The ease of use to start creating personalized content for our different customer segments. We were set up and creating content in 15 minutes or less, I think. We've already seen some early signs of higher conversion rates among our 3 customer segments. Review collected by and hosted on G2.com.

Could add more integrations with our current stack but I like that they keep a public roadmap for their customers so I know when the features I need come online. Review collected by and hosted on G2.com.