# Casted Reviews **Vendor:** Casted **Category:** [Podcast Hosting Platforms](https://www.g2.com/categories/podcast-hosting) **Average Rating:** 4.7/5.0 **Total Reviews:** 25 ## About Casted Casted is the only content marketing platform built to empower marketers to access, amplify, and attribute their podcast content to fuel their content marketing strategy. With Casted, marketers can harness the power of conversation to create rich, relevant, expert-driven content that serves a purpose and delivers results. Leading companies with brand podcasts, including Drift, Sumo Logic, and LogicGate, trust Casted’s platform to amplify the conversations as central parts of their marketing strategies. Based in Indianapolis, the company is backed by High Alpha Capital, Elevate Ventures, Tappan Hill Ventures and more. Learn more at casted.us or Twitter @gocasted. ## Casted Reviews ### 1. Innovative platform for podcasting - help generate reusable content across media **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** July 05, 2023 **What do you like best about Casted?** Build in features to engage your audience such as: * highlights (allow audiences to jump to specific sections) * transcript (human and AI that increase your SEO as well as allow you to capture your podcast content easily) * creation of audiogram / videogram of highlighted sections that makes it super easy to reuse the content in small and consumable ways * highly engaged team that soaks in your suggestions and continue to improve the platform **What do you dislike about Casted?** Nothing is perfect to start; however, the Casted team quickly responds via support tickets or contacts. They welcome and take feedback on how to improve all the time, and the support experience is one of the best in the industry. **What problems is Casted solving and how is that benefiting you?** Hosting the podcast, gathering metrics and creating reusable content that I can use in different social media channels. ### 2. Justify your podcast with ROI **Rating:** 5.0/5.0 stars **Reviewed by:** Nate S. | Head of Community, Small-Business (50 or fewer emp.) **Reviewed Date:** April 07, 2023 **What do you like best about Casted?** I love how I can track all of our metrics for all of our shows in one easy place and they make publishing a breeze.But what I love the most, is as someone who's role is tied to revenue, I can check out what organizations are listening to our podcast and then work to build sales momentum within those. Talk about a home run! **What do you dislike about Casted?** We had a few hiccups early on combining our SEO strategy with the pages Casted spins up for shows. We want podcast traffic to blog posts to add to our overall SEO strategy. We were able to work out a custom solution but that was a hurdle early on. **What problems is Casted solving and how is that benefiting you?** Casted is helping us get our podcasts out to the public quicker and track the ROI that these shows have on our actual business. They are providing data and analytics across all platforms in one easy place. **Official Response from Kate DeGroot:** > Hey Nate! Thanks so much for your feedback about Casted. Thanks to your suggestions, we have some new functions in development to make your SEO strategies come to life within Casted! ### 3. The only way to amplify your video and audio podcasts **Rating:** 5.0/5.0 stars **Reviewed by:** Jon M. | Chief Content Creator, Small-Business (50 or fewer emp.) **Reviewed Date:** January 19, 2023 **What do you like best about Casted?** The Casted UI is full of features that allow us to promote our podcasts quickly and socially. From creating transcript clips and sharing them using video/audiogram templates already provided to a fully customizable website for our podcast items or collections. **What do you dislike about Casted?** I honestly can't think of anything I dislike about Casted. It does everything I need it to do providing my listeners with a better overall listening experience thanks to Casted. **What problems is Casted solving and how is that benefiting you?** Casted solves the problem of entrepreneurs that are doing everything themselves. Not enough time or we are spending too much time trying to promote our content socially. Typically I spent about 2 hours a day, creating highlights of podcasts and then posting them socially. Casted allows me to fully host my podcast or integrate with an existing RSS feed. From there, I highlight the transcript or quote I'd like to share, Click create, share with a link, download, or even embed it. Casted probably saves me six (6) hours a week preparing and sharing my content socially. ### 4. Casted is an ideal repository to upload, search and distribute content to be tracked back to ROI **Rating:** 5.0/5.0 stars **Reviewed by:** Julian A. L. | Member, Small-Business (50 or fewer emp.) **Reviewed Date:** January 18, 2023 **What do you like best about Casted?