I like GWI because of its in-depth data, which allows us to offer better customer experiences and go beyond basic standard targeting recommendations. We wouldn't have access to this level of data without it. It's easy to use and integrates directly into our MCP tools, which is a big plus for us. Their customer service is really good, and the in-depth level reporting is valuable, letting us break down data from basic searches into detailed insights like state and city breakdowns and various demographics. The ability to connect easily, using something like the connector page in Claude, where it's just a simple three-button click through their website, is really convenient. Review collected by and hosted on G2.com.

I find that GWI AgentSpark sometimes breaks or is a lot slower to use for single off instances where I'm building a reporting table. Review collected by and hosted on G2.com.