I’ve been using Nightwatch for almost two years and I highly recommend their software for any agency or webmaster that needs to see how their website(s) are performing. They have so many features and their software is so powerful that I cannot cover all of it here.

Most important to me-

1- Keyword search ranking – which includes position, search volume and CPC cost.

2- Competition reports – my clients like to see their rankings vs. their competitors

3- GA4 analytics - everything you need to see website hits for Organic Search, Paid Search, Direct, Social, and Referrals.

4- Site Audits – I did an audit on a client that has 100 pages on his website. It only took 55 seconds and it produced the following information for each page:

A – Indexable

B – Metas – you can hover over the result to read the whole description

C – H1 headings (info if there is more than one H1)

D – Load time for each page

E – The ability to toggle between the report and the pages reviewed.

5 - The Deep Audit report provides suggested keywords including search volume, search difficulty, high/low CPC range and a competition index for each suggested Keyword.

6 - How to videos - Including a full site demo that only takes 10 minutes to watch.

Bottom line – this software is amazing. I highly recommend it.

Wayne Review collected by and hosted on G2.com.

Their video tutorials are sometimes a little blurry Review collected by and hosted on G2.com.