** The ability to take existing audio and video content and have it transcribed immediately enables multiple functions within our organization to distribute content that typically would live in a silo. Marketing, sales, and customer experience teams now have access to the same thought-leading content that can unlock new business and grow existing partnerships. **What do you dislike about Casted?** To use Casted to the fullest extent, we need to build a team internally or hire an external team to fuel our content engine. It's a great problem to have because once we get the right content engine in place, we'll be able to expand the life of each piece of content we create. **What problems is Casted solving and how is that benefiting you?** Content that would typically live at the top of our Marketing funnel is now trackable to activity at the bottom of the funnel. We can answer the question of whether or not our ideal customer is engaging with the content we produce and does it lead to closed won business. ### 5. Powerful tool for small marketing team with big dreams **Rating:** 4.5/5.0 stars **Reviewed by:** Kira S. | Senior Marketing Coordinator, Mid-Market (51-1000 emp.) **Reviewed Date:** January 18, 2023 **What do you like best about Casted?** As a content creator, I love the ability to take long form content and make it digestible for all types of consumption with written and visual aspects. Their automated transcription adds a needed accessibility while also supporting our SEO. I love that when sharing individual clips or sections from a longer form video or podcast, I can cater to my audience. They will receive the clip, the long form video, the other short clips, a transcript, and ways to contact other people while still answering their questions quickly and efficiently. **What do you dislike about Casted?** The least helpful part of Casted just comes with the growing pains as a start-up. Sometimes there is something a little off or not working properly and I have to contact their support team. However, they usually are quick to respond and help with the issues! Other than the fact that it is a powerful tool and takes some time to understand how to maximize, most of the tool is pretty intuitive which is helpful even when problems do arise, sometimes it is possible to make a bandaid fix while the issue is with the support team. **What problems is Casted solving and how is that benefiting you?** The main problem that Casted solves for me and the company is allowing for greater amplification. Since I am a sole producer at my company, greater amplification allows for the content created to get more use before it becomes stale. That way, I can have some breathing room and focus on other aspects of my role rather than constantly producing content that might only get sent out in one way on one platform. Casted brings the power of a larger content team to the single producer. Now that we have been using Casted for a while, the insights and data are incredible. Initially, Casted was mostly a tool for content amplification but now we are actually using Casted to make informed marketing decisions throughout all aspects of the team and organization. ### 6. Could not run our podcasts without Casted! **Rating:** 5.0/5.0 stars **Reviewed by:** Kelly M. | Director, Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** February 24, 2023 **What do you like best about Casted?** The Casted platform is intuitive and makes it easy enough for any marketer to upload, edit and publish episodes. The amount of customization available is helpful, too. Beyond the tool itself, our customer success team is incredibly knowledgeable and always willing to jump in to help or provide feedback. **What do you dislike about Casted?** I can't think of any downsides I have personally come across with Casted. **What problems is Casted solving and how is that benefiting you?** Casted helps us streamline the management of our internal and external podcasts. We're able to publish, edit, promote and distribute our episodes much more efficiently with this platform. ### 7. Casted will help you take your show to the next level **Rating:** 4.5/5.0 stars **Reviewed by:** Zac D. | Principal, Mid-Market (51-1000 emp.) **Reviewed Date:** January 19, 2023 **What do you like best about Casted?** Casted has made our product, deployment and promotion so much easier. We would need a full-time team to get the benefits that Casted gives us in one platform. **What do you dislike about Casted?** The price jump from a typical podcast hosting platform is quite high. However if you compared that to human costs for the outputs, it's a deal. **What problems is Casted solving and how is that benefiting you?** Our podcast is only part of our marketing strategy and it's not a core element. Casted allows us to have a higher quality perception without a huge team. ### 8. Great people, great product, great experience **Rating:** 5.0/5.0 stars **Reviewed by:** Ola J. | Marketing Director, Small-Business (50 or fewer emp.) **Reviewed Date:** March 29, 2023 **What do you like best about Casted?