![Peter F.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Peter F.") PF Peter F. VP & GM Flurry Enterprise (\> 1000 emp.) 3/22/2023 More Options - "Deeply Insightful Hi-tech Customer Interviews and Analysis" 5/5 What do you like best about Growth Velocity? Growth Velocity will tell you the objective truth of what your customers think, which can make the difference between your business succeeding or failing. They are easy to work with and have real expertise in the product management and marketing process for technical products. They employ a rigorous, consistent and reliable method to interview customers and prospects unbiasedly. The process is transparent, with an agreed-upon moderator's guide, interview recordings, transcripts, and summaries. Most valuable are working sessions with the client team after conducting interviews to help understand insights and transfer knowledge so your team can develop an effective strategy. Review collected by and hosted on G2.com. What do you dislike about Growth Velocity? Less dislike, more of a disclosure: Growth Velocity works best when you have a senior internal champion to align the client team on what they want to learn and ensure that your team will listen to, ingest and act on the insights learned from the research. The truth can hurt, and the customer needs to be open and "ready to receive." Review collected by and hosted on G2.com. Recommendations to others considering Growth Velocity: It's an easy decision to work with Growth Velocity, and I built a long-term relationship with them, partnering with projects across three companies and numerous studies. Innovative, high-value, thorough, reliable and enjoyable to work with. If you care about being genuinely customer-centric in product management, marketing, sales, customer success, etc., you'll wonder how you got along without them. Review collected by and hosted on G2.com. What problems is Growth Velocity solving and how is that benefiting you? Customer (or target audience) interviews and analysis about why customers choose (buying criteria), why qualified opportunities choose or don't choose us (Win-Loss Analysis), how our value proposition and product offering compares to the competition (Competitive Analysis / Comparison), why customers use our product or why they churn (Engagement / Churn / Product Roadmap Prioritization). Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic See what 6 reviewers think of Growth Velocity 5.0 out of 5 ยท Verified reviews from real users [ Read all reviews ](https://www.g2.com/products/growth-velocity/reviews)