--- title: FormAssembly Reviews meta_title: 'FormAssembly Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 400 reviews by the users' company size, role or industry to find out how FormAssembly works for a business like yours. aggregate_rating: rating_value: 4.5 review_count: 400 scale: '5' date_modified: '2026-06-24' parent_category: name: Content Management url: https://www.g2.com/categories/content-management --- # FormAssembly Reviews **Vendor:** FormAssembly Inc. **Category:** [Online Form Builder Software](https://www.g2.com/categories/online-form-builder) **Average Rating:** 4.5/5.0 **Total Reviews:** 400 ## About FormAssembly FormAssembly is an enterprise data collection and automation platform that enables organizations to capture clean, compliant data from the start. FormAssembly turns secure web forms into governed data collection workflows. From the moment information is submitted, it is validated, structured, and routed reliably into systems of record, like Salesforce. With AI-assisted guidance from Fai, teams can design sophisticated workflows faster without sacrificing control or compliance. ## FormAssembly Pros & Cons **What users like:** - Users value the **ease of use** of FormAssembly, enabling quick and intuitive form creation without coding. (11 reviews) - Users value the **stellar customer support** at FormAssembly, highlighting the helpful and responsive nature of the team. (8 reviews) - Users appreciate the **seamless Salesforce integration** of FormAssembly, enhancing form management and improving data accuracy effortlessly. (8 reviews) - Users value the **seamless Salesforce integration** of FormAssembly, enhancing efficiency and data quality for their forms. (8 reviews) - Users value the **easy integrations** with Salesforce for effortlessly building forms and collecting data seamlessly. (7 reviews) - Easy Integration (6 reviews) - Users appreciate the **easy integration with Salesforce** , facilitating quick form creation and enhancing data collection efficiency. (6 reviews) - Customizability (5 reviews) - Customization (5 reviews) - Customization Options (5 reviews) **What users dislike:** - Users find the **limited customization** options in FormAssembly frustrating, impacting flexibility and branding opportunities. (6 reviews) - Users feel that the **missing features** in FormAssembly limit functionality and can complicate more advanced setups. (5 reviews) - Users find FormAssembly **expensive** as many advanced features require higher-tier plans, limiting accessibility for smaller teams. (4 reviews) - Users find **limitations in advanced features** , facing challenges with flexibility, customization, and occasional workflow disruptions. (3 reviews) - Users express concerns over **pricing issues** , noting that essential features often require higher-tier plans. (3 reviews) - Technical Issues (3 reviews) - Update Issues (3 reviews) - Coding Challenges (2 reviews) - Users find the **complexity of licensing and advanced features** frustrating, as it complicates their experience with FormAssembly. (2 reviews) - Complex Logic (2 reviews) ## FormAssembly Reviews ### 1. Great tool - doing better with support **Rating:** 4.5/5.0 stars **Reviewed by:** James P. | Director of Information Technology, Small-Business (50 or fewer emp.) **Reviewed Date:** June 08, 2023 **What do you like best about FormAssembly?** FormAssembly provides a lot of flexibility with a relatively straightforward development environment. We use the forms for a variety of purposes, including general data gathering, higher education applications, enrollment and class registration, license renewals, etc. In most cases, forms are esigned connect/update Salesforce and also our credit card processor (Authorize.net). Also, the company seems focused on enhancements and growing the product. Recently, we started using the iATS/Deluxe connector to allow for donations from our USA-based donors via ACH. Also, now using the HTTPS connector, to pass data to Zapier for other internal workflows **What do you dislike about FormAssembly?** Support had been average at best, but over that past couple months response times have been lowered. The documentation is a bit clumsy to use, and there are features/steps undocumented. Some service reps know the product and can help resolve an issue timely, while others struggle to understand. In other words, support can be hit or miss. **What problems is FormAssembly solving and how is that benefiting you?