invaluable tool in so many respects. One of the best features, of course, is its session recording, which is incredibly helpful when supporting our site's users, as we're able to better diagnose exactly what went wrong and guide them in completing their intended action. It's also immensely helpful in diagnosing bugs (particularly with the console features), understanding how users are interacting with new features, and more. Aside from this, the data analytics with heat maps, funnels, and key event tracking helps us understand usage and prioritize our next product steps. The support team has been very helpful in getting us quickly set up as well as in maintaining success. All of this at a very fair market rate (we used to use FullStory, which was good, but their pricing jumped significantly and with fewer features/less value than SmartLook, in our experience).

**What do you dislike about Smartlook?**

We've had some trouble at times getting Segment to speak consistently to SmartLook's platform, but it seems to be more of a Segment issue than a SmartLook issue. We've been able to work around that by pairing our event tracking directly from our platform to SmartLook.

**Recommendations to others considering Smartlook:**

Honestly, it was kind of a no-brainer given the fullness of their feature set and price point compared with competitors. The only thing is that it doesn't always play nicely with Segment but I think that's a Segment issue, not SmartLook. We've had the same issue with Segment and other tools.

**What problems is Smartlook solving and how is that benefiting you?**

SmartLook helps us solve bugs, features not being used/interacted with as intended, and even just issues of misdiagnosing problems. When you can't see, you don't have the full picture. SmartLook helps eliminate blindspots so that we can build the best product possible to fully meet our users' needs. As a result, we're building a better product more efficiently.

**Official Response from Lara Pieterse:**

> Thank you so much for the positive review! We're thrilled to hear that you're getting so much out of our product. 
Best,
Lara

  ### 28. UX Videos

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 12, 2022

**What do you like best about Smartlook?**

The video and filtering ability, easy access to click rage videos, analyzing how users interact with static content pages and PDPs.

**What do you dislike about Smartlook?**

I'm not able to tag team members in comments/notes with an @ sign. Found using the heatmap tool challenging for pages that change (such as the home page)

**Recommendations to others considering Smartlook:**

Training is highly recommended before you start to use especially if your team is not familiar with heat mapping or website recording tools like Hotjar or CrazyEgg. We switch from CrazyEgg and Hotjar because of the dedicated team at SamrtLook that help onboard team members and follow-up sessions to answer questions that they might have.

**What problems is Smartlook solving and how is that benefiting you?**

Videos of customers interacting with content on the web. Identifying roadblocks online that cause click rage. How customers interact with new content on our website

**Official Response from Lara Pieterse:**

> Thanks for taking the time to leave us a review. We're so happy you choose Smartlook! And thank you for the feedback.  We are always looking for ways to improve. If you want, you can share your specific product feedback with our product team in our user community (linked below).

  ### 29. Has the essentials but with poor usability

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 13, 2022

**What do you like best about Smartlook?**

I like that it is an un-invasive way of keeping track of activity within our application. It's pretty dependable and has a bunch of features that I didn't think we'd need but we use

**What do you dislike about Smartlook?**

It's buggy and there's simple things that I really don't like that seem dumb. For example, I can't export more than 1,000 records of data at once which is a MAJOR painpoint

**What problems is Smartlook solving and how is that benefiting you?**

We are trying to track and record user activity within our app

  ### 30. Very useful tool and awesome customer support.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 11, 2022

**What do you like best about Smartlook?**

Customer support. Andrea Consoli was just superb. And Smartlook tool is just super useful when launching new product/feature.

**What do you dislike about Smartlook?**

There are some features I had to solve through customer support, that could be in the UI. For example: Cancelling/merging accounts and mainly the possibility to assign recordings quota/limits to different projects. Also, the dashboard could be more customizable (bigger tiles, scrollable lists). And possibility to set concrete pages to be monitored (and restrict others) from UI.

**What problems is Smartlook solving and how is that benefiting you?**

Customer behavior after launching new product/features on tour websites. Bug and errors detecting. UX tweaking

**Official Response from Lara Pieterse:**

> Hi there!

Thank you so much for your review! Our support team and Andrea were so happy to hear your positive feedback. It really made our day. You'll be happy to know that we are working hard on improving our UI. If you have any more suggestions, feel free to leave feedback in our online community (linked below). 

