G2

Saurav K.

Senior Analyst - Paid Social

Enterprise (> 1000 emp.)

10/14/2025

"Prisma: Essential Tool for Streamlined Campaign Budget Management"

5/5

What do you like best about Prisma?

Prisma has been one of the best tool in my 6+ years of Digital Marketing career. Prisma, also known as MediaOcean is one place where we are able to maintain and track all the planned and spend budgets for all the campaigns which we run with different vendors throughout the year.

Prisma has a very organized User Interface which has helped us reduce our manual work. The Prisma team always provides live platform training, so we use the tool best way. Review collected by and hosted on G2.com.

What do you dislike about Prisma?

The only thing I dislike about this tool is that sometimes it takes a lot of time for changes to reflect in the system to the other team members. Review collected by and hosted on G2.com.

What problems is Prisma solving and how is that benefiting you?

I have been using Prisma for 2 years now. It has saved me lot of time as it has all the data inputs like planned to spend amount. We upload all the invoices at one place for all the vendors for reconciliation.

In simple words we can say that with Prisma everything is centralized: Planning, Buying, and Reporting. This brings accuracy and saves time. Review collected by and hosted on G2.com.