# Calltouch Reviews **Vendor:** Calltouch **Category:** [Inbound Call Tracking Software](https://www.g2.com/categories/inbound-call-tracking) **Average Rating:** 4.4/5.0 **Total Reviews:** 28 ## About Calltouch Calltouch is an omnichannel marketing platform. We help to engage, convert and analyze your clients. Calltouch provides a call tracking service that gives all the information on the ads efficiency. Due to call tracking service you can divide all the ads to those that drive sales and to those that spend the budget. Call tracking helps to evaluate the channels and ads that are worth scaling and the others that are to be disabled. Prices starting at $60.00 per month Standart - End-to-end analytics for SME - Dynamic and static call tracking Calls journal Calls tagging - Keyword specification - Website goals and orders tracking - Detailed reports, sales funnel and ROI - Ad platforms and CRM systems integration - Full customers support ## Calltouch Pros & Cons **What users like:** - Users value the **call tracking capabilities** of Calltouch, enhancing ROI measurement and marketing analytics effectively. (7 reviews) - Users appreciate the **ease of use** of Calltouch, finding its interface straightforward for tracking and analytics. (6 reviews) - Users benefit from **automated reporting and dashboards** , streamlining ROI measurement and marketing analytics effectively. (5 reviews) - Users value the **easy setup** of Calltouch, enabling quick implementation without the need for extensive training. (4 reviews) - Users find Calltouch **very helpful** in tracking campaigns and measuring ROI, enhancing marketing effectiveness significantly. (4 reviews) - Insights (3 reviews) - Users value the **ad tracking capabilities** of Calltouch, effectively identifying successful ads and campaigns. (2 reviews) - Users value **attribution tracking** as it effectively identifies successful ads, keywords, and campaigns that drive calls and leads. (2 reviews) - Automation (2 reviews) - CRM Integration (2 reviews) **What users dislike:** - Users find the **limited integration capabilities** with external CRMs a significant drawback for seamless data exchange. (4 reviews) - Users find Calltouch has **limited features** , making it challenging for teams needing robust automation and integration options. (4 reviews) - Users find the **limited integration capabilities** of Calltouch a drawback for seamless data exchange with CRM systems. (4 reviews) - Users find the **learning curve steep** , with features that require time to master and less intuitive design impacting usability. (2 reviews) - Users find the **outdated interface** of Calltouch less intuitive, impacting ease of use and overall functionality. (2 reviews) - Steep Learning Curve (2 reviews) - Dashboard Issues (1 reviews) - Expensive (1 reviews) - Expensive Pricing (1 reviews) - Inaccurate Reporting (1 reviews) ## Calltouch Reviews ### 1. Useful Tool for Call Tracking and Lead Analysis **Rating:** 4.5/5.0 stars **Reviewed by:** Deepak s. | Associate Software Engineer, Mid-Market (51-1000 emp.) **Reviewed Date:** January 09, 2026 **What do you like best about Calltouch?** Calltouch is easy to use and doesn’t need much training. The setup is straightforward, and we were able to start using it quickly. It has good features for call tracking and analytics, which we use regularly for monitoring leads and performance. Integration with other tools like CRM and marketing platforms is smooth. Customer support is responsive and helps resolve issues on time. **What do you dislike about Calltouch?** Some reports and advanced features are a bit difficult to understand at first and could be more user-friendly. Occasionally, the dashboard feels cluttered when handling a large number of calls. Also, adding more customization options and improving documentation would make the tool even better. **What problems is Calltouch solving and how is that benefiting you?** Calltouch helps us track and analyse incoming calls from different marketing channels, which was difficult earlier. It solves the problem of not knowing where leads are coming from and how calls are performing. With clear call data and reports, we can understand customer behaviour better and improve our marketing decisions. This helps in better lead quality, improved team performance, and overall better return on marketing spend. ### 2. Effortless Call Tracking with an Intuitive Interface **Rating:** 4.5/5.0 stars **Reviewed by:** Rabindra K. | Network Security Adminstrator, Computer & Network Security, Mid-Market (51-1000 emp.) **Reviewed Date:** January 10, 2026 **What do you like best about Calltouch?** What I like best about Calltouch is how super user-friendly it is the interface is clean and intuitive, making it a breeze to set up and track calls without any steep learning curve. It really shines in helping pinpoint exactly which ads and keywords are driving real leads and calls, so you can ditch the wasting money on crap campaigns. **What do you dislike about Calltouch?