All the best,
Lara

  ### 31. Very Useful Tool for UX Professionals

**Rating:** 4.5/5.0 stars

**Reviewed by:** Gizem K. | UX Designer, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 14, 2022

**What do you like best about Smartlook?**

Useful for analyzing user behavior for Apps. I knew other tools that work well for websites but Smartlook has an advantage for apps. My projects very organized from the beginning and filtering properties works just fine. It didn't create unnecessary load in the app and integration was really easy. Smartlook support team assited me for every single of my problems.

**What do you dislike about Smartlook?**

Behavior Flow feature could be more customizable.  Sometimes there were performance issues and small bugs that got in my way. Android resolution was bad compared to iOS. Could be nice to compare projects across platforms.

**What problems is Smartlook solving and how is that benefiting you?**

User experience optimization, heatmaps, UI testing for different devices. I benefited financially because it helped detecting fraudulent patterns.

  ### 32. Smartest tool for behaviour analytics

**Rating:** 4.5/5.0 stars

**Reviewed by:** Sal M. | C, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 19, 2022

**What do you like best about Smartlook?**

We tried many tools which claim about getting the session recording and user analytics but, nothing comes close to Smartlook. Dashbaord is super easy to navigate and it has all the features you would want to know whats happening with your website.

**What do you dislike about Smartlook?**

I wish there were some premade settings for shopify stores. It would be Easier to get started instead of customizing and working around. It takes to learn thing but, the support is super helpful and they always there to fix things for you. No complaints!

**What problems is Smartlook solving and how is that benefiting you?**

Helps us with the Website monitoring in real time.  Session recording will show you what happens at the customer side. Gives insights on how we can improve.
From a design perspective, it gives you an idea how the users are using your website.

**Official Response from Lara Pieterse:**

> Hi Sal,

Thank you so much for taking the time to review Smartlook. Our Support team will be so happy to hear the positive feedback.

Best,
Lara

  ### 33. Great application that would exceed expectations. Helps validate customer rebuttals efficiently.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Arla C. | Head of customer service/contact center, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 19, 2021

**What do you like best about Smartlook?**

The best part of the tool is the way we can review the customer's on-screen navigation throughout the time they are on your website. I have never witnessed a tool doing this apart from screen capture.

**What do you dislike about Smartlook?**

We would need IP address as a mandatory field to search. Instead, we should be able to search recordings by customers account names and info within API integration to customers databases in the commerce cloud.

**Recommendations to others considering Smartlook:**

If you are an e-commerce business and you need to understand how customers navigate and experience the journey on your website end-to-end. This is the best tool in the market. We can easily assist customers with their queries related to the shopping experience as we can see what is the exact issue they are facing. Also, data analytics is out of the word. The heatmap is the best feature to understand the most heat spots on your webpages and helps us to identify and work on areas on the page that needs improvement.

**What problems is Smartlook solving and how is that benefiting you?**

Ease way to address customer chargeback requests or handle complaints like BBB. We are now able to do any analysis on our own, there's no need to send requests to the development team and wait for a longer time to get the data.

**Official Response from Lara Pieterse:**

> Hi Arla,

Wow! Thanks for the positive review. We are so glad to hear Smartlook is working out for you. And thank you for your suggestion. Did you know you can add feature requests and suggestions directly to our public roadmap? I've added the link below. Feel free to add your idea there. While there you can also upvote features you'd like to see in Smartlook. 

All the best,
Lara

  ### 34. Awesome tool and great value!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Garth  O. | Head of Product Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 14, 2022

**What do you like best about Smartlook?**

Works on both web and mobile app. The price is a much better value compared to alternative solutions. Easy to use and excellent customer support.

**What do you dislike about Smartlook?**

I dislike that mobile app setup is more challenging than web but this is typical and not really a Smartlook problem.

**What problems is Smartlook solving and how is that benefiting you?**

Often bugs reported can not be recreated, but now we can use Smartlook to see what happened, allowing us to resolve the issue. We've also been able to set up multiple booking funnels / flows to understand better why users are dropping off and we have used this to see how new functionality might impact conversions. Another great use case is using screenshots of the videos to fight credit card chargebacks.

**Official Response from Lara Pieterse:**

> Thanks for the wonderful review, Garth! We love hearing from happy customers who are getting the most out of our product. 

