Andrew B.

Global SEO/Digital Marketing Program Manager

Enterprise (> 1000 emp.)

7/18/2019

"A great tool"

3/5

What do you like best about Botify?

Botify is a tool which has an array of unique features that set it apart from other platforms. The log analyzer is one of the most thorough that I have ever seen and allows me to look at our website from both a technical perspective, as well as a content-based one. Review collected by and hosted on G2.com.

What do you dislike about Botify?

Botify suffers from the issue that many tools that pack a lot of punch do - it has a steep learning curve. It takes a lot of time to learn what the tool offers and also how to get the most out of it. Review collected by and hosted on G2.com.

Botify Reviews & Product Details

Botify’s leading agentic AI search technology and seasoned experts ensure every brand has the power to be found, both in traditional and AI search. With one powerful platform, brands achieve visibility, relevance, and greater control across Google, Bing, ChatGPT, Perplexity, and more. Botify’s technology powers agentic workflows, AI-driven recommendations, and automated cross-platform indexation and deployment. Brands maximize visibility wherever consumers, bots, and AI agents search, protecting and capturing revenue across all search platforms. Trusted by 500+ leading brands including Macy’s, Levi’s, Farfetch, the New York Times, and Marks & Spencer, Botify drives digital discovery, sustained profitability, productivity, and brand authority in an AI-first world.

Product Website

Seller

Botify

Languages Supported

English, French, Japanese

Product Description

Botify is a SaaS platform providing enterprise search marketers with unparalleled data and insights to optimize their sites and adjust their structure to increase organic, social, and mobile traffic.

Overview by

Sarah Bowman

Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

View More Pricing Information

Botify Media

Data from every phase of the search process, from crawling to conversions, at your fingertips in record time. With this much data at your disposal, there’s nothing you can’t achieve. And with data-backed recommendations, you’re sure to get the buy-in you need.

Save time, mitigate risk, and cut through complexity — that’s what SEOs get with Botify Intelligence. Drawing from your Botify Analytics data, Botify Intelligence helps SEOs not only protect the traffic they already have, but automatically surface which actions will help them grow it.

Official Downloads

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Be Found Everywhere:Your AI Search Playbook

AI Overviews Study: Inside Google's New Search Reality

Botify Reviews (78)

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Himanshu V.

Product Manager

Mid-Market (51-1000 emp.)

12/1/2025

"Unmatched SEO Insights and Seamless Analytics Integration"

5/5

What do you like best about Botify?

Botify provides an excellent depth of crawl data and insights that help uncover technical SEO issues that other tools often miss. The platform’s segmentation and reporting features make it easy to analyze large websites efficiently. I especially appreciate how well it integrates with analytics tools to connect crawl data with performance metrics — it saves time and supports data-driven decisions. Review collected by and hosted on G2.com.

What do you dislike about Botify?

While the data quality is impressive, the platform can feel a bit complex for new users. Some sections have a steep learning curve, and setting up dashboards or reports takes time. Additionally, the pricing structure might be restrictive for smaller teams who want access to advanced features. Review collected by and hosted on G2.com.

What problems is Botify solving and how is that benefiting you?

Botify helps bridge the gap between website crawl data and real business performance. It identifies crawl inefficiencies, indexing gaps, and content discoverability issues that directly affect organic visibility. By providing actionable insights across technical, content, and SEO performance layers, it allows us to prioritize high-impact fixes and measure results with precision. This has led to better organic growth, faster issue resolution, and stronger collaboration between our SEO and development teams. Review collected by and hosted on G2.com.

Harshit S.

Sales Development Representative

Mid-Market (51-1000 emp.)

12/6/2025

"Effortless SEO Management with Intuitive Features and Stellar Support"

5/5

What do you like best about Botify?

Botify stands out for its ease of use and strong ease of implementation, making it simple for teams to get up and running without a steep learning curve. The platform offers a robust number of features that cover technical SEO, content analysis, and site performance, all accessible through an intuitive interface that supports a high frequency of use in day-to-day workflows. Its ease of integration with existing tools and data sources adds to the overall efficiency, allowing insights to fit naturally into established processes. What I like best about Botify is the reliable and responsive customer support, which helps ensure challenges are resolved quickly and teams continue to get value from the platform. Review collected by and hosted on G2.com.

What do you dislike about Botify?

What I dislike about Botify is that some advanced features can feel overwhelming at first and may require additional time to fully understand, especially for users who are new to enterprise-level SEO platforms. Review collected by and hosted on G2.com.

What problems is Botify solving and how is that benefiting you?

