![Samantha K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Samantha K.") SK Samantha K. Senior Manager of Digital Marketing Small-Business (50 or fewer emp.) 3/6/2026 "Exceptional Search Relevance and Control with Marqo’s Merchandising Studio" 5/5 What do you like best about Marqo? What I appreciate most about Marqo is that it delivers an exceptional search experience because their approach trains an LLM directly on our catalog and real customer interaction data. It continuously learns from how customers browse, click, and purchase, applying that intelligence in real time. That immediately improved relevance, conversion rate, and revenue per user. New products and long tail queries performed strongly from day one because the system understands why products convert, not just what sold before. What really elevates Marqo beyond other solutions is the merchandising studio. During a recent seasonal campaign, we wanted to ensure a hero product appeared prominently for high intent queries without disrupting overall AI optimization. Using Pinning and Campaign Rules, we were able to strategically position that product at the top for specific searches while still allowing the AI to dynamically rank the rest of the results. Review collected by and hosted on G2.com. What do you dislike about Marqo? There is very little to critique. The platform already delivers strong performance, explainability, and control. What stands out most is the speed of innovation. New capabilities and optimizations are introduced consistently, which reinforces our confidence that we are working with a category leader. Review collected by and hosted on G2.com. What problems is Marqo solving and how is that benefiting you? We needed to move beyond a search solution that relied on constant manual rule tuning. Marqo’s AI native approach improved relevance without ongoing intervention, allowing the system to learn and optimize automatically. The result has been stronger product discovery, better visibility for new collections, and measurable improvements in conversion and search driven revenue, all while reducing operational overhead. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic See what 9 reviewers think of Marqo 4.6 out of 5 · Verified reviews from real users [ Read all reviews ](https://www.g2.com/products/marqo/reviews)