![Ian M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ian M.")
IM

Ian M.

Sr. Campaign Developer

Small-Business (50 or fewer emp.)

7/14/2026

"Flexible integrations and support always available"

4/5

What do you like best about SAS Customer Intelligence 360?

More flexible and customized integrations. Simple and user-friendly interface for the end user. Good performance with the platform. Support always responds and feels available. Review collected by and hosted on G2.com.

What do you dislike about SAS Customer Intelligence 360?

It can have quite a technical learning curve for a non-technical user. For the segments, it is not possible to visualize in real-time how the audience is moving from node to node. The task reporting is quite simple in terms of information. There are no native connectors with external providers. The implementations with AI fall short or are not very useful. Review collected by and hosted on G2.com.

What problems is SAS Customer Intelligence 360 solving and how is that benefiting you?

The need to have highly customized integrations for business cases. SAS CI360 provides me with the flexibility to manage large-scale communications with a high technical level of APIs. At the same time, connect the DB with the direct agent and manage the data optimally. Review collected by and hosted on G2.com.

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Response from SAS Customer Intelligence of SAS Customer Intelligence 360

[Editedit](https://www.g2.com/survey_responses/sas-customer-intelligence-360-review-13106699/official_response/edit)

Hi Ian, Thanks for the positive feedback around integrations, UX, performance, and support. We continue to work to improve usability and ease of learning within the solution! You will see several updates around usability and adoption in the coming months!

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of sellerAI Translated

See what 146 reviewers think of SAS Customer Intelligence 360

4.4 out of 5 · Verified reviews from real users

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