![Trushna P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Trushna P.")
TP

Trushna P.

Performance Marketing Manager

Small-Business (50 or fewer emp.)

10/26/2024

"Fospha allows to adequately attribute & invest impactfully across our Channel & Funnel mix"

5/5

What do you like best about Fospha?

That I can get a topline evaluation of ROAS

Easy enough to pick sepcific campaigns / ads

Bubble charts help to contextualise data Review collected by and hosted on G2.com.

What do you dislike about Fospha?

Weekly / Daily Data Segments are not available; meaning I have to manually filter & copy across metrics. Very time consuming.

Visits not availble at ad level Review collected by and hosted on G2.com.

What problems is Fospha solving and how is that benefiting you?

Attribution of Upper-Mid funnel campaigns; attribution to Paid Social campaigns in their role for generating Revenue.

Allows us to focus more investment into Paid Social, especially previously less considered platforms, e.g. Snapchat vs overly relying on Last-Click platforms Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

See what 51 reviewers think of Fospha

4.5 out of 5 · Verified reviews from real users

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