![Alamgir H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alamgir H.") AH Alamgir H. Senior WordPress Engineer Information Technology and Services Mid-Market (51-1000 emp.) 7/23/2026 "WooCommerce data flows into Brevo without building another integration" 4.5/5 What do you like best about Brevo Marketing Platform? Brevo fits well into several of our WordPress projects because it solves more than the marketing side of email. The Brevo for WordPress plugin can also handle the routine transactional messages generated by the site, including password resets, comment notifications, and form emails. I prefer moving that responsibility away from the web server because many hosting environments are not designed to deliver email reliably, and their logs are usually not very helpful once something goes wrong. The setup is fairly practical. We choose the sender, run a test, and route messages through Brevo SMTP without rebuilding every plugin that already relies on wp\_mail(). On sites running contact forms, LearnDash, memberships, or registered-user workflows, that saves us from creating a separate delivery setup for every notification source. It also gives the team a common place to review transactional activity instead of jumping between WordPress, the hosting panel, and several external services just to confirm whether a message was actually delivered. Review collected by and hosted on G2.com. What do you dislike about Brevo Marketing Platform? Most of the serious issues we have seen were caused by the site configuration, domain authentication, or the way data moved between WooCommerce and Brevo, not by the platform constantly going down. Even so, I would not describe the integration as fully automatic. The synchronization is useful, but custom checkout fields, manually created orders, and data that needs to move back into WordPress still require attention. Review collected by and hosted on G2.com. What problems is Brevo Marketing Platform solving and how is that benefiting you? We worked on a WooCommerce store that changed hosting after several weeks of inconsistent customer emails. Orders appeared correctly in the admin panel, but some buyers never received their confirmations, and password-reset links were unreliable enough that support had started sending them manually. We installed Brevo for WooCommerce, enabled Brevo SMTP, authenticated the domain, and replaced the main messages with Brevo Email Templates. During testing, we found that a custom checkout plugin stored the phone number and customer type in fields the default synchronization did not recognize. We added those attributes through the Brevo API, enabled Brevo Tracker, and built an abandoned-cart Automation around cart\_updated, cart\_deleted, and order\_completed. The first version also picked up some orders created manually by the store team, which would have sent reminders to customers who had never abandoned a checkout. We added another condition and excluded those records before launch. Transactional webhooks were then connected to our logging system so we could detect bounces and blocks without waiting for the client to report that an email was missing. Brevo did not make WooCommerce data clean by itself, and the one-way parts of the synchronization still needed deliberate handling. What it changed was our ability to centralize delivery, give marketing control over campaigns and templates without touching code, and investigate email problems using actual delivery events instead of relying on the fact that wp\_mail() had returned true. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite See what 2481 reviewers think of Brevo Marketing Platform 4.5 out of 5 ยท Verified reviews from real users [ Read all reviews ](https://www.g2.com/products/brevo-marketing-platform/reviews)