** There are no downsides to Casted, working with the team is an utter joy. **What do you dislike about Casted?** No real downsides. It's a solid product. **What problems is Casted solving and how is that benefiting you?** Casted provides a home for our podcast and webinar series. ### 9. Casted is cool **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** January 18, 2023 **What do you like best about Casted?** Metrics! The amount of data within Casted's platform is awesome for marketers and beyond. **What do you dislike about Casted?** The customization for the landing pages & assets Casted creates is basically non-existent. If brand consistency is super important to you, this becomes a problem. **What problems is Casted solving and how is that benefiting you?** Combining all podcast metrics into one platform—before I was doing a lot of data manipulation by hand, and gathering them from all different sources. The amount of data they have in one place is a time saver. ### 10. Casted, MVP of Our Content Strategy **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** July 14, 2022 **What do you like best about Casted?** Casted has made content distribution so easy with the audio/videograms. I'm no longer having to use an assortment of tools to create visually compelling imagery -- and I save so much time. Even better, their managed services are where the money's at. We've developed a great relationship with our contact, who has become an incredibly valuable extension of our team. I also appreciate the team's openness to receiving feedback and the new innovations we've seen added in the short time we've been on the platform. **What do you dislike about Casted?** There's nothing I vehemently dislike about Casted. It would be great to see improvements around sales enablement and making it easier for the rest of our organization to use clips in their outreach. **What problems is Casted solving and how is that benefiting you?** Casted makes it easier to repurpose our video and audio content, saving us time and resources. For example, I have a library of content clips and audiograms to quickly put out a social post or put together a show notes blog with a transcript I can trust is accurate. ## Casted Discussions - [What is Casted used for?](https://www.g2.com/discussions/what-is-casted-used-for) - [View Casted pricing details and edition comparison](https://www.g2.com/products/casted/reviews/casted-review-7614879?section=pricing&secure%5Bexpires_at%5D=2026-05-31+12%3A14%3A59+-0500&secure%5Bsession_id%5D=ad6ab1b6-8202-45d3-a151-40d9aeb11bc0&secure%5Btoken%5D=056eabcd1c03e83250abc8ef4f973529a1f1ce8ac999264d36150e3153b5c6d7&format=llm_user) ## Casted Features **Software Options** - Hosted Platform - Social Media Stream - Multi-Platform Streaming - Embeddable **Hosting** - Video player - Profile channel - Live streaming **Internet** - Unlimited Uploads - Unlimited Downloads - Unlimited Bandwidth - Website **Customization** - Branding - Customizable Thumbnails - Custom Metadata - Annotations **Audience Tools** - Pause **Management** - Video management - Distribution - Private upload **Podcast Tools** - Tags - Calls to Action - Custom Branding **Organization** - Availability Scheduling - Workflows - Playlists - Deep Search - Analytics - Permissions **Streamer Tools** - Highlight Clips - Video Archive - Analytics - Monetization Options **Marketing** - Monetization - Engagement tools - SEO - Social sharing **Agentic AI - Video CMS** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance **Customization** - Website - Calls to Action - Custom Branding **Integrations** - Social Media Integration - Software Integrations **Insights** - Analytics - Integrations **Monetization** - Advertising **Agentic AI - Live Stream** - Cross-system Integration - Adaptive Learning **Generative AI** - AI Text-to-Image - AI Text-to-Video - AI Text-to-3D **Agentic AI - Webinar** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Natural Language Interaction - Proactive Assistance **Other Functionality** - Unlimited Downloads - Unlimited Bandwidth - Tags - Performance - Private Podcast - Video Podcast - Embed on websites **Platform** - Content organization - Video editing - Analytics - User engagement - Integrations - Live streaming **Security** - Encoding and transcoding - Security and privacy **Agentic AI - Podcast Hosting** - Autonomous Task Execution - Natural Language Interaction - Proactive Assistance **Agentic AI - Video Hosting** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Natural Language Interaction - Proactive Assistance ## Top Casted Alternatives - [Wistia](https://www.g2.com/products/wistia/reviews) - 4.6/5.0 (1,076 reviews) - [Hippo Video](https://www.g2.com/products/hippo-video-hippo-video/reviews) - 4.5/5.0 (734 reviews) - [Loom](https://www.g2.com/products/atlassian-loom/reviews) - 4.7/5.0 (2,395 reviews)