---
title: Azure Traffic Manager Reviews
meta_title: 'Azure Traffic Manager Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 18 reviews by the users' company size, role or industry to
  find out how Azure Traffic Manager works for a business like yours.
aggregate_rating:
  rating_value: 4.4
  review_count: 18
  scale: '5'
date_modified: '2026-07-17'
parent_category:
  name: Hosting
  url: https://www.g2.com/categories/hosting
---

# Azure Traffic Manager Reviews
**Vendor:** Microsoft  
**Category:** [Load Balancing Software](https://www.g2.com/categories/load-balancing)  
**Average Rating:** 4.4/5.0  
**Total Reviews:** 18
## About Azure Traffic Manager
Azure Traffic Manager is a cloud-based load balancing service that allows you to control the distribution of user traffic for service endpoints in different datacenters.



## Azure Traffic Manager Pros & Cons
**What users like:**

- Users value the **cost-effective setup** of Azure Traffic Manager, allowing modifications with minimal expenses later on. (1 reviews)
- Users value the **ease of use** in Azure Traffic Manager, with simple setup and helpful guides for configurations. (1 reviews)
- Users find the **setup ease** of Azure Traffic Manager efficient, with accessible guides and affordable modifications. (1 reviews)

**What users dislike:**

- Users notice that the **slow performance** of Azure Traffic Manager can hinder their experience and efficiency. (1 reviews)

## Azure Traffic Manager Reviews
  ### 1. Azure is providing a comprehensive package for all solution with clear documentation

**Rating:** 4.5/5.0 stars

**Reviewed by:** Ashish J. | Blockchain Developer, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 11, 2023

**What do you like best about Azure Traffic Manager?**

Setting up the server According to user needs, can be modified later at bare minimum cost.
Providing complete guide for setting dependencies.

**What do you dislike about Azure Traffic Manager?**

As per best of knowledge till now it seems that everything is well maintained but sometime server works slow which can be improved further.

**What problems is Azure Traffic Manager solving and how is that benefiting you?**

Azure is providing servers where we are deploying projects and saving a cost for new laptop and system for running those big projects

  ### 2. Microsoft Azure- Flexible Cloud Computing Platform!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Design | Enterprise (> 1000 emp.)

**Reviewed Date:** August 28, 2022

**What do you like best about Azure Traffic Manager?**

I have been using this product for 5 months. It is one of the most flexible cloud computing products and provides strong security to users. It has a good scalability feature.

**What do you dislike about Azure Traffic Manager?**

One of the major issues I face is we need to have platform expertise to use this platform. We need to move from one server to another,  but the rest of it functions great.

**What problems is Azure Traffic Manager solving and how is that benefiting you?**

Microsoft Azure helps meet the needs of the average business and provides freedom to build and manage applications. It has fewer capital investments which makes it a more reasonable product.

  ### 3. Very good in terms of multiple region web servers load balance

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Electrical/Electronic Manufacturing | Enterprise (> 1000 emp.)

**Reviewed Date:** August 05, 2021

**What do you like best about Azure Traffic Manager?**

The best thing is that we get multiple routing method options to use, and also it is a global service where we can balance the load of the web servers, which is available in various regions

**What do you dislike about Azure Traffic Manager?**

we didn't find anything as its excellent service if anyone wants to load balance the traffic at the global level

**Recommendations to others considering Azure Traffic Manager:**

Yes, go for this azure service if anyone wants to balance the traffic across the multiple regions.

**What problems is Azure Traffic Manager solving and how is that benefiting you?**

the main benefit is that we can use this if we have multiple web servers in various regions

  ### 4. Friendly to configure, helps for geo distribution of your loads

**Rating:** 4.5/5.0 stars

**Reviewed by:** Taskal S. | Senior System Administrator, Enterprise (> 1000 emp.)

**Reviewed Date:** August 07, 2021

**What do you like best about Azure Traffic Manager?**

Capability to add application URLs hosted in any Cloud Platform or On-Premises Network.

**What do you dislike about Azure Traffic Manager?**

For any services hosted on azure, you can't add two or more than two  app services from the same locations.

