Before Driftrock, we manually uploaded audiences to our campaigns. Driftrock has cut down on time spent on campaign audience work on the daily. Another bonus is that Driftrock is so quick to alert you when something has disconnected and not working, which our previous vendor did not do. Review collected by and hosted on G2.com.

Driftrock charges by record, which if you're a news organization, is difficult to manage. We've had to cut some audiences because of this to ensure we're not jumping up in price. Review collected by and hosted on G2.com.