--- title: CANDDi Reviews meta_title: 'CANDDi Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 95 reviews by the users' company size, role or industry to find out how CANDDi works for a business like yours. aggregate_rating: rating_value: 4.6 review_count: 95 scale: '5' date_modified: '2026-07-17' parent_category: name: Lead Generation url: https://www.g2.com/categories/lead-generation --- # CANDDi Reviews **Vendor:** Campaign and Digital Intelligence Ltd **Category:** [Visitor Identification Software](https://www.g2.com/categories/visitor-identification) **Average Rating:** 4.6/5.0 **Total Reviews:** 95 ## About CANDDi 98% of the prospects who visit your website will never get in touch. What if you could identify these people, reach out, and close the deal? CANDDi is a website visitor tracking tool that helps reveal which COMPANIES and INDIVIDUALS are browsing your website. We go beyond just the ‘company-level tracking’ offered by other tools on the market, meaning you get maximum visibility over your sales and marketing funnels. But don’t take our word for it; we offer a 30-day free trial so that you can really test CANDDi and see if it’s the right tool for your business! Once you’ve added our tracking code to your website, you’ll work with our amazing customer success team. They will guide you through CANDDi and help you select the features that are going to shorten your sales cycle, gain a deeper understanding of your digital marketing efforts, and prioritize your time more effectively. CANDDi doesn’t just tell you which companies have visited your website... CANDDi fits into your processes so that you can act on that information and close that deal. ## CANDDi Pros & Cons **What users like:** - Users appreciate the **ease of use** of CANDDi, finding it simple and well-organized for all team members. (10 reviews) - Users commend Canddi for its **excellent customer support** , providing seamless assistance and valuable insights during inquiries. (7 reviews) - Users highlight CANDDi's **exceptional visitor identification features** , which significantly enhance lead generation and marketing effectiveness. (5 reviews) - Users value CANDDi for its **exceptional lead generation capabilities** , providing insights that enhance targeting and conversion efforts. (5 reviews) - Users love CANDDi for its **powerful visitor identification features** and seamless integration, enhancing lead generation significantly. (3 reviews) - Users value the **detailed visitor insights** provided by CANDDi, enhancing lead generation and targeted outreach efforts. (3 reviews) - Users value the **accurate data** provided by CANDDi, enhancing their ability to target and engage potential leads effectively. (2 reviews) - Affordable (2 reviews) - Buyer Intent (2 reviews) - Contact Information (2 reviews) **What users dislike:** - Users find the **frustrating user experience** with CANDDi, noting confusion and issues with data tracking and integration. (3 reviews) - Users have noted that **data accuracy** can be inconsistent with CANDDi, affecting the reliability of visitor information. (2 reviews) - Users report **inaccurate data** from CANDDi, leading to missed opportunities and discrepancies in visitor information. (2 reviews) - Users find CANDDi's interface **not intuitive** , leading to confusion and challenging navigation for new users. (2 reviews) - Users experience **slow loading times** with CANDDi, particularly during high traffic periods, but view it as a manageable issue. (2 reviews) - Slow Performance (2 reviews) - Slow Speed (2 reviews) - Data Inaccuracy (1 reviews) - Delays (1 reviews) - Inaccurate Company Information (1 reviews) ## CANDDi Reviews ### 1. A great tool for identifying the PEOPLE visiting your website **Rating:** 1.5/5.0 stars **Reviewed by:** Verified User in Events Services | Mid-Market (51-1000 emp.) **Reviewed Date:** November 16, 2022 **What do you like best about CANDDi?** Disregard all reviews before July last year as LeadInfo does not offer the same service as Canddi used to before its acquistion. For this, you need https://www.go-data.com/products/go-track which is the old product that helped us to identify both the companies and, most importantly, the people that were visiting our website and track them around the site allowing us to know the channel that has brought them to us, their route around the site and the point that they leave. **What do you dislike about CANDDi?** There is not much to dislike. Small things that were missing have quickly been added by the development team to overcome and improve the product **What problems is CANDDi solving and how is that benefiting you?** Knowing which companies were visiting our website was useful but not as much as tracking specfic individuals. Our marketing could then identify what marketing activities worked best. Identifying the people on the site has allowed us to retarget them if they do not complete their registration for our events. This functionality no longer exists in Canddi. ### 2. big fan of Canddi software **Rating:** 5.0/5.0 stars **Reviewed by:** Adrian T. | Managing Partner, Small-Business (50 or fewer emp.) **Reviewed Date:** September 28, 2024 **What do you like best about CANDDi?** Our team has been using CANDDi software for a couple of months now, and we are very happy with the service. It offers a great set of features to identify visitors to our website, whether by company or by fully identifying the individual. The Marketing and Sales teams are particularly pleased with these capabilities. It was also very easy to set up and to train new employees to use it, which we appreciate. Additionally, the support has always been top-notch, and we think the quality-to-price ratio is brilliant. We'll definitely keep using it and recommend it to all our friends. **What do you dislike about CANDDi?