G2

LV

Loganathan V.

MIS - Infrastructure Support Engineer

Mid-Market (51-1000 emp.)

10/14/2024

"CallTrackingMetrics: A Strong Solution for Optimizing Call Tracking and Marketing Performance"

4.5/5

What do you like best about CTM?

I would say that their routing features have improved a lot in the recent years. Now setting up an IVR menu and smart routing makes it easy for the team members to get the right amount of calls.

We started using their speech to text transcriptions and keyword spotting. Instead of listening to audio for hours, we use the transcript scan. Review collected by and hosted on G2.com.

What do you dislike about CTM?

Because costs are split across tracking numbers, minutes, texts and premium features, it's a bit difficult to easily forecast or audit our monthly expenses.

For those managing multiple sub accounts or websites like us, pulling a single unified report is still a bit tedieous without constantly switching back and forth. Review collected by and hosted on G2.com.

What problems is CTM solving and how is that benefiting you?

We struggled to identify which marketing channels were driving calls and leads. CallTrackingMetrics provides clear insights into where our calls are coming from.

Before using CallTrackingMetrics it was difficult to organize and followup with leads effciently. Now with call tracking and CRM integration, our sales team can easily manage leads and followup. Review collected by and hosted on G2.com.

Response from Andrew Clark of CTM (formerly...

edit

Thanks for taking the time to update your review.