We used OpenWay AI at DEVAR while working on the positioning of a new AR platform. It was useful for researching different audience angles and then turning that research into clearer one-liners and key messages. What I probably liked most was not having to start from scratch every time. A lot of the product context and previous decisions were already there, so we could move through different versions faster without repeating the same background over and over again. Review collected by and hosted on G2.com.
The main drawback is that the quality of the result still depends heavily on the quality of the context you provide. If the input data is incomplete or disorganized, the initial output may turn out too generic and require further refinement. On the other hand, OpenWay AI conducted thorough research and identified the most relevant benchmarks, which helped us avoid any chaos. Review collected by and hosted on G2.com.