Fospha allows us to accurately measure our true attribution which is significantly better than in-platform. We've been able to considerably scale our TikTok efforts as a result of what we can see inside of Fospha. It's allowed us to scale dramatically across a variety of channels. It also allows us to better measure our campaigns. The saturation curve is an excellent tool and very useful for us. Review collected by and hosted on G2.com.

Nothing really. Some channels have taken a while to onboard but that's to be expected. Review collected by and hosted on G2.com.