All the best,
Lara

  ### 35. One of the best session recording softwares I've tried

**Rating:** 4.0/5.0 stars

**Reviewed by:** Carlos A. | Content creator, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 23, 2020

**What do you like best about Smartlook?**

The best parts of Smartlook for me are: 1) That I can see what the user actually saw most of the time. With other software, there are styling issues and I know that what I am seeing is not what the user actually saw. 2) The multiple filters that are available to find specific sessions. 3) That Smartlook makes it easy to see what happened, when, and how. 4) That it seems to be very precise about the user location.

**What do you dislike about Smartlook?**

The processing of sessions takes a bit too long to be completed. The software itself is a bit slow compared to other programs. Sometimes there are styling issues, although less often than with other software. Some sessions are missed, but I think this can happen with any session recording software.

**What problems is Smartlook solving and how is that benefiting you?**

Very hard to express here, lol... But suffice to say: it's helped me A LOT!

**Official Response from Lara Pieterse:**

> Hi Carlos,

Thanks for your review. I'm happy to hear that Smartlook has helped you. 

Sometimes the platform takes longer when there is a lot of data to process but, if this problem persists, please reach out to our Support team (support@smartlook.com) so they can see if there are any specific issues causing this. They'll be happy to help:)

All the best,
Lara

  ### 36. Mobile Customer Playback

**Rating:** 4.5/5.0 stars

**Reviewed by:** Eric K. | Product Manager/Designer, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 19, 2021

**What do you like best about Smartlook?**

We haven't had this level of insight from our mobile customers, ever. We are now able to have access to seeing how our customers use our mobile app, which helps us find bugs more quickly as well as validate design very quickly.

**What do you dislike about Smartlook?**

I wish we could track errors. I would also like to have a map like Google Analytics has to see where all active or completed sessions are taking place. The program is already capturing IP addresses and telling us where people are.

**Recommendations to others considering Smartlook:**

We use React Native. In order to track anything meaningful in the app we had to flag each specific component. This took some time to get right but is necessary with React Native, especially since that's how RN functions.

**What problems is Smartlook solving and how is that benefiting you?**

We haven't known how our customers use our app daily—also, trying to contact a field employee to determine how they came across as a bug was next to impossible. We also get so much additional information, like if an employee has which build, OS version, etc., for bug tracking capabilities.

  ### 37. Smartlook tells us what the user can't even desribe.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Pavla M. | Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 29, 2021

**What do you like best about Smartlook?**

Recordings are very helpful for gathering data about new features. Smartlook offers great filtering options that help us find what we're looking for. Also keeping an eye on users' behavior through funnels is extremely useful for future development.

**What do you dislike about Smartlook?**

The implementation for mobile up didn't go as expected as the recordings were blank. This issue was solved with the latest update, but it took a while. Now we are ready to get into it!

**What problems is Smartlook solving and how is that benefiting you?**

We use Smartlook mostly for two user cases: 
- Recordings, events and funnels help us understand the user journey - this helps the product development.
- Filtering options help us solve user issues and errors - we can get a lot of information that helps solve the problem.

  ### 38. Want to Increase your Website productivity? - If Yes then 1000% Smartlook Help You :)

**Rating:** 5.0/5.0 stars

**Reviewed by:** Prashant S. | Senior SEO Executive, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 20, 2018

**What do you like best about Smartlook?**

First of all, I like the way to install and configure - Very Easy Step by Using GTM or Code. Just A Single Code and Get it Done. 
Second is Each and Every Second, Review, Insights Interest Showcase in Video Format. Heatmaps is also a great feature. 
I am new for now - reviewing in just after 10 min of signup at Smartlook - but I feel I should share my experience as a new user and ofcourse i am exploring it more and will look into it details. 

And Yes - It helps me to give a clear understanding about what user looking, searching and react more. So I can get my platform more better in terms of design and options.

**What do you dislike about Smartlook?**

For Now - I am a newbee here. But Ofcourse if there I finf something issue or something i dislike - then i will share to support to make it easier or fruitful for users. 


**Recommendations to others considering Smartlook:**

I am loving it - Use some more new techniques to promote. people are ready to be a user here

**What problems is Smartlook solving and how is that benefiting you?**

- User Insights in terms of Interest, Thoughts and Where to convert 
- Remove unwanted things by adding user interest things. 