** One thing I dislike about Calltouch is the limited integrations it doesn't play nice with everything out there, so sometimes you gotta jump through hoops or use extra tools to connect it properly. **What problems is Calltouch solving and how is that benefiting you?** Calltouch mainly solves the headache of figuring out which ads actually bring in calls instead of just clicks, by giving precise tracking on leads from different sources. It benefits me big time by letting me cut waste on underperforming campaigns and pour more cash into what works, boosting our ROI without guessing games. ### 3. Powerful Call Tracking with Room for UI and Support Improvements **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** January 07, 2026 **What do you like best about Calltouch?** Calltouch delivers robust call tracking and analytics features that simplify measuring the effectiveness of marketing campaigns and inbound calls. The platform ensures dependable call attribution, real-time monitoring, and comprehensive reporting, all of which assist teams in gaining insights into customer behavior and return on investment. Implementation is fairly straightforward, with clear instructions for setting up on websites, configuring phone numbers, and integrating with CRMs. Since the platform centers on tracking and conversion insights, marketing and sales teams often use it frequently to analyze campaign results. **What do you dislike about Calltouch?** The user interface sometimes appears outdated and is less intuitive compared to more modern analytics tools, which can impact overall ease of use. Certain features, especially advanced attribution settings and reporting filters, require some time to learn and master. Additionally, customer support may be slow to respond or inconsistent, particularly outside of regular business hours. For teams seeking robust automation or sophisticated AI-driven insights, the available features might seem somewhat limited. **What problems is Calltouch solving and how is that benefiting you?** Calltouch is a dependable option for businesses seeking reliable call tracking and marketing attribution, especially when it comes to performance analysis. While it may not have the refinement of premium analytics suites, it effectively provides the essential tracking features that matter most. ### 4. Essential Tool for ROI Tracking and Marketing Analytics **Rating:** 4.5/5.0 stars **Reviewed by:** Shubham M. | Senior Consultant, Enterprise (> 1000 emp.) **Reviewed Date:** January 08, 2026 **What do you like best about Calltouch?** Calltouch helps in tracking incoming calls from the specific campaigns and keywords , Its very helpful for me in ROI measurement and marketing analytics **What do you dislike about Calltouch?** User interface seems to be very outdated and there are limited third party integrations feasibility **What problems is Calltouch solving and how is that benefiting you?** It helps me in improving the ROI measurement , give the detailed analysis of call data and recordings ### 5. Effortless Integration and User-Friendly Interface **Rating:** 4.0/5.0 stars **Reviewed by:** Krishna S. | Asst. Manager Cyber Security, Mid-Market (51-1000 emp.) **Reviewed Date:** January 07, 2026 **What do you like best about Calltouch?** Calltouch features a user-friendly interface and was straightforward to deploy in a production environment with minimal complications. **What do you dislike about Calltouch?** Calltouch offers only limited integration capabilities with external CRM systems. This restriction can be a drawback for users who rely on seamless data exchange between platforms. **What problems is Calltouch solving and how is that benefiting you?** Calltouch allows me to monitor all my advertisements and marketing campaigns for analytics purposes. ### 6. Time-Saving Reports, But Pricing Feels High for Small Firms **Rating:** 2.5/5.0 stars **Reviewed by:** Kashish S. | Payroll Associate, Mid-Market (51-1000 emp.) **Reviewed Date:** January 14, 2026 **What do you like best about Calltouch?** You get automated reports and dashboards, which saves time compared to doing manual tracking. **What do you dislike about Calltouch?** Small firms with limited call volume may find pricing high compared to the value they get. **What problems is Calltouch solving and how is that benefiting you?** Detailed Analytics Call Recording & Analysis Accurate Call Tracking Integration with Marketing Tools ### 7. Essential for Tracking Campaign Calls Effectively **Rating:** 4.5/5.0 stars **Reviewed by:** Shewta C. | Sales & CRM Expert, Small-Business (50 or fewer emp.) **Reviewed Date:** January 08, 2026 **What do you like best about Calltouch?