** We had a blog post recently that went viral and exceeded our expectations in the surge of traffic that our blog received. Canddi was loading a bit slow during that week, but I'm not surprised, nobody in our team expected that kind of traffic on our blog anyway. In the end this is a good problem to have and I'm sure it can be worked on it. **What problems is CANDDi solving and how is that benefiting you?** Identifying visitors Linekdin messaging ### 3. Canddi: Streamlining Lead Tracking and Enhancing Prospect Insights **Rating:** 5.0/5.0 stars **Reviewed by:** daisy E. | Data and CRM Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** September 26, 2024 **What do you like best about CANDDi?** Canddi has significantly improved our ability to gather insights on website tracking and email marketing performance. One of the standout features that initially drew us to the product was the sophisticated filtering of spam and bot clicks, which has saved us a considerable amount of time on manual processes. The system works seamlessly, allowing us to focus on real leads. We also appreciate how Canddi makes it easy to identify and segment inquiries, giving us a clearer view of our data. This segmentation has been crucial for understanding the intent behind each inquiry, helping us tailor our approach more effectively. The customer support from Canddi has been top-notch. Lewis, our account manager, has consistently gone above and beyond to help us segment our streams across different campaigns and build customized dashboards. He’s even joined multiple calls with team members at Mitigo, always explaining the product in detail and sharing valuable insights based on his experience with other clients. Thanks to Lewis’ professionalism and guidance, we’ve been able to integrate Canddi into our Salesforce workflow, using it to create intent list views. It’s now an essential part of our process for filtering high-intent leads to our BDRs, helping to drive more appointments and conversions. Overall, Canddi has become an integral tool for our lead generation and tracking efforts, and we couldn’t be happier with the results! **What do you dislike about CANDDi?** There is nothing we dislike about Canddi. **What problems is CANDDi solving and how is that benefiting you?** Canddi is addressing several key challenges for us: Firstly, it effectively tackles the issue of spam and bot clicks, which has significantly improved the quality of our data. By accurately identifying genuine visitors, Canddi enables us to build intent list views for our Business Development Representatives (BDRs). This functionality would be unavailable without Canddi, which adds immense value to our outreach efforts. Additionally, knowing that we have legitimate leads during cold outreach has boosted the motivation of our BDRs. They can now classify these leads as inbound, enhancing their confidence in booking and closing meetings. Furthermore, the user interface of Canddi is intuitive and easy to navigate, allowing multiple users to access the platform seamlessly. This collaborative aspect enhances our team's efficiency and ensures everyone can leverage the insights provided. In summary, Canddi is not only improving our lead identification process but also fostering a more motivated sales team, ultimately driving better results for our business. ### 4. Enhancing our lead generation and marketing efficiency. **Rating:** 4.5/5.0 stars **Reviewed by:** Amelia B. | Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** September 26, 2024 **What do you like best about CANDDi?** Since integrating CANDDi into our marketing strategy, we've seen significant improvements in visibility and overall performance. The tool provides detailed insights into website visitors, allowing us to track potential leads and understand their behaviour in real time. This visibility has helped us streamline our lead generation process, enabling more targeted and personalised outreach. CANDDi's data-driven features have also allowed us to adjust our marketing strategies on the go, refining campaigns for maximum impact. We can now focus on high-potential prospects, optimising our efforts and resources where they matter most. We have received excellent in-house support from Lewis Kittle, who made the whole onboarding and time on the platform easy, and enjoyable. **What do you dislike about CANDDi?** While CANDDi has been a valuable tool for lead generation, there are a few areas where we feel it could improve. The volume of data provided can feel overwhelming at times, making it difficult to sift through and focus on the most relevant information. Lastly, some integrations with other marketing platforms could be more seamless, requiring more manual effort than we'd like for full optimization. **What problems is CANDDi solving and how is that benefiting you?** CANDDi is solving key challenges around lead visibility and marketing efficiency. By providing detailed insights into who visits our website and their behavior, we can identify high-potential leads and target them more effectively. This has streamlined our lead qualification process, reducing time spent on cold leads and focusing efforts where they matter most. ### 5. Excellent product, excellent support given **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** November 28, 2022 **What do you like best about CANDDi?** Really useful to see who is interacting with my emails and the site in general. Enables me to pounce on prospects at an early stage of interest. Makes following up so much easier and gives me a real insight into what in particular is interesting a prospect. Canddi is mostly easy to use. When I need help, the support I receive is excellent and this is really important to me because I am not a technical person. if I have any issue I can get in touch immediately and things are always resolved really quickly. Lewis in particular always responds to my questions and is so helpful in explaining things, very patiently, to me. He also follows up to check whatever has been explained or added, has been resolved or implemented successfully. **What do you dislike about CANDDi?