Ad Lightning makes it exceedingly easy to monitor and augment published ads. It removes some of the guesswork and refines the process to deliver high-performance high-CPM intelligent ads. Their native tools for easily creating interesting ads have been such a boon in generating interest and customer retention. Review collected by and hosted on G2.com.

As a relatively new user, I have yet to experience something that I dislike. The only downside I could point to would be the cost and relative inaccessibility to try the product without purchasing it outright. Cost is always a dislike with any software though, and Ad Lightning certainly delivers your money's worth. Review collected by and hosted on G2.com.