All of our creative files can be named differently but for the same campaign. Motion allows us to view and group creative ads. Prior to motion we would also have to track down thumbails and resize them for the presentations, analytics reports, campaign wrap reports for stakeholders but with Motion we can easily copy/paste creative and their results in any type of presentation. It's also very easy to compare different creative variations against each other and see where they differed and excelled. As an analyst, I am not close to the creative process or familiar with the ad names I report, Motion has increased efficiency of gathering results and easily brings context to those results allowing the team to understand what worked the best. There's no tool like it to evaluate creative media performance and it is so easy to use. Review collected by and hosted on G2.com.