G2

Alexandre T.

CEO

Small-Business (50 or fewer emp.)

8/6/2025

"The A/B testing tool Webflow has been missing"

5/5

What do you like best about Optibase?

We’ve been using Optibase for several months now on multiple Webflow projects, and it’s a game-changer. Setting up A/B tests used to be a nightmare or required custom dev work — Optibase makes the whole process seamless and native to our Webflow workflow. What I love most is how quickly we can launch experiments directly on live pages without affecting the CMS or needing to duplicate anything. The UI is clean, intuitive, and built with designers and marketers in mind — no need to involve developers once the script is in place. We’ve used it to test variations on CTAs, headlines, hero layouts, and even entire landing pages. Results are clear and easy to understand. The stats feel reliable, and the tool doesn’t seem to impact page performance. If you’re serious about conversion rate optimization and already working in Webflow, Optibase is a must-have. Review collected by and hosted on G2.com.

What do you dislike about Optibase?

• Would love more advanced targeting options (e.g. by traffic source or user behavior) • No native multivariate testing yet (but not a dealbreaker) Review collected by and hosted on G2.com.

What problems is Optibase solving and how is that benefiting you?

Optibase solves a major gap in the Webflow ecosystem: the lack of native A/B testing capabilities. Before Optibase, running experiments meant relying on complex third-party integrations, custom code, or duplicating entire pages — all of which were time-consuming and error-prone. With Optibase, we can now set up and run A/B tests directly within our Webflow projects without touching the CMS or disrupting our design structure. It allows us to iterate faster, validate ideas with real data, and continuously improve conversion rates. This has made our workflow much more efficient and helps us make confident, data-driven design decisions without relying on developers for every test. Review collected by and hosted on G2.com.