**Official Response from Lara Pieterse:**

> Hi Prashant,

Thank you for taking the time to review us! We love receiving positive feedback from our customers. We hope you enjoy all the features Smartlook has on offer.

All the best,
Lara


  ### 39. Smartlook review by Chris

**Rating:** 4.5/5.0 stars

**Reviewed by:** Chris T.

**Reviewed Date:** December 06, 2021

  ### 40. Smartlook with popcorn tastes better

**Rating:** 0.0/5.0 stars

**Reviewed by:** Israel G. | Marketing & Seo ON Page, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 26, 2021

**What do you like best about Smartlook?**

Smartlook is a very complete solution and at a very economical price to analyze our users and the usability of our eCommerce site.

Thanks to him (and some popcorn packages) we see the browsing sessions of our clients to find ways to improve the conversion rates and the bounce in the ecommerce of Denox clients.

Integration is a very simple piece of code that with little knowledge can be done in programming. Also if they use GTM containers it is even easier. We have been using it with several eCommerce for months after having used other solutions on the market such as hotjar and for us Smartlook wins especially.

**What do you dislike about Smartlook?**

I miss that with Smartlook I could easily categorize Test A / B on my sites and see those screen recordings. I do it with another tool

**What problems is Smartlook solving and how is that benefiting you?**

Bounce rates and conversion improvements on the site.

**Official Response from Lara Pieterse:**

> Hi Isreal,

Thanks so much for taking the time to review Smartlook! I noticed that you speak quite positively about the tool, however, you gave a 0-star rating. If this was a mistake, it would be really helpful for us if you updated the score. 

All the best,
Lara

  ### 41. Smartlook is very, very cool

**Rating:** 5.0/5.0 stars

**Reviewed by:** José Luis G. | Desarrollador de Android, Enterprise (> 1000 emp.)

**Reviewed Date:** October 13, 2021

**What do you like best about Smartlook?**

I used the integration SDK in Android, and I loved that it is easy to use, and the interface where we can see the heat maps is unique. It is elementary to use since it is very intuitive because anyone who has not used Smartlook can adapt very fast. After all, it is a very indispensable tool since it cannot help with heat maps, so we can improve the user experience to be able to pay more attention to where users use an app the most. Another thing that I loved is that we can also integrate the SDK on iOS devices.

**What do you dislike about Smartlook?**

What I did not like at all was that in iOS, we had to make some changes to make the SDK work correctly, but thanks to the documentation, we could solve that issue so that it could work on both platforms correctly. Something else that I did not like at all was that it has a delay to be able to see the videos in the administrator.

**Recommendations to others considering Smartlook:**

My recommendation is that you use the trial version. There you will realize that Smartlook is what you are looking for since with its heat maps, the events that can be scheduled, and the security that it handles, you will be able to succeed in what you are looking for as it has a very innovative design and very easy to understand since everything is very friendly from the colors to the buttons in the administrator.

**What problems is Smartlook solving and how is that benefiting you?**

The problems that I was able to solve was knowing where the users of the application spent more time using the heat maps. The benefits that I saw were the interface is very interactive and that I can add more than one project, and I can have one in the development environment and the production environment. Another problem that I solved was the issue of being able to verify what was the most sought after in the application in order to improve the user experience.

  ### 42. Great application for debugging and testing features

**Rating:** 4.0/5.0 stars

**Reviewed by:** Juan Z. | FrontEnd development leade, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 13, 2021

**What do you like best about Smartlook?**

The fact that you can review exactly what a user experienced in your app by watching the video attached to the session, followed by the feedback within the events and rage clicks linked to the user's actions.
This app also provides event and analytics that improve the realization of the user journey inside your app, helping it funnel and discover the weakenesses you have to improve and the strengths you must keep. 
It's friendly UI makes it easy to navigate and understand what is going on while reviewing a user journey.

**What do you dislike about Smartlook?**

As a mobile app developer, sometimes while reviewing a user session on an app that loaded in portrait mode Smartlook forces the session video to open in landscape mode so it gets pixeled very heavily and gets a bit hard to understand what's going on.

On the other hand, Smartlook is based on a web application and I wish there was more feedback with hybrid apps and their screens.

