
We brought in GeekyAnts mainly for AI-powered product engineering and digital customer experience. Our focus was improving parts of our retail platform that customers interact with, particularly the web experience and some of the workflows behind it. Their team worked with us on the application development and user experience side, which gave us a more consistent interface and a better foundation for future product changes. Review collected by and hosted on G2.com.
Because the project involved both product and technical decisions, there were times when our internal team needed to spend extra time reviewing proposed changes. Some requirements also became clearer only after we started working through the implementation. Review collected by and hosted on G2.com.