![Alex J.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alex J.")
AJ

Alex J.

Marketing Strategist

Enterprise (\> 1000 emp.)

7/28/2026

"CPA Improvement Across Our Funnel with Quantcast"

4.5/5

What do you like best about Quantcast Platform?

like the ease of setup, along with the granularity in the reporting. It gives us a very clear CPA and ROAS on our spend, and I can drill down into the demographics of the people who convert and engage with each ad, which helps us further refine our targeting. Review collected by and hosted on G2.com.

What do you dislike about Quantcast Platform?

The interface can be cumbersome when navigating between locations. Quantcast seems built for agencies, corporate entities, and franchise enterprises managing multiple accounts, but the way the menu and dropdown options are set up makes switching between them feel messy. I'd also like a more efficient way to upload creative and assign it across multiple accounts at once — many of our campaigns run identically across the network, but right now we have to upload everything individually for each location. There should be a better way to manage that at scale. Review collected by and hosted on G2.com.

What problems is Quantcast Platform solving and how is that benefiting you?

Depending on the market, we need a much heavier presence on the awareness side of our funnel, and the cost of impressions on awareness channels keeps climbing. Facebook can run anywhere from $15 to $20 per thousand impressions, while Quantcast can be as low as $0.60 to $3. Capturing those impressions through a much cheaper channel lets us supplement our mid-funnel platforms more effectively, so we end up paying less overall per acquisition when we add Quantcast into the media mix Review collected by and hosted on G2.com.

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4.2 out of 5 · Verified reviews from real users

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