**Recommendations to others considering Azure Traffic Manager:**

You can use traffic manager for Geo Load distribution of your services and can be used in case of any failures detection and Data policy.

**What problems is Azure Traffic Manager solving and how is that benefiting you?**

Geo Load Distribution of the services hosted on Cloud or On-premises platform

  ### 5. Awesome Experience in implementing traffic manager for Geo applications

**Rating:** 5.0/5.0 stars

**Reviewed by:** Abdul kalam k. | Senior Azure cloud engineer, Enterprise (> 1000 emp.)

**Reviewed Date:** August 05, 2021

**What do you like best about Azure Traffic Manager?**

I have implemented a traffic manager for our geographic distributed application. Using routing traffic manager profiles we successfully access the application with out any latency.

**What do you dislike about Azure Traffic Manager?**

Nothing as such in azure traffic manager

**Recommendations to others considering Azure Traffic Manager:**

Please use the traffic manager profiles based on the requirement

**What problems is Azure Traffic Manager solving and how is that benefiting you?**

Geographically distributed application requests can be load-balanced based on the regions.

  ### 6. I love it, it works perfectly

**Rating:** 5.0/5.0 stars

**Reviewed by:** Elisa C. | Account Manager Director, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 25, 2020

**What do you like best about Azure Traffic Manager?**

I save a lot of time, its very helpfull.evrrything is more clear for me, data analysis, objective are easier to follow

**What do you dislike about Azure Traffic Manager?**

Mmmm I dont know I really love it, maybe sometimes I would like to Share it with friends and colleagues evrrything is more clear for me, data analysis, objective are easier to follow

**Recommendations to others considering Azure Traffic Manager:**

To know the objectives first and know how to read data

**What problems is Azure Traffic Manager solving and how is that benefiting you?**

I save time, and evrrything is more clear for me, data analysis, objective are easier to follow

  ### 7. Consultant 

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.)

**Reviewed Date:** September 26, 2018

**What do you like best about Azure Traffic Manager?**

The multiple traffic routing as well as the privacy involved with the traffic routing. I like how the Traffic Manager does not see the HTTP traffic between the client and the server. And it's nice how there's an automatic notification when streamline processes fail and how everything is on the cloud. 

**What do you dislike about Azure Traffic Manager?**

Honestly, it's not as intuitive as i'd like and a majority of the time I am forced to google multiple things. Azure Traffic Manager offers only limited health check options. Azure Traffic Manager’s HTTPS health check only accepts HTTP 200 OK responses as valid. Most TLS-based VPNs will respond with an HTTP 401 Unauthorized, which Azure Traffic Manager considers “degraded”. The only option for endpoint monitoring is a simple TCP connection to port 443, which is a less accurate indicator of endpoint availability.

**Recommendations to others considering Azure Traffic Manager:**

Give it a try, it has a great GUI. 

**What problems is Azure Traffic Manager solving and how is that benefiting you?**

Endpoint speed questions. Being able to create data based on traffic that is occuring location-wise. I use Traffic View to understand which regions have a large number of traffic but suffer from higher latencies.

  ### 8. Improve application performance by using azure traffic manager

**Rating:** 4.5/5.0 stars

**Reviewed by:** Nishant A. | Cloud Architect, Civil Engineering, Enterprise (> 1000 emp.)

**Reviewed Date:** September 17, 2018

**What do you like best about Azure Traffic Manager?**

1. The improvement in application response time  as the traffic manger directs the traffic to the endpoint with lowest latency in the network.
2. Maintenance with no downtime

**What do you dislike about Azure Traffic Manager?**

Pricing is dependent on the the number of data points being used for traffic views, endpoints being monitored which affects the overall cost.
Load balance option can be used for many scenarios.

**Recommendations to others considering Azure Traffic Manager:**

Good options for load balancing within Azure .

**What problems is Azure Traffic Manager solving and how is that benefiting you?**

Improvement in overall performance of the application hosted on azure, excellent response time,  traffic view.

  ### 9. Great Solution for VPN HA

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ry N. | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 19, 2018

**What do you like best about Azure Traffic Manager?**

Traffic manager takes an old technology (DNS) and adds new flair to it

**What do you dislike about Azure Traffic Manager?**

We had an issue where all of our endpoints went offline. 

