G2

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

1/21/2022

"Ecommerce client - user review"

4.5/5

What do you like best about RetargetLinks 🎯?

There is a resource section where you can read about the areas where you can leverage retarget links, apart from this there is not much material to get started. It takes a while before you get a hang of the platform. Once you have the basic settings in place and have the pixels placed on all the pages of your website, you can easily track people that land on your page after seeing ads or people that convert after seeing your ads. The best part is drag and drop feature for creative upload. Review collected by and hosted on G2.com.

What do you dislike about RetargetLinks 🎯?

The user interface is super complex and there are no proper onboarding videos or training sessions to educate new users about the platform. Review collected by and hosted on G2.com.

What problems is RetargetLinks 🎯 solving and how is that benefiting you?

Retargetlinks create an audience bucket of users who have clicked on the links; therefore, these users are high intent users who usually convert quickly. The best feature is that they ensure users privacy is not violated and they are not spammed unnecessarily. At present, they have a rolling window of 15 ads per user for two weeks. This has reduced our creative designing efforts and has helped us reach super healthy end funnel metrics. Review collected by and hosted on G2.com.