G2

Nikoletta S.

Senior Marketing Automation Manager - Használtautó.hu & Ingatlan.com

Small-Business (50 or fewer emp.)

9/2/2026

"Powerful Personalization and Automation tool for Real Estate Marketplaces"

4.5/5

What do you like best about Insider One?

All-in-one marketing automation: I like that Insider One brings customer data, segmentation, personalization, and campaign automation together in one platform, reducing the need for multiple tools.

Advanced personalization: The platform makes it easy to create highly personalized customer experiences based on real-time customer behavior, preferences, and engagement.

User-friendly interface: The platform is relatively intuitive, making it easier for new and existing marketing team members to create, manage, and optimize campaigns without relying heavily on technical resources. Review collected by and hosted on G2.com.

What do you dislike about Insider One?

Reporting flexibility: While the reporting is useful, there could be more flexibility for creating fully customized reports and dashboards. Review collected by and hosted on G2.com.

What problems is Insider One solving and how is that benefiting you?

Insider One helps us automate and personalize communication with users on our real estate marketplace. It allows us to deliver relevant property recommendations, reminders, and messages based on users’ interests and behavior. This helps us keep users engaged throughout their property search or selling journey and encourages them to return to the platform. The automation capabilities also reduce manual marketing work and make our campaigns more scalable and efficient. Overall, Insider One helps us create a more personalized user experience while improving engagement, retention, and marketing performance. Review collected by and hosted on G2.com.