**Recommendations to others considering Smartlook:**

At first if you want to use analytics be aware and organize what you want to measure and where do you want to setup the events in your app, after you finish this, you can now understand what's gonna happen in the analytics inside Smartlook.
Also be aware that if you are reviewing a user journey of a mobile app it can have glitches with the screen orientation and events, other than that if works just fine!

**What problems is Smartlook solving and how is that benefiting you?**

I figured out some bugs inside a UX process in my app while watching exactly what the user did to cause said error. I have accomplished to notice where my final users were getting stuck and where did they hesitate on their next actions by watching their behaviour. I've also been able to fix internal code erros with the events debug Smartlook offers on mobile apps. As of benefits, you get to live the users experience and watch how the common user react to your design.

On the other hand, I've been able to funnel my users through events and analytics provided by Smartlook in a very efficient way.

  ### 43. User friendly but powerful tool for monitoring user engagement on your website

**Rating:** 5.0/5.0 stars

**Reviewed by:** Rob F. | Digital Growth Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 13, 2021

**What do you like best about Smartlook?**

Smartlook enables you to see how individual users engage on your site. It shows session recordings that you can filter to display specific pages or funnels. It has an easy-to-use interface. You can click on elements on your pages (e.g., a form or a button) to set up an event to record how users engage with it. It has a helpful share functionality, and the support I have received has also been fantastic.

**What do you dislike about Smartlook?**

I would recommend using Smartlook to complement other analytics tools such as Google Analytics. Smartlook only records user journeys once they are on the site and doesn't show any acquisition data.

**Recommendations to others considering Smartlook:**

I would recommend that you consider Smartlook as an on-page Analytics tool. When I enquired, I had a lengthy Zoom call to go through the product features. After the purchase, the online support has been excellent.

**What problems is Smartlook solving and how is that benefiting you?**

We have used Smartlook to assess what impact copy changes or functionality changes have had. We have set up specific funnels for essential user journeys, such as the registration funnel, to monitor how users interact with that process. We have shared heatmaps with other members of the team so we can review the performance of pages. We have increased the conversion rates on our platform through the Smartlook data.

**Official Response from Lara Pieterse:**

> Hi Rob,

Thanks for the positive review! We love hearing from our customers – especially when our product has a positive impact.

We hope you continue to enjoy using Smartlook and I wish you many more conversions!

All the best,
Lara


  ### 44. Improve Conversion Rate And Monitor User Behavior

**Rating:** 5.0/5.0 stars

**Reviewed by:** Archit G. | Business Analyst, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 27, 2021

**What do you like best about Smartlook?**

Our website is so much better with the help of Smartlook. We offer users an interface that’s better suited to their needs. We found that using this technology. We were able to improve our user retention and keep people on our website for longer. This means that, over time, a user learns more about our products and becomes more likely to purchase. The control panel gives complete control over the website's analytics and parameters. We can dig deeper into what your users do on your site, what their intent is, and why they do it.

**What do you dislike about Smartlook?**

Smartlook enables me to monitor user activity, error messages, and the drop-off points on the registration or investment funnels.

**Recommendations to others considering Smartlook:**

I should work to improve my site insights. I’ll know how customers are interacting with the website, which will then show me how to improve it. This will help improve the site conversion rate.

**What problems is Smartlook solving and how is that benefiting you?**

Smartlook helps us improve our site. Smartlook offers users a better interface and thus allows them to learn more about the product, so the product has more weight in their final purchase decision. Installation is super-easy, and the configuration is simple to use. We like Smartlook because it is an easy solution that can be installed in just a few minutes. The Smartlook control panel is the ultimate tool to understand our website design and the user experience. It allows to control all parameters and understand how the user interacts with a business website. Using A/B testing, We can then modify the design of a business website in a way that caters to user behavior.

  ### 45. Best free solution to start recording visitor behavior

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Internet | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 13, 2021

**What do you like best about Smartlook?**

First of all, Smartlook has a very easy-to-use and fast dashboard. Second, their Free Plan will be good enough for many new businesses to get valuable user insight.  As an agency we're always pushing our clients to go with Smartlook over their pricey competitors. I also fancy their GDPR compatibility.

**What do you dislike about Smartlook?**

I wish Smartlook's paid plans start with a more affordable fee.