** Nothing really, other than I wish I was more technically capable to get the most benefit from it. **What problems is CANDDi solving and how is that benefiting you?** Without Canddi I have no way of knowing what subjects interest prospects or how they respond to campaigns/contact. ### 6. The power of Canddi for a Business **Rating:** 5.0/5.0 stars **Reviewed by:** Keara P. | Data marketer, Small-Business (50 or fewer emp.) **Reviewed Date:** September 26, 2024 **What do you like best about CANDDi?** The easy help you can get from the support team, I started the business at the beginning of the year and Lewis K has helped me understandng the use of Canddi and all the benefits our business can gain from it. He has also been there to answer any random questions I have very quickly, his explanations have also made it easy for me to explain to my colleagues answers to questions they have about Canddi. -Making streams. - I use Canddi every day to help with any forms filled out on the website. - easy to use and to understand. **What do you dislike about CANDDi?** - no data can be caught in a stream before the date the stream was made. **What problems is CANDDi solving and how is that benefiting you?** Canddi has helped us learn the user's journey and be a second backup when we have problems with users' form submissions when it comes to form failures. ### 7. CANDDi is great for new customer discovery **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Mechanical or Industrial Engineering | Mid-Market (51-1000 emp.) **Reviewed Date:** September 26, 2024 **What do you like best about CANDDi?** CANDDI allows us to see what our customers are looking at online, giving us the opportunity to support them further in their search for the right solution. We use it on a daily basis to look for new customers and reach out. It provides general information on a customer. **What do you dislike about CANDDi?** Even though we've been told that CANDDi uses companies house for addresses, we often find opportunities are missed when the address CANDDi provides aren't the same as the company house. Sometimes, the business CANDDi shows is entirely different from the links it gives you. **What problems is CANDDi solving and how is that benefiting you?** After Lewis showed us the handy ability of exporting the streams onto a spreadsheet, I found it much easier to filter out the accounts that aren't neccessary to focus on, and reach out to customers who may not be using our services as frequently as they use our websites. ### 8. Its OK **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** January 31, 2025 **What do you like best about CANDDi?** Email tracking , and creating links to track from PDFs, linkedin i think can be used well too **What do you dislike about CANDDi?** Ease of use, its abit confusing, Linkedin i would like to put links in posts to track but seems very unreliable **What problems is CANDDi solving and how is that benefiting you?** not too much, alot of tracking locates wrong countries. Email tracking really to see someone looked at emails ### 9. Great insight to visitor's activity on our website! **Rating:** 4.5/5.0 stars **Reviewed by:** Rebecca H. | Marketing Assistant, Small-Business (50 or fewer emp.) **Reviewed Date:** September 26, 2024 **What do you like best about CANDDi?** Really good at tracking new visitors that come to our website. You can see all the fine details of the visitor's activity. Very easy to use, and great user interface. Customer support is always fantastic - shout out to Lewis :) **What do you dislike about CANDDi?** Sometimes the information about the visitor isn't always accurate unfortunately. Bots can also slip through sometimes when they should be in the exclude stream. **What problems is CANDDi solving and how is that benefiting you?** Improving accuracy of data identified. ### 10. Working with Tim and Lewis at Canddi is like an extension to your own team. **Rating:** 4.5/5.0 stars **Reviewed by:** Jules Q. | Director UK, Small-Business (50 or fewer emp.) **Reviewed Date:** September 30, 2024 **What do you like best about CANDDi?** Seamless, engaging and technical support on speed dial. **What do you dislike about CANDDi?** I cannot say I have experienced a downside to using Canddi, once our clients see the benefits in real-time sales follow-ups, rather than Google Analytic/numeric reporting alone they are brought into the obvious benefits. **What problems is CANDDi solving and how is that benefiting you?** Improving campaign identification and customer insights. When clients sales teams see named identified individuals rather than statistics alone you can meaningfully demonstrate and measure ROI. ## CANDDi Discussions - [What is CANDDi used for?](https://www.g2.com/discussions/what-is-canddi-used-for) - [View CANDDi pricing details and edition comparison](https://www.g2.com/products/canddi/reviews/canddi-review-5208319?section=pricing&secure%5Bexpires_at%5D=2026-07-17+20%3A59%3A30+-0500&secure%5Bsession_id%5D=1e417672-be9b-44bc-a7a6-dffd06fd16c9&secure%5Btoken%5D=530638b20c416ea8bc2f96a43826e6e8380cda8c17a77e91a285b72ea3b9b2e5&format=llm_user) ## CANDDi Features **Lead Generation** - Lead Builder - CRM Integration - Marketing Automation Integration - Social Media Integration - Data Import & Export Tools **Lead Monitoring** - Features - Performance - Identification **Agentic AI - Visitor Identification** - Cross-system Integration **Agentic AI - Lead Capture** - Cross-system Integration - Proactive Assistance **Data Capture** - Mobile - Websites - Social Media - Data **Analytics** - Export/Import - Reporting **Customization** - Forms - Personalization - Templates - Integration ## Top CANDDi Alternatives - [Lead Forensics](https://www.g2.com/products/lead-forensics/reviews) - 4.4/5.0 (1,139 reviews) - [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) - 4.5/5.0 (8,876 reviews) - [Leadfeeder](https://www.g2.com/products/leadfeeder/reviews)