Zerodha is a Indian financial services company, primarily known for its role in discount brokerage. It offers retail and institutional broking, currencies and commodities trading, mutual funds, and bonds. Founded in 2010, Zerodha has revolutionized the brokerage industry in India by providing low-cost, technology-driven solutions, making it accessible for a broader segment of the population. Their flagship trading platform, accessible through https://kite.zerodha.com/, provides an intuitive and seamless experience for trading across a range of financial instruments. Zerodha is popular for its flat-rate fee structure which makes trading more cost-effective. With a strong emphasis on educational resources and customer support, Zerodha also commits to empowering investors and traders with knowledge and tools to make informed decisions.