I use FASTR to design, launch, and optimize digital experiences without relying on developers, which helps me move faster in my ecommerce optimization. It solves one of the biggest challenges in our ecommerce optimization process by providing speed and removing dependency on development resources. Overall, FASTR removes bottlenecks in our optimization process and enables a more agile, data-driven approach to ecommerce growth. I particularly like the no code/low code building experience, built-in experimentation and A/B testing, personalization capabilities, and the real-time analytics and performance insights. The initial setup was very easy, with help from the implementation team.