HP
Hinal P.
Marketing Analytics Specialist
Computer Software
Enterprise (> 1000 emp.)
"Algolia’s AI Search Powers Better Trend Insights and A/B Testing"
What do you like best about Algolia?
My responsibilities at Algolia include examining search trends and using that information for formulating marketing strategies at NKJSI. As a Marketing Analytics Specialist, I utilize Algolia's AI Search and Discovery Platforms to understand trending search terms and run A/B tests on promotional banners through the search UI. Review collected by and hosted on G2.com.
What do you dislike about Algolia?
The pricing model is very aggressive depending on the number of searches performed and records involved, making it quite difficult to estimate costs during any unexpected marketing traffic surges. Review collected by and hosted on G2.com.