G2

Elena R.

Director of Strategic Partnerships

Information Technology and Services

Mid-Market (51-1000 emp.)

9/13/2026

"Accurate Contact Enrichment and Reliable CRM API Sync for IT Outreach"

5/5

What do you like best about Sales.co?

The platform streamlines how we identify and qualify target IT stakeholders before launching outbound technical campaigns. What stands out is the accuracy of the contact enrichment engine and how reliably it syncs payload attributes into our CRM via API. Instead of manually cross-referencing contact records across external databases, Sales.co automatically maps verified emails, tech stack tags, and direct phone lines straight into our client pipeline. The built-in sequence analytics also make it easy to track delivery rates, bounce percentages, and response metrics across active IT outreach workflows. Review collected by and hosted on G2.com.

What do you dislike about Sales.co?

Editing field mapping rules across live sequence triggers requires pausing the active campaign steps individually. Having an integrated schema validation feature inside the contacts tab would allow us to test payload formats before pushing campaigns live. Review collected by and hosted on G2.com.

What problems is Sales.co solving and how is that benefiting you?

Sourcing verified technical decision-maker contacts and manually updating outbound activity logs across spreadsheets was consuming significant engineering resources and causing pipeline delays. Sales.co automates prospect enrichment and lead routing, keeping our team focused on high-intent accounts while eliminating manual data entry. Review collected by and hosted on G2.com.