**What problems is Smartlook solving and how is that benefiting you?**

Smartlook recordings address two pain points for websites. 
1)  Landing page optimization (thanks to heatmaps and other recorded data)
2) User support (sometimes users can't describe their problems on which cases we're referring to their recordings)

**Official Response from Lara Pieterse:**

> Hi,

Thanks for the positive review! We really love hearing from our customers – especially when our product is able to make a positive difference to them. 

We hope you continue to enjoy using Smartlook and continue recommending it;)

All the best,
Lara



  ### 46. Easy and quick to implement

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 13, 2022

**What do you like best about Smartlook?**

Fast and easy to plug in and start getting user data almost immediately.

**What do you dislike about Smartlook?**

We would quickly run out of recording room and stop capturing data under the intro plan.

**What problems is Smartlook solving and how is that benefiting you?**

We were able to use the Smartlook data to advise content hierarchy on our homepages.

  ### 47. Very good tool to analyze the user behavior

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nicolas L. | Product Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 11, 2022

**What do you like best about Smartlook?**

Smartlook allows to analyze and understand the user behavior easily. It records the user sessions, create heatmaps and funnels in few clicks. We can filter easily the sessions to identify the ones which are relevant.

**What do you dislike about Smartlook?**

I dont see many drawbacks of Smartlook. The only thing is that, as it is very powerful and and collects a lot of data, it can take some time to analyse the data and get some conclusion.

**What problems is Smartlook solving and how is that benefiting you?**

Smartlook allows us to know and understand how our users use our applications. It is helping us a lot to improve the UX of all our mobile and web applications.

**Official Response from Lara Pieterse:**

> Hi Nicolas,

Thanks for taking the time to write a review, we really appreciate it! We're so happy to hear that Smartlook is helping you improve your UX. 

All the best,
Lara

  ### 48. Smartlook, a great resource compared to its many rivals

**Rating:** 5.0/5.0 stars

**Reviewed by:** Scott M. | A, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 13, 2022

**What do you like best about Smartlook?**

The ability to see what visitors have been reading and how long they stay on there. You can also see if they visit other pages as well as many other features.

**What do you dislike about Smartlook?**

Nothing really to highlight here. All in all, it all works well for the price involved.

**What problems is Smartlook solving and how is that benefiting you?**

We are looking to see where people go when they visit our website. This is also useful to compare with Google Search Console data.

  ### 49. On of the best softwares I have ever used - 1000x better than fullstory

**Rating:** 5.0/5.0 stars

**Reviewed by:** Antonio G. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 31, 2022

**What do you like best about Smartlook?**

Smartlook managed to somehow pack all critical features  (events, filters, recordings...) in a still extremely easy to use software... which is so so so much more affordable than fullstory...  while at the same time being more valuable and powerful? SO happy that we found it.

**What do you dislike about Smartlook?**

Nothing, honestly. I'd love to send automatic alerts to slack when X events happen.

**What problems is Smartlook solving and how is that benefiting you?**

It gives us insights that would be impossible to find otherwise and ultimately; it helps us build a better product for our users.

**Official Response from Lara Pieterse:**

> Wow! Thanks, Antonio for serving the Smartlook team an extra dose of motivation today. We are so thrilled to hear how happy you are with Smartlook. 

I like the sound of a Slack integration. Did you know we have a public roadmap (roadmap.smartlook.com) where you can submit ideas for features and improvements? Feel free to add your idea there. You can also upvote any features you'd like to see implemented. I'll be sure to pass your idea on to our team too. 

Thanks again for the review!

Best,
Lara

  ### 50. A smarter look at how people use your site

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jonathan W. | Artistic Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 13, 2021

**What do you like best about Smartlook?**

Smartlook has an excellent interface - it is clean, easy to navigate and breaks down information for the user in a digestible manner.

**What do you dislike about Smartlook?**

A lot of data can be daunting! It is important to know how to organise and subsequently use this data to turn it into practical actions for your business.

**What problems is Smartlook solving and how is that benefiting you?**

Smartlook allows us to analyse customer behaviors in a way that analytics can't. Knowing 'how' people are using your site - and 'if' they are using your site the way you intend them to is critical to making key business decisions. Using Smartlook has now made us priotise all our frontend/UI considerations because it has shown that people were getting confused navigating the site or getting stuck on how to do certain actions on pages. The end result will be a complete redesign.

