G2

Vidal V.

System Administrator

Mid-Market (51-1000 emp.)

9/30/2026

"Powerful automation, but needs finer permissions"

4.5/5

What do you like best about HubSpot Marketing Hub?

What I like most is how tightly Marketing Hub is tied to the CRM. Workflows, lists, and contact properties all run on the same data, so automation is easy to build, and I can manage permissions and integrations (n8n, WhatsApp, etc.) from one place as admin Review collected by and hosted on G2.com.

What do you dislike about HubSpot Marketing Hub?

What I dislike most is the lack of granularity in some areas. Permissions for marketing tools tend to come bundled, so I had to split a shared marketing profile into team-specific permission sets. Workflows also have gaps: for example, there's no native way to limit multiple responses in a survey flow, so I end up building workarounds with contact property flags. Some of the most useful capabilities are also locked behind higher tiers. Review collected by and hosted on G2.com.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

Marketing Hub gives us one place to manage contacts, automate communication, and track results, instead of scattered spreadsheets and disconnected tools. For example, we trigger CSAT surveys automatically when a ticket is resolved, and because everything runs on the same CRM data, our teams work from consistent information. As admin, this saves me manual work, lets me enforce proper access through team-specific permission sets, and makes it easier to show measurable results for the Operations team's goals. Review collected by and hosted on G2.com.