Candice Y.
CY
VP of Growth and Operations
Information Technology and Services
Mid-Market (51-1000 emp.)
"Free trial sign-ups were dropping off before completing their first project setup"
5/5
What do you like best about Represent Studio?

What we realized was that people are signing up for a free trial of our analytics tool, logging in once and then never actually using the account, because importing their data all first time seemed hard. Video Authors of customer education content has signed agreement with Represent Studio whose idea is paid product tours for trial accounts. And they did it in under two minutes, showing exactly what you had to do in order to use the software. You should remove all irrelevant settings from the script, and only perform main setup actions. Simply proposing an account setup completion led to dramatically quicker trial outcomes, and as a result, our growth team found many more of their free trials turning into we-want-to-pay-you customers. Review collected by and hosted on G2.com.

What do you dislike about Represent Studio?

In turn, your team literally had to write a comment regarding the feedback system they use for video draft reviews at a certain time stamp. Since we were used to writing the notes via email, it required us several rounds of practice until our hands got thick on using the tool. Review collected by and hosted on G2.com.

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