I love the clean, intuitive interface, how easy it is to monitor an experiment after launch to make sure everything is statistically sound, and how simple it is to reach a solid, data-backed decision. Review collected by and hosted on G2.com.

My main frustration is with fully server-side implementations (no SDK) using remote evaluation. Since the March 10, 2026 update, Amplitude no longer sets the experiment user property on the assignment event, so we must now send an additional $exposure event ourselves. This creates extra work: it can require additional front-end development, and extra costs if events go through a TMS (whereas sending directly from the front end to Amplitude is free). I understand the reasoning, since it makes the analysis more accurate, but the migration effort for server-side setups could have been better anticipated and documented. Review collected by and hosted on G2.com.