** very helpful to identify the campaigns that generate calls **What do you dislike about Calltouch?** At times, the call log does not update in real time. **What problems is Calltouch solving and how is that benefiting you?** For generating leads through Google Ads, I used Calltouch, which assists with dynamic number insertion. ### 8. My experience using Calltouch Tracking **Rating:** 5.0/5.0 stars **Reviewed by:** Chad Lorenz U. | IT Admin, Small-Business (50 or fewer emp.) **Reviewed Date:** September 18, 2025 **What do you like best about Calltouch?** It helps me identify which ads, keywords, and campaigns generate calls and leads. **What do you dislike about Calltouch?** Nothing, calltouch provided all the needs of our company. **What problems is Calltouch solving and how is that benefiting you?** Before using calltouch the company is really not organize with the leads but the time we use it, it makes our job very easy. ### 9. Cool Stuff to Know about Anonymity and **Rating:** 5.0/5.0 stars **Reviewed by:** sarvesh k. | cybersecurity, Mid-Market (51-1000 emp.) **Reviewed Date:** October 27, 2023 **What do you like best about Calltouch?** It's very easy to use, User friendly and has lot of features to detect whether the person is impersonating or not. Implementation is very easy to process and integration with third party products are better. **What do you dislike about Calltouch?** i personally dont feel like disliking this product as it has better customer support functionalities. **What problems is Calltouch solving and how is that benefiting you?** So major problem like identifying the caller and getting anonymity detections for the impersonating person. So it will help to collect and register the logs by recording and letting us know who the person is talking behind that technology. ### 10. It’s a best thing to know who’s behind the calls **Rating:** 5.0/5.0 stars **Reviewed by:** Ankit A. | Mid-Market (51-1000 emp.) **Reviewed Date:** October 26, 2023 **What do you like best about Calltouch?** Best in analytics, it could be the good fit for integration with CRM and any sort of marketing tools. Also call recording facilities are there so it's the easiest way to collect proofs when needed **What do you dislike about Calltouch?** So as of now ! Personally I don't find anything which divert my mind to dislike this product **What problems is Calltouch solving and how is that benefiting you?** So calltouch call tracking is so user friendly also it sorted out each and every information about the caller. ## Calltouch Discussions - [What is Calltouch Call Tracking used for?](https://www.g2.com/discussions/what-is-calltouch-call-tracking-used-for) - [View Calltouch pricing details and edition comparison](https://www.g2.com/products/calltouch/reviews/calltouch-review-7638090?section=pricing&secure%5Bexpires_at%5D=2026-06-10+16%3A09%3A27+-0500&secure%5Bsession_id%5D=b2196537-86cb-4ad1-acc6-a10811ca7c3c&secure%5Btoken%5D=0cee8fa50c6bf8c798de2994e6eab12b90a3b83e1601abb2fea2e1aa0c00177f&format=llm_user) ## Calltouch Integrations - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) ## Calltouch Features **Text Messaging** - Bulk SMS - Two-Way Text Messaging - Text Scheduler - Automatic Replies - Automatic URL Shortening - MMS Marketing - Personalization - Transactional SMS **Phone Number Management** - Local Phone Numbers - Toll-Free Numbers - Port Existing Numbers **Marketing Operations** - ROI Tracking - Data Collection - Customer Insights - Multi-User Access - Spend Management - White Label **Tracking** - Visitor & Keyword Tracking - Dynamic Number Insertion - Multi-Channel Call Attribution **Analytics** - Call Data - Call Recording - Advanced Reporting - Conversation Intelligence **Campaign Activity** - Campaign Insights - Reports and Dashboards - Campaign Stickiness - Multichannel Tracking - Brand Optimization - Predictive Analytics **SMS Platform** - Reporting - Automation - White Label - Text-to-Landline - Short Codes - API Integration **Agentic AI - Marketing Analytics** - Autonomous Task Execution - Cross-system Integration - Proactive Assistance **Call Routing** - IVR - Call Scheduling - Geo-Routing **Administration** - Martech Integrations - Privacy, Security, and Compliance - Performance and Reliability **Agentic AI - SMS Marketing** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Natural Language Interaction - Proactive Assistance - Decision Making **Agentic AI - Inbound Call Tracking** - Autonomous Task Execution - Cross-system Integration - Proactive Assistance ## Top Calltouch Alternatives - [CallRail](https://www.g2.com/products/callrail/reviews) - 4.5/5.0 (1,627 reviews) - [CTM](https://www.g2.com/products/ctm-ctm/reviews) - 4.5/5.0 (724 reviews) - [Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews) - 4.4/5.0 (5,194 reviews)