**Official Response from Lara Pieterse:**

> Hi Jonathan,

Thanks for the positive review! We love hearing from our customers – especially when our product is able to make a positive difference to them.

We hope you continue to enjoy using Smartlook.

All the best,
Lara



## Smartlook Discussions
  - [Is there any reason why smartlook would not record some portions of the user session?](https://www.g2.com/discussions/is-there-any-reason-why-smartlook-would-not-record-some-portions-of-the-user-session) - 1 comment, 1 upvote
  - [What's the best approach for using smart look for mobile app optimisation ?](https://www.g2.com/discussions/what-s-the-best-approach-for-using-smart-look-for-mobile-app-optimisation) - 1 comment, 1 upvote
  - [Is there a "how to use this app in a class that shows you step by step using our own data?"](https://www.g2.com/discussions/25308-is-there-a-how-to-use-this-app-in-a-class-that-shows-you-step-by-step-using-our-own-data) - 1 comment, 1 upvote
  - [How do I assign events to be observed and logged?](https://www.g2.com/discussions/15100-how-do-i-assign-events-to-be-observed-and-logged) - 1 comment, 1 upvote
  - [How can I exclude myself from the recordings?](https://www.g2.com/discussions/14356-how-can-i-exclude-myself-from-the-recordings) - 2 comments, 1 upvote

- [View Smartlook pricing details and edition comparison](https://www.g2.com/products/smartlook/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-17+04%3A40%3A10+-0500&secure%5Bsession_id%5D=76649c0e-664a-4a19-b913-cc9b7e95282c&secure%5Btoken%5D=be81f70fce728a6d9f77ebb1c40c3ab650d14a7f5b964608ab5a0b605409e53e&format=llm_user)

## Smartlook Features
**Metrics**
- Sessions - Digital Analytics
- Engagement
- Entry and Exit Pages
- Standard Event Tracking
- Custom Event Tracking
- Retention
- Return
- Conversions
- Funnels

**User Identification**
- User Segmentation
- Geolocation

**User Behavior**
- Click Tracking
- Mouse Movement 
- Frustration Tracking

**Product Analytics**
- User-Level Analytics
- Segmentation
- Funnels
- Alerts
- Multi-Product Analytics
- Integrations

**Agentic AI - Heatmap Tools**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Decision Making

**Reporting**
- Real-Time Reporting
- Trending
- Retroactive Reporting
- Segmentation
- Mobile Reporting
- Unification Across Devices
- Custom Reports and Dashboards

**Analysis**
- Conversion Opportunities
- Side-By-Side Analysis
- Mobile Device Analysis
- Data Quantification
- Webpage Element Analysis

**Tracking & Reporting**
- Custom Event Tracking
- Real-Time Insights
- Attribution
- Dashboard
- User Path Tracking
- User Activity History

**A/B Testing **
- Error and Bug Tracking
- Split URL Testing
- Data Analysis
- Notes

**Agentic AI - Product Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance

**Other**
- User Data
- Site Search Reporting
- Campaign Tracking
- E-Commerce
- Administration Alerts

**Metrics**
- Engagement
- Exit Tracking
- Retention
- Return
- Conversions

**Reporting**
- Heat Maps
- Session Replays
- Monitoring
- Data Segmentation

**Visitor Information**
- User Identification
- Search Box

**Behavioral Analytics - Product Analytics**
- Multi-Product Analytics
- User level Analytics
- Account level Analytics
- Segmentation
- Funnels

**Agentic AI - Session Replay**
- Cross-system Integration

**Agentic AI - Digital Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Proactive Assistance
- Decision Making

**Platform Infrastructure - Product Analytics**
- Cross System integrations
- Alerts
- Integrations

**AI driven optimization - Product Analytics**
- User scoring
- Adaptive learning
- Automated insights
- Autonomous task execution

**Administration**
- API / Integrations
- QA Testing
- Performance and Reliability

**Reporting**
- Segmentation
- Reports and Dashboards

**Personalization**
- Standard Targeting
- Custom Targeting
- Data Segmentation

**Administration**
- API / Integrations
- Performance and Reliability

## Top Smartlook Alternatives
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