![Matvey G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Matvey G.")
MG

Matvey G.

CRM Marketer

Mid-Market (51-1000 emp.)

5/26/2026

"Exceptional Support, Easy Email Editor, and Great Value"

4/5

What do you like best about eSputnik?

What I like most is the service support. I've worked with many CDP and ESP systems, but only here have I found specialists who truly understand the product and strive to find the best solutions for the client, not for themselves.

I appreciate that the manager listens to our problems and understands that any initiative or integration takes time.

In second place I would put the convenient email newsletter editor, which allows you to quickly build and test communications. No third-party application or help from a technical specialist with HTML is needed.

Third place goes to the reasonable pricing for services. When purchasing a large package for six months, you get a good discount, which has a positive impact on CRM marketing economics. Review collected by and hosted on G2.com.

What do you dislike about eSputnik?

The service has room to grow, and most of its shortcomings lie in small UX/UI details:

It's annoying that exporting contact data is done via email and takes a lot of time. I'd love to have some kind of window where you click a button and download the file, instead of sitting by your inbox waiting.

The CDP structure. After a year of working with it, I still get lost in the tabs, because the entities are divided in a very strange way. For example, there are "Messages" and there are "Mailings." Under Messages there is "Statistics," and under Mailings there are "Reports." Statistics covers database metrics, while Reports cover metrics for specific sends. Why it's set up this way is unclear — many sections and functions could be merged under a single tab without changing anything essential, but the interface would become much cleaner.

I don't like that I can't set up an A/B test for an email directly from the sending interface — I have to manually split the mailing group into two subgroups and make two separate sends at once.

Testing communications isn't always convenient either. For example, web push notifications can only be sent to yourself, not to colleagues. Testing requires creating a new segment.

Overall, there are quite a few of these little things — they're like a splinter: you can live with it, but it's unpleasant. Review collected by and hosted on G2.com.

What problems is eSputnik solving and how is that benefiting you?

Like any B2B SaaS — they solve a problem that would cost us more to solve on our own: building an in-house system for database segmentation and preparing campaigns for mass and automated sends. Review collected by and hosted on G2.com.

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