
The brief was straightforward; show the difference, indicate where it is happening and save time for users. In turn, Represent Studio delivered a 30-second video that perfectly met these requirements. They made our rough screenshots look better, provided proper motion and focused on clicks instead of adding unnecessary effects. This became important since it was intended to be placed in the product and not to be used as a brand video. In addition, I have worked with their team several times before, and it was quite easy to convey the product context to them. We discussed everything through production files and video feedback with timestamps, which helped me to indicate precisely what changes should be made. There was no agency dashboard, which also became the main source of information. Review collected by and hosted on G2.com.
The only challenging task during our review process was to schedule the first call. Since there was a difference in time zones, this meant a delay of three days to arrange this call, but after this, everything went smoothly. Review collected by and hosted on G2.com.