Elizabeth L.
EL
Founder
Consulting
Small-Business (50 or fewer emp.)
"Unexpectedly Strong AI Visibility for a Small Consultancy"
5/5
What do you like best about Digital Reference?

Most professional profiles are just resumes with better formatting โ€” the same bullet points, the same job titles, the same "responsible for X." Digital Reference does something different: it asks what you actually accomplished. What was the impact? What changed because you were in the room? What skills showed up when it mattered? That reframing is genuinely refreshing, and I think it produces a much more honest and useful picture of what someone brings to the table. I also noticed a real lift in AI visibility for Northlight Advisory Services after adding our listing โ€” Google AI Overviews and ChatGPT answers started surfacing us consistently, with direct links back to our feature. That kind of AEO/GEO traction is hard to build and this delivered it passively. Review collected by and hosted on G2.com.

What do you dislike about Digital Reference?

Profiles don't currently surface the lists or features you've been included in on the platform. If I've been named to a "founders to watch" list or featured in an article, that context doesn't connect back to my profile. A simple "featured in X" or "listed on Y" would meaningfully elevate what profiles communicate about a person. Review collected by and hosted on G2.com.

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