G2

Marcos José D.

Data Lead

Mid-Market (51-1000 emp.)

2/20/2026

"Actionable Dashboards That Centralize Reviews and Power Smarter Marketing"

4.5/5

What do you like best about ReviewsIA?

What I like most are the General Vision dashboard and the Competitor Analysis dashboard. The first one helps me centralize reviews across all my business locations. I can track not only how many reviews we have and what scores they get, but also the reasons my score goes up or down, so I can react quickly if there’s an incident that needs my attention.

The competitor dashboard is also great for tracking improvements within the company, and it’s even more helpful when it comes to shaping our marketing strategies. For example, using ReviewsIA, we identified a client pain point related to one of our competitors and incorporated it into our next marketing campaign. It was a success. Review collected by and hosted on G2.com.

What do you dislike about ReviewsIA?

I do not like that replying to reviews is not yet a functionality. I know their PRO tier will include it, but it is hard to manage replying tools while managing ReviewsIA. Review collected by and hosted on G2.com.

What problems is ReviewsIA solving and how is that benefiting you?

Before ReviewsIA, figuring out why our Google rating was shifting meant manually reading through hundreds of reviews—time we simply didn’t have. We had the headline number, but no real diagnosis behind it. ReviewsIA changed that by categorizing every review by topic and scoring each area separately. Now we can see exactly which parts of our service are pushing ratings up or down, broken out by location and by month. As a result, we’re able to address specific issues instead of guessing.

The competitive benchmarking has been a game changer as well. It lets us compare ourselves with rivals across specific dimensions, not just an overall score. That level of detail directly shaped one of our recent marketing campaigns, and we saw measurable results. Review collected by and hosted on G2.com.