** With FA we can quickly create forms to eliminate the need for fillable PDFs, plus eliminate data entry, since the forms connect to Salesforce. ### 2. Exceptional Client Support and Onboarding Experience **Rating:** 5.0/5.0 stars **Reviewed by:** Amy M. | Applications Coordinator, Small-Business (50 or fewer emp.) **Reviewed Date:** April 22, 2026 **What do you like best about FormAssembly?** Client services support/onboarding could not have been more exceptional. They are very sensitive to the time they have with you. Being a new uses they were helpful to assist in planning next steps and pieces to work in between our sessions. **What do you dislike about FormAssembly?** At this time I would like to have a better way to pull reports related to form submissions. This could be a gap that I have in knowledge. **What problems is FormAssembly solving and how is that benefiting you?** We are working to get to paperless forms and applications. Regarding our applications, the time saved and reduction in stress for our applicants suffering from TBI's and PTSD, has been resounding to date. Utilizing connectors and workflows has reduced their face to face demand with providers. This is a common challenge and results in avoidance and delay in submissions. ### 3. Versatile Applications for all Nonprofits **Rating:** 4.0/5.0 stars **Reviewed by:** Anne O. | Communications and Culture Pass Manager at Act One, Small-Business (50 or fewer emp.) **Reviewed Date:** February 02, 2023 **What do you like best about FormAssembly?** I like that we can use it for multiple aspects/facets of our nonprofit's services. We use it for surveys and events, helping teachers to book field trips, and getting usage data from our Culture Pass libraries, we use FA for it all! **What do you dislike about FormAssembly?** I wish it had a built-in connector to Salesforce and other CRMs which would make a lot of our work easier when trying to collate data into our database. I also wish that our old system was not getting phased out. It is going to cost us a lot over the next few months to get moved to the new system because of how we have it connected to SF via Zapier. **What problems is FormAssembly solving and how is that benefiting you?** Capturing data consistently in an easy-to-read and easy-to-use format. ### 4. FormAssembly - Ease of integration and use w/ Salesforce **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Higher Education | Enterprise (> 1000 emp.) **Reviewed Date:** May 19, 2022 **What do you like best about FormAssembly?** We've been able to leverage form assembly instead of a net new experience cloud based build in Salesforce for student submitted forms which generate case and recommender records in Salesforce. FormAssembly last year provided training to become FormAssembly certified which encompasses building flows and configurations within FormAssembly. **What do you dislike about FormAssembly?** Not too many things - More hands on based trainings (monthly?) to onboard new system users outside of the annual conferences. **Recommendations to others considering FormAssembly:** If you are a larger company with multiple teams, consider enterprise instead of having individual accounts to conserve money. Also have team members join the VIP program to learn about new updates provided early to users in this program. **What problems is FormAssembly solving and how is that benefiting you?** We leverage form assembly for submission of support tickets which is sent to Salesforce for case creation as well as a way to allow student application recommenders to submit recommendations which are written to the student's salesforce opportunity record. ### 5. FormAssembly, Powered to Expand Workflow Management, but High Expenses Billed **Rating:** 4.5/5.0 stars **Reviewed by:** Mikes L. | Senior Accountant , Information Technology and Services, Small-Business (50 or fewer emp.) **Reviewed Date:** September 09, 2025 **What do you like best about FormAssembly?** I like the introduction of drag and drop capabilities in matters form builder and this helps us in updating forms in real time I acknowledge the importance of compliance and security features, which maintains reliability in handling sensitive data The process of data collection keeps improving, where we get valuable content from diverse sources. **What do you dislike about FormAssembly?** I found FormAssembly quite inflexible, and this makes users get bored with some designs The program limits the reporting capabilities and this makes businesses less responsive **What problems is FormAssembly solving and how is that benefiting you?