**Recommendations to others considering Azure Traffic Manager:**

Make sure you read the documentation and fully understand what traffic manager does. My team struggled to understand that network traffic does not actually flow through traffic manager. It is just DNS queries, that's it!

**What problems is Azure Traffic Manager solving and how is that benefiting you?**

We use Traffic Manager for VPN high availability. Basically, we have two datacenters, each with a VPN router. We use traffic manager to direct clients to our primary datacenter for VPN connectivity. If the primary datacenter goes offline, they are reconnected to the secondary datacenter.

  ### 10. Traffic routing for different endpoints

**Rating:** 4.0/5.0 stars

**Reviewed by:** Arthur S. | Database Administrator, Airlines/Aviation, Enterprise (> 1000 emp.)

**Reviewed Date:** February 22, 2018

**What do you like best about Azure Traffic Manager?**

Traffic manager allow redirecting users to appropriate endpoints based on different settings. We are using it to route users to national versions of site, depending of users location. It allows users to see information on their native language and minimize response time of web pages, because national sites are located in nearest datacenters. The main feature that entire routing is performed in a backgroud and all users could use single URL to access the site regardless of their location. The second great feature is failover option, so site remains available with the same URL regardless of it`s current location. We are using it for on-premise sites where Azure Site Recovery was configured for servers. URL remains live even after failover to Azure

**What do you dislike about Azure Traffic Manager?**

Implementing traffic manager can increase initial response time of site because it makes request route longer

**Recommendations to others considering Azure Traffic Manager:**

I can recommend to implement it if you have many national versions of your site, located internationally. This will make user access easier

**What problems is Azure Traffic Manager solving and how is that benefiting you?**

Single endpoint for globally distributed users


## Azure Traffic Manager Discussions
  - [How many endpoints are there in Azure Traffic Manager?](https://www.g2.com/discussions/how-many-endpoints-are-there-in-azure-traffic-manager)
  - [What is the difference between Azure front door and Azure Traffic Manager?](https://www.g2.com/discussions/what-is-the-difference-between-azure-front-door-and-azure-traffic-manager)
  - [Whats the difference between a load balancer and a traffic manager in Azure?](https://www.g2.com/discussions/whats-the-difference-between-a-load-balancer-and-a-traffic-manager-in-azure)
  - [What are the benefits of the traffic manager in Windows Azure?](https://www.g2.com/discussions/what-are-the-benefits-of-the-traffic-manager-in-windows-azure)

- [View Azure Traffic Manager pricing details and edition comparison](https://www.g2.com/products/azure-traffic-manager/reviews/azure-traffic-manager-review-788898?section=pricing&secure%5Bexpires_at%5D=2026-07-21+17%3A22%3A49+-0500&secure%5Bsession_id%5D=96453b34-1ecb-45f3-b7de-e475c5e2a1df&secure%5Btoken%5D=347e9ecde5d25fdbeb5f456eaa79a905a9cb8adff80dd1e88099c11ce2db97b7&format=llm_user)

## Azure Traffic Manager Features
**Usability - Load Balancing**
- User Interface Design
- Setup Simplicity
- Platform Integration
- Container Support

**Performance Optimization - Load Balancing**
- Global Load Balancing
- Dynamic Resource Allocation
- Server Health Monitoring
- Disaster Recovery

**Security & Compliance - Load Balancing**
- SSL/TLS Termination
- Application Firewall Integration
- DDoS Mitigation
- Access Control
- IP Whitelisting/Blacklisting

## Top Azure Traffic Manager Alternatives
  - [Cloudflare Application Security and Performance](https://www.g2.com/products/cloudflare-application-security-and-performance/reviews) - 4.5/5.0 (600 reviews)
  - [Google Cloud Load Balancing](https://www.g2.com/products/google-cloud-load-balancing/reviews) - 4.4/5.0 (26 reviews)
  - [F5 BIG-IP Local Traffic Manager (LTM)](https://www.g2.com/products/f5-big-ip-local-traffic-manager-ltm/reviews) - 4.5/5.0 (34 reviews)

