The biggest upside for me is the granular geotargeting. Being able to route traffic through specific cities, ISPs, or countries is crucial when I need accurate localized SEO tracking, price comparisons, and reliable testing for localized ad campaigns. Review collected by and hosted on G2.com.

The biggest downside is definitely the cost. Residential proxies are incredibly expensive compared to datacenter alternatives, since you’re paying per gigabyte of bandwidth. For large-scale scraping projects, those expenses can skyrocket very quickly, which makes scaling up difficult. Review collected by and hosted on G2.com.