G2

Monica B.

Data program manager

Mid-Market (51-1000 emp.)

8/15/2024

"Helps me most when I have to mask my sensitive info but still convey the gist"

4/5

What do you like best about Gretel.ai?

I like that they take their data privacy very seriously. Not many companies these days are GDPR compliant. I usually share insights with my clients. But since my org is also GDPR compliant I usually find it hard to disclose insights to my clients but gretel.ai helps me artificially create data that mimics data without revealing it. My conversions are increasing because data backed up sales is always a plus point Review collected by and hosted on G2.com.

What do you dislike about Gretel.ai?

Overall it's a great tool but sometimes what I've noticed is that it cannot process very large data.. I usually compare data that is month on month or year on year. And it doesn't help that my data set is quite large. Sometimes even my excel sheet can't process it. Apart from that a great tool Review collected by and hosted on G2.com.

What problems is Gretel.ai solving and how is that benefiting you?

For example, a company by the name of Swiggy is a client with me, his competitor Zomato will come to me and ask me for data around Swiggy to help run their campaigns better. In this case not only is it against my policy to be providing this data it's almost immoral. But with Gretel.ai I can synthesise data without actually disclosing the information. And this has helped me close lot of sales deals Review collected by and hosted on G2.com.