Botify solves the challenge of gaining clear, actionable insight into large and complex websites by identifying technical SEO issues, crawl inefficiencies, and content gaps, which helps prioritize what truly impacts performance. This benefits me by saving time, improving decision-making, and enabling data-driven optimizations that lead to better search visibility and overall site health. Review collected by and hosted on G2.com.

Parthiv D.

Web and mobile app Developer - Python, Git, React.JS, PostgreSQL

Small-Business (50 or fewer emp.)

7/17/2024

"Botify review"

5/5

What do you like best about Botify?

Botify AI is a robust platform that excels in optimizing website performance through detailed SEO analysis. Its intuitive interface and comprehensive feature set provide actionable insights into technical SEO issues, content performance, and overall site health. The tool's ability to efficiently crawl and index large websites makes it particularly valuable for enterprise-level businesses and organizations with extensive online content.

Users benefit from clear, data-driven recommendations that help prioritize SEO improvements effectively. Botify AI's visualizations and reports are not only informative but also accessible, making complex SEO concepts easier to understand and implement. Overall, Botify AI is highly recommended for digital marketers and SEO professionals looking to enhance their website's visibility and search engine rankings through structured, analytical approaches. Review collected by and hosted on G2.com.

What do you dislike about Botify?

Botify is very helpful. There is nothing that I diskliked. Review collected by and hosted on G2.com.

Abby G.

Digital Marketing Coordinator

Small-Business (50 or fewer emp.)

7/9/2024

"It was fun to use. Easy to navigate."

2.5/5

What do you like best about Botify?

Easy to use and navigate. I enjoy all the features. Review collected by and hosted on G2.com.

What do you dislike about Botify?

It's expensive. Since there are a lot of features, it is overwhelming Review collected by and hosted on G2.com.

Mohit K.

Overnight Lead

Mid-Market (51-1000 emp.)

7/31/2024

"Overall good with room of improvement"

4/5

What do you like best about Botify?

Ability to find and fix websites issues. Review collected by and hosted on G2.com.

What do you dislike about Botify?

It's complex and sometimes hard to navigate Review collected by and hosted on G2.com.

Verified User in Computer & Network Security

Small-Business (50 or fewer emp.)

7/9/2024

"Review for Botify"

5/5

What do you like best about Botify?

I think it makes the experience for users at ease, having a platform to spur creativity. Review collected by and hosted on G2.com.

What do you dislike about Botify?

I think the platform could be better organized in terms of structure, sometimes I got lost exploring functionalities. Review collected by and hosted on G2.com.

Verified User in Food Production

Small-Business (50 or fewer emp.)

7/3/2024

"Comprehensive tool"

5/5

What do you like best about Botify?

The platform provides actionable SEO recommendations. It also offers data visualization tools with custom reporting features. Super helpful and highly recommended! Review collected by and hosted on G2.com.

What do you dislike about Botify?

Steep learning curve, high pricing, slow customer support Review collected by and hosted on G2.com.

Verified User in Information Technology and Services

Small-Business (50 or fewer emp.)

7/16/2024

"Best SEO"

5/5

What do you like best about Botify?

It is beneficial for helping me identify my strengths and see the right content. Review collected by and hosted on G2.com.

What do you dislike about Botify?

The price seems high or bit expensive. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

7/12/2024

"successful SEO"

3.5/5

What do you like best about Botify?

It was helpful to identify strengths I had and also to help me see the right content Review collected by and hosted on G2.com.

What do you dislike about Botify?

The price seems high/its an expensive tool Review collected by and hosted on G2.com.

Steven C.

Enterprise (> 1000 emp.)

4/26/2023

"Botify's e-commerce data insights are unmatched in the industry!"

5/5

What do you like best about Botify?

The ability to parse out so many different page types and data sets in Botify is a huge plus for a large e-commerce site. While most crawling tools offer limited data and no ability to segment out different marketplaces, pagetypes, or URL strings, Botify has massive configurability to make sense of what is happening in those segments. Additionally, we can set automated alerts and customized insights within Botify to let us know when common issues happen on the site, or when our implementations lead to growth. Review collected by and hosted on G2.com.

What do you dislike about Botify?

While the Custom Reports are a great tool, these tools are more limited than other portions of Botify and have limited amounts of data charts that I can add, which can cause me to have to create several custom reports for the same work track. Review collected by and hosted on G2.com.

What problems is Botify solving and how is that benefiting you?

Botify helps us to circumvent Javascript rendering issues on the site via SpeedWorkers Dynamic Rendering, and gives us unmatched insights that power our KPI's and metrics that are reported to leadership. Tracking these metrics amid infrastructure and optimization changes on the site help us evangelize the growth we are driving to the business. Review collected by and hosted on G2.com.