** We use FormAssembly to digitize all the data collection and reporting process using FormAssembly We get prefilled forms from the app, helping us to facilitate external data transfer or flow All enterprise regulatory requirements are meet by FormAssembly, more so those that entails data security ### 6. Powerful Salesforce Connectors and Flexible Conditional Logic **Rating:** 4.5/5.0 stars **Reviewed by:** Daniel A. | CRM & Marketing Automation Lead, Mid-Market (51-1000 emp.) **Reviewed Date:** April 27, 2026 **What do you like best about FormAssembly?** The Salesforce connectors and the conditional logics. **What do you dislike about FormAssembly?** The UI/UX could be better overall, and particularly when it comes to the look and feel of the forms, how they’re filled out, and the CSS. Also, it’s not a cheap tool. **What problems is FormAssembly solving and how is that benefiting you?** It helps us to close the GAP between the data we own and our automations. We use it a lot to conduct events invitations and lead generation. ### 7. Excellent features **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.) **Reviewed Date:** May 19, 2022 **What do you like best about FormAssembly?** The ability to create custom workflows and form handoffs is huge. This has allowed us to create a smooth process for employee reimbursement requests from initial submission, to approval, to disbursement. **What do you dislike about FormAssembly?** I hope the certification program continues as that was very helpful in learning the system. **Recommendations to others considering FormAssembly:** This is a great product, but I highly recommend going through the certification process and learning the tools and features before fully implementing the forms. **What problems is FormAssembly solving and how is that benefiting you?** We use Form Assembly to collect valuable internal information and surveys, accept credit card payments, process program inquiries, and we are working on using workflow to build out multi user approval processes. ### 8. Simple, Seamless Data Collection and CRM Integration **Rating:** 5.0/5.0 stars **Reviewed by:** Sai R. | Director of IT, Mid-Market (51-1000 emp.) **Reviewed Date:** March 23, 2026 **What do you like best about FormAssembly?** Formassembly makes it simple and straightforward to collect data and integrate it seamlessly with our CRM, without requiring complex application development or any coding. **What do you dislike about FormAssembly?** There isn’t much to say overall, except that I do run into a few glitches from time to time. **What problems is FormAssembly solving and how is that benefiting you?** Redeeming coupons, scheduling event registrations, and collecting information about participants in a program are all straightforward. I also like using prefilled forms with unique links, which makes it easier to gather the right details without extra back-and-forth. ### 9. Powerful, User-Friendly, Must-Have Platform **Rating:** 5.0/5.0 stars **Reviewed by:** Paula T. | Business Analyst and Salesforce Administrator, Mid-Market (51-1000 emp.) **Reviewed Date:** October 21, 2025 **What do you like best about FormAssembly?** What I like the most about Form Assembly is how user friendly it is, while still allowing customisation to fit our business needs. I also appreciate that new features are added regularly, and their support team is absolutely amazing. The integration with Salesforce, which we use the most, is reliable and works seamlessly. Form Assembly is basically plug and play product, implementation took no time, as soon as we had log we immediately jumped in creating first form. **What do you dislike about FormAssembly?** There are only a few things I'd improve. Some of more advanced features often come at additional cost, and it sometimes feels like the ones we need most are at the higher-tier plans. For standard fields and connections it works perfectly but when working with repeaters or more complex setups things can get a bit tricky and may even require some coding. It would also be great to have more options for field types especially with date and time fields, which can get challenging to manage at times. **What problems is FormAssembly solving and how is that benefiting you?