Yespo Оmnichannel CDP
12 reviews
- 1 profiles
- 1 categories
Average star rating
5.0
Serving customers since
2013
Yespo Оmnichannel CDP Reviews
EK
Ekaterina K.
Link Building & Partner Manager – ApiX-Drive.comWe can’t do without this CDP
All our marketing is based on the Yespo platform. First, we analyze the true needs of our clients by gathering data on them (Yespo creates profiles for each person). Second, we segment our audience using the collected data. There are numerous ways how to do that. We especially find useful an embedded RFM segmentation. Third, we launched automated workflows, which allow sending out messages without our involvement: the user gets notifications after certain events. Ready-made marketing campaigns simplify our work a lot.
MA
Maryna A.
An outstanding tool for marketers
Yespo includes 99% of the features the average marketer needs. The first thing I would highlight is web tracking. Yespo records the actions of our clients, which allows me to improve campaign relevance. The second thing I love is the segmentation process. There are numerous options to divide people into groups based on the collected data. Thanks to this, the offers become more personalized, which increases sales. And the third thing is event-triggered workflows. The system has dozens of ready-made solutions to enrich user experience.
AZ
Alice Z.
I really like it!
Yespo is about an incredible amount of opportunities for both beginners and specialists in marketing. First, we fell in love with the segmentation process: the system allows us to segment customers in the way we need (there are dozens of options). Second, Yespo has wonderful tracking tools (we track the necessary clients’ actions on the website). Third, we can easily develop and implement any workflow, sometimes with the help of customer support (we have never seen a more qualified team!). We set up journeys once and now the Yespo system automatically reaches our user segments. It’s so convenient!
About
What is Yespo Оmnichannel CDP?
Yespo is an omnichannel Customer Data Platform (CDP) that focuses on enhancing marketing automation and customer engagement. The platform allows businesses to collect, unify, and analyze customer data from various channels into a centralized database. Yespo facilitates personalized marketing campaigns through its advanced segmentation and targeting tools, enabling businesses to deliver relevant and timely messages across multiple touchpoints, such as email, SMS, push notifications, and social media. The platform is designed to improve customer experiences by providing actionable insights and facilitating seamless communication across the customer journey.
Details
Year Founded
2013
Website
yespo.io