** Form assembly helps us streamline data collection and automate workflows by connecting web forms directly with Salesforce. It eliminates manual data entry, reduces errors and ensures information flows smoothly between systems, saving time and keeping our processes efficient and consistent ### 10. Easy to Use with Seamless Form Connections Across Platforms **Rating:** 5.0/5.0 stars **Reviewed by:** Matthew S. | Data Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** April 07, 2026 **What do you like best about FormAssembly?** It's easy to use and connecting the forms to our different platforms is pretty seamless. **What do you dislike about FormAssembly?** Sometimes, I kind of have to play with the connecters to make sure they're connecting the correct SF fields. **What problems is FormAssembly solving and how is that benefiting you?** Collecting accurate data. This saves us time from having to correct what our users have filled out. ## FormAssembly Discussions - [When can we create and format reports with the same ease and features as forms (formatting and images, etc. )](https://www.g2.com/discussions/40447-when-can-we-create-and-format-reports-with-the-same-ease-and-features-as-forms-formatting-and-images-etc) - 1 upvote - [How to lookup Salesforce data on Form](https://www.g2.com/discussions/40132-how-to-lookup-salesforce-data-on-form) - 1 upvote - [How to lookup salesforce data into Form](https://www.g2.com/discussions/40131-how-to-lookup-salesforce-data-into-form) - 1 upvote - [Can I embed the form on my site?](https://www.g2.com/discussions/form-embedding) - 1 upvote - [Is there a limit to the length of one form?](https://www.g2.com/discussions/form-length) - 1 upvote - [View FormAssembly pricing details and edition comparison](https://www.g2.com/products/formassembly/reviews/formassembly-review-486639?section=pricing&secure%5Bexpires_at%5D=2026-06-26+17%3A54%3A55+-0500&secure%5Bsession_id%5D=9b537750-3c07-440e-97c6-3f9ee324d5ec&secure%5Btoken%5D=3dc602081ccfc126f72f2cb9b0cb1b96ff74e7e77df30892027bad0c2acf9418&format=llm_user) ## FormAssembly Integrations - [Agentforce 360 Platform (formerly Salesforce Platform)](https://www.g2.com/products/agentforce-360-platform-formerly-salesforce-platform/reviews) - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) - [Box](https://www.g2.com/products/box/reviews) - [Dropbox](https://www.g2.com/products/dropbox/reviews) - [Form-Wizard](https://www.g2.com/products/form-wizard/reviews) - [Microsoft Excel](https://www.g2.com/products/microsoft-excel/reviews) - [Microsoft SharePoint](https://www.g2.com/products/microsoft-sharepoint/reviews) ## FormAssembly Features **Lead Generation** - CRM Integration - Marketing Automation Integration - Data Import & Export Tools **Lead Monitoring** - Features - Performance **Survey Management** - Survey Builder - Question Types - Templates - Survey Distribution **Functionality** - Customized Branding - Application Templates **Customization** - Custom Fields - Conditional Logic - Multi-page Forms - Design **Agentic AI - Lead Capture** - Cross-system Integration - Proactive Assistance **Agentic AI - Salesforce AppExchange Apps** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **User Interface Design** - WYSIWYG Editor - Customized Branding - App Templates - Workflow Management **Data Capture** - Mobile - Websites - Social Media - Data **Survey Customization** - Branching/Skip Logic - Branding - Multimedia Support - Multilingual Surveys **Data Control** - Data Migration - Data Synchronization - Data Security **Additional Functionality** - Embedded Forms - Offline Capability - Notifications - Payments **Data Control** - Data Migration - Data Synchronization - Data Security **Analytics** - Export/Import - Reporting **Survey Insights** - Reporting & Analytics - BI Tools Integration - Data Exporting - Permissions **Agentic AI - Drag and Drop App Builder** - Adaptive Learning - Natural Language Interaction - Proactive Assistance **Publishing** - Application Deployment - Platform Compatibility - Lifecycle Management **Customization** - Forms - Personalization - Templates - Integration **Agentic AI - No-Code Development Platforms** - Adaptive Learning - Natural Language Interaction - Proactive Assistance **Agentic AI - Survey** - Adaptive Learning - Proactive Assistance - Decision Making ## Top FormAssembly Alternatives - [Jotform](https://www.g2.com/products/jotform/reviews) - 4.7/5.0 (5,007 reviews) - [Typeform](https://www.g2.com/products/typeform/reviews) - 4.5/5.0 (977 reviews) - [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) - 4